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Quiz 3

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Quiz 3
• Question 1 Short-term objectives __________ long-term objectives. Correct Answer: operationalize
Response Feedback: p. 288 • Question 2 Enhanced bargaining power with distributors and retailers to gain shelf space, shelf positioning, stronger push, more dealer attention and better profit margins represents which of the following sources of value building in multi-business companies? Correct Answer: Potential competitive advantage
Response Feedback: p. 270 • Question 3 The strategic challenge presented by the functional structure is _____________ of the functional units. Correct Answer: Effective coordination
Response Feedback: p. 322 • Question 4 Which of these is NOT a basic option that can/should be used to pursue global market coverage? Correct Answer: Harvesting the business
Response Feedback: p. 250 • Question 5 A divisional structure allows corporate management to ________ for the strategic management of distinct business entities. Correct Answer: Delegate authority
Response Feedback: p. 323

• Question 6 The success of bonus compensation as an incentive hinges on: Correct Answer: The match between the plan and the firm's strategic objectives
Response Feedback: p. 299 • Question Simple structures encourage employees to: Correct Answer: Multitask
Response Feedback: p. 321 • Question 8 The fundamental argument of the _______ approach is that no one can predict how long a competitive advantage will last, particularly in turbulent markets.

Correct Answer: Patching
Response Feedback: p. 279 • Question 9 A benefit of short-term objectives and action plans comes from the __________. If this is done and managers participate, short-term objectives and action plans provide valid bases for addressing and accommodating

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