Topics: Oral hygiene, Toothbrush, Toothpaste Pages: 2 (485 words) Published: August 27, 2013
Endorsement :
Bangladesh Dental society endorses all variants of Pepsodent toothpaste, toothbrush and toothpowder. There are currently 3 variants of Pepsodent Toothpaste: Germicheck, Herbal & Whitening. There is only 1 variant of toothpowder – Pepsodent Germicheck (also mention this is the only toothpowder ever endorsed by BDS). Unique Formulation

Pepsodent’s unique Germicheck formula is fortified with ingredients that remove up to 95% germs in 2 minutes. As a result it prevents common oral problems such as tooth decay, toothache, gum diseases, plaque and provides strong and white teeth with a fresh breath. Communication

Pepsodent communicates the importance of maintaining a good oral hygiene. While it primarily targets the children, Pepsodent aims at raising awareness among care-givers to promote brushing after every meal especially before going to bed at night and in the morning after breakfast. The brand conducts school programmes and runs a Dentibus which primarily provides basic dental care to communities which do not have access to a dentist. Offering Choice

With our understanding of local needs and preferences, Pepsodent introduced a Toothpowder format. This has gained immense popularity over the years. The toothpowder is available in two sizes: 50g & 100g. Expanding the Portfolio

Pepsodent expanded in to the toothbrush category in September 2007 with a view to offer its consumers with better oral hygiene. Since February 2011, local production of toothbrush has started with the variant Pepsodent Fighter. From our range

* Pepsodent’s unique Germicheck formula is fortified with ingredients that remove up to 95% germs in 2 minutes. The “magnets” in the toothpaste sticks to germs as you brush and destroys them. * Pepsodent Whitening whitens teeth in 2 weeks. It contains Perlite, an effective polishing agent while helps removes stains. Its formula is clinically proven to bring back and maintain the natural whiteness of your...
Continue Reading

Please join StudyMode to read the full document

You May Also Find These Documents Helpful

  • Abandoned Construction Project Essay
  • Project Pickings Essay
  • Prioritizing Projects at D.D. Williamson Essay
  • The Role of Project Management in Today Research Paper
  • Project and Investigatory Projects Essay
  • Project Monitoring Essay
  • Project Management and Investigatory Project Essay
  • Presenting the Project Essay

Become a StudyMode Member

Sign Up - It's Free