5 porters
Department of Business
BUSN601
Global Management Perspective
3 Credit Hours
8-Weeks
Prerequisite(s): None
Table of Contents
Instructor Information
Evaluation Procedures
Course Description
Grading Scale
Course Scope
Course Outline
Course Objectives
Policies
Course Delivery Method
Academic Services
Course Materials
Selected Bibliography
Table of Contents
Course Description (Catalog)
BUSN601 Global Management Perspective (3 hours)
Global Management Perspective examines issues and functions that business managers face within the context of day-to-day operations and long-term planning of the organization. Topics include strategic management, legal issues, marketing, law and ethics, and global dimensions of businesses.
Table of Contents
Course Scope
BUSN601 Global Management Perspective examines issues and functions that business managers face within the context of day-to-day operations and long-term planning of the organization. Key concepts include Porter's Five-Forces Model, the strategic management process, the components of the marketing mix, and law and ethics. Table of Contents
Course Objectives
Course Objectives:
CO 1. Integrate Porter's Five-Forces Model into developing a solid global strategy.
CO 2. Assess and integrate business functions and processes in an organization
CO 3. Formulate the essential components of the strategic management process.
CO 4. Assess target markets and forecast the components of the marketing mix.
CO 5. Assess the importance of market research in developing a global initiative.
CO 6. Integrate e-business applications into your overall global initiative.
CO 7. Appraise how employment law constrains choices for the organization.
CO 8. Identify and incorporate the key elements of contracts.
CO 9. Relate how regulatory law affects an organization's decisions.
CO 10. Assess the influence of different cultural perspectives on global business operations.
CO 11. Argue
BUSN601
Global Management Perspective
3 Credit Hours
8-Weeks
Prerequisite(s): None
Table of Contents
Instructor Information
Evaluation Procedures
Course Description
Grading Scale
Course Scope
Course Outline
Course Objectives
Policies
Course Delivery Method
Academic Services
Course Materials
Selected Bibliography
Table of Contents
Course Description (Catalog)
BUSN601 Global Management Perspective (3 hours)
Global Management Perspective examines issues and functions that business managers face within the context of day-to-day operations and long-term planning of the organization. Topics include strategic management, legal issues, marketing, law and ethics, and global dimensions of businesses.
Table of Contents
Course Scope
BUSN601 Global Management Perspective examines issues and functions that business managers face within the context of day-to-day operations and long-term planning of the organization. Key concepts include Porter's Five-Forces Model, the strategic management process, the components of the marketing mix, and law and ethics. Table of Contents
Course Objectives
Course Objectives:
CO 1. Integrate Porter's Five-Forces Model into developing a solid global strategy.
CO 2. Assess and integrate business functions and processes in an organization
CO 3. Formulate the essential components of the strategic management process.
CO 4. Assess target markets and forecast the components of the marketing mix.
CO 5. Assess the importance of market research in developing a global initiative.
CO 6. Integrate e-business applications into your overall global initiative.
CO 7. Appraise how employment law constrains choices for the organization.
CO 8. Identify and incorporate the key elements of contracts.
CO 9. Relate how regulatory law affects an organization's decisions.
CO 10. Assess the influence of different cultural perspectives on global business operations.
CO 11. Argue