1. In which ways do smartphones help these companies be more profitable? To what extent are improvements in performance coming from revenue increases or cost reductions? Provide several examples from the case.
For CPS Energy, smartphones helped the become more profitable by reducing manual labor. Improvements in performance come from the employee satisfaction; a happy employee is a productive employee.
For Lloyd’s Construction, smartphones helped them track employee breaks and find fuel-efficient routes to work sites. I would say that with a construction company higher revenues would allow them to buy better equipment possibly making each employee more productive.
2. The companies described in the case encountered a fair amount of resistance from employees when introducing smartphone technologies. Why do you think this happened? What could companies do to improve the reception of these initiatives? Develop two alternative propositions.
My assumption is, most people are afraid of new technology being introduced into the workplace is the fear of being replaced by that technology. Lloyd’s Construction had an accountant that worked 40 hours a week now he’s down to six hours a week.
Companies could ensure employee that the technology is not here to replace them, but it is here to assist them. They could also ask for employee input and gradually roll out any significant technology changes.
3. CPS Energy and Lloyd’s Construction used smartphones to make existing processes more efficient. How could they have used the technology to create new products and services for their customers? Include at least one recommendation for each organization.
CPS Energy could make a smartphone application that tracks the driver/technician. This application would let the customers know how many people are ahead of them and a more realistic ETA to their home.
Lloyd’s Construction could possible use cameras to take photos, video or even stream the demolition of...
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