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Study Guide-Enterprise Development

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Study Guide-Enterprise Development
ENTERPRISE DEVELOPMENT
BADM 612 – MIDTERM
STUDY GUIDE (Chapters 1-4)
Note: There will be four chapters on the midterm exam, so “please” read all four chapters in detail, because the questions will challenge you to “think”. Study the information that I have listed below. Please bring a number two pencil for the exam. It will be a scantron test.

CHAPTER ONE
• Who is Ewing Kauffman?
• Entrepreneurial opportunities are those situations in which new goods, services, raw materials and organizing methods can be sold at greater than their production cost.
• .Understand the elements of a Business Plan. What is the definition of a Business Plan.

• Understand the Entrepreneurial Process
• What is the importance of having a mentor?
• Know the definition of an Entrepreneur
• Read the section that talks about “How Entrepreneurs THINK”
• Know the definition of Business Ethics
• Understand what Breakthrough Innovation is about within an company.

CHAPTER TWO
• Robert Mondavi Winery was the first Californian to produce and market premium wines that were expected to compete with European wines.
• What is Corporate entrepreneurship?
• What is Corporate venturing?
• Entrepreneurs focus on how to minimize resources needed whereas traditional firms focus on accumulating resources.
• Know what entrepreneurial self-efficacy is about?
• Know the definition of entrepreneurial intentions
• Understand Managerial versus Entrepreneurial Decision Making
• Know the definition of culture.

CHAPTER Three
• Knowledge is the basis of the entrepreneurial resource.
• Know what entrepreneurial strategy is?
• Understand what patents are and its impact on a business.
• Know what a entrepreneurial strategy consist of within a business
• What are resources?
• Understand the definitnion of market knowledge
• What is a window opportunity?
• Know the definition of emerging industries
• What is switching costs?
• Know the definition of risk
• Know the definition

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