Notes for CMNS362
Research question?
Program evaluation is different from research question.
Empirical Research
Interviews to make a case
Collect datas
E.g. Do Facebook users feel alienated as oppose to being closer to people?
1.1 billion people - cannot access the population
Problematic - no so...what?
Psychological question
High level intellectual jobs replaced by robots
Journalists, writers, doctors
Personal informations sold to advertisers.
Data is actively collected.
Build their brand by becoming their branding agent.
Social media and impact on popular culture.
The influence of social media on students’ consumption of news.
What is the difference between Quantitative and Qualitative research?
Quantitative
Numbers, statistics, data collection
Large population
Superficial, “on the surface”
Surveys
Closed-ended questions - very efficient
Qualitative
Words
In-depth into one question
Detailed
Smaller population
Questionnaires
Interviews
Open-ended questions and also closed-ended questions
1. What differentiates a closed-ended question & an open-ended question type?
Closed-ended questions are dichotomous type questions, such as questions which can be answered by “yes” or “no”, “true” or “false”. Open-ended questions are questions which are explanatory in nature, requires unique responses by respondents.
Create an example of a closed-ended questions type.
Have you shared your personal information on any social media platforms?
What kind of information can closed-ended question s types best provide?
Closed-ended questions provides conclusive data which can be easily quantifiable.
Understand what circumstances would you use closed-ended question types?
Closed-ended questions are very efficient in quantitative research when we want to collect numbers for data collection among a large population. It is generally used for surveys to gather a lot of information which emphasizes on the quantity of data.
What kind
Program evaluation is different from research question.
Empirical Research
Interviews to make a case
Collect datas
E.g. Do Facebook users feel alienated as oppose to being closer to people?
1.1 billion people - cannot access the population
Problematic - no so...what?
Psychological question
High level intellectual jobs replaced by robots
Journalists, writers, doctors
Personal informations sold to advertisers.
Data is actively collected.
Build their brand by becoming their branding agent.
Social media and impact on popular culture.
The influence of social media on students’ consumption of news.
What is the difference between Quantitative and Qualitative research?
Quantitative
Numbers, statistics, data collection
Large population
Superficial, “on the surface”
Surveys
Closed-ended questions - very efficient
Qualitative
Words
In-depth into one question
Detailed
Smaller population
Questionnaires
Interviews
Open-ended questions and also closed-ended questions
1. What differentiates a closed-ended question & an open-ended question type?
Closed-ended questions are dichotomous type questions, such as questions which can be answered by “yes” or “no”, “true” or “false”. Open-ended questions are questions which are explanatory in nature, requires unique responses by respondents.
Create an example of a closed-ended questions type.
Have you shared your personal information on any social media platforms?
What kind of information can closed-ended question s types best provide?
Closed-ended questions provides conclusive data which can be easily quantifiable.
Understand what circumstances would you use closed-ended question types?
Closed-ended questions are very efficient in quantitative research when we want to collect numbers for data collection among a large population. It is generally used for surveys to gather a lot of information which emphasizes on the quantity of data.
What kind