Preview

media literacy

Good Essays
Open Document
Open Document
4568 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
media literacy
Media literacy
Media literacy is a repertoire of competencies that enable people to analyze, evaluate, and create messages in a wide variety of media modes, genres, and forms.
Education
Media Education is the process of teaching and learning about media.[1] It is about developing young people's critical and creative abilities when it comes to the media. Media education should not be confused with educational technology or with educational media. Surveys repeatedly show that, in most industrialized countries, children now spend more time watching television than they do in school, or also on any other activity apart from sleeping[2] Media Education has no fixed location, no clear ideology and no definitive recipients; it is subject to whims of a financial market bigger than itself.[1] Being able to understand the media enables people to analyze, evaluate, and create messages in a wide variety of mediums, genres, and forms. A person who is media literate is informed. There are many reasons why media studies are absent from the primary and secondary school curricula, including cuts in budgets and social services as well as over-packed schedules and expectations.
Education for media literacy often uses an inquiry-based pedagogic model that encourages people to ask questions about what they watch, hear, and read. Media literacy education provides tools to help people critically analyze messages, offers opportunities for learners to broaden their experience of media, and helps them develop creative skills in making their own media messages.[3] Critical analysis can include identifying author, purpose and point of view, examining construction techniques and genres, examining patterns of media representation, and detecting propaganda, censorship, and bias in news and public affairs programming (and the reasons for these). Media literacy education may explore how structural features—such as media ownership, or its funding model[4] -- affect the information presented.

You May Also Find These Documents Helpful

  • Good Essays

    3. Medium Literacy - How the mode of the media influences what it is trying to say.…

    • 1540 Words
    • 7 Pages
    Good Essays
  • Good Essays

    Today’s society depends heavily on mass media for information, communication, and entertainment. The average person wakes up in the morning, watches news and weather on television, and makes plans for the day based on information they receive through their mass media sources. Many times there is little thought given to the actual reliability of these media sources. Media literacy can help audiences gain important perspectives regarding which media sources are most reliable and on how to interpret media content. These important interpretations can help individuals make wise decisions about what they should watch, read, listen to and rely on for information and entertainment (Baran and Davis).…

    • 759 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Media Chapter 3

    • 491 Words
    • 2 Pages

    Chapter 5 covers many examples of why the media treats children as a special audience. Potter first explains that children have a lack of experience and maturation with the media. He underlines the importance of a good elementary education for gaining more experience, being educated, and aware of certain media messages. Children have a lack of maturation which is why Potter clarifies that there are certain things a child can learn at certain ages in their lives. The author emphasizes that cognitive, emotion, and moral development are vital for children from a media literacy perspective. Once the media recognized the impact of certain content portrayed to children had, TV and advertising regulated this explicit content. Potter discusses about…

    • 491 Words
    • 2 Pages
    Good Essays
  • Better Essays

    How we conceive mass media comes in different ways such as: television (24 -hour news channels,) (hoarders to fashion models,) (music videos, nature documentaries, and reality shows). With videos on demand provided by the local cable company plus online streaming or down loading. Media literacy on one hand, is the growth of the internet as the primary information source exposes the public to increased levels of text, thereby increasing the level of literacy.…

    • 1046 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Assignment Mini PIP

    • 2049 Words
    • 6 Pages

    As the generations are evolving over the years, media technology is changing and improving constantly. The term media is accepted as those agents that convey news, entertainment and information. First there were books, newspapers and magazines, and then came sound recordings, radios, films and television, now there is the internet and social media. As new advances are developing in media technology, both generations are becoming more reliant on these things and may be influenced differently. Satellite communication and the internet reflect the huge impact that technology has had upon media allowing for almost instantaneous access to worldwide information 24/7. Media gives us information and/or knowledge and often has a big impact on adolescents. The media has become a lot more popular and is a lot easier to access. Additionally, it is evident that media technology has been shaped by the continuous development of various technological devices, programs and ultimately all media based advancements.…

    • 2049 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    |How does media literacy help with | Becoming media literate helps us to navigate in our modern world. Being able to |…

    • 1128 Words
    • 5 Pages
    Good Essays
  • Good Essays

    From the first time we have our first memories to the time we become adults, the media has always been there to guide us. Everyday we will see a form of media, whether its on our way to work or before we go to bed. However, we try not to realize how much power the media has over us. The media teaches us how to behave in our society. It teaches by advertisements that pull us into an ideal style of life, the news that teaches what to believe in and celebrities that we inspire to be.…

    • 984 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Miss Representation

    • 1944 Words
    • 8 Pages

    Assignment: As the documentary Miss Representation explains, “The media is now the message and the messenger.” Every day, we take in countless hours of media that influence how we view others and in turn how we view ourselves. It is our responsibility to consume media in an intelligent way AND fight back against negative messages put forth by the media.…

    • 1944 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    Media has evolved constantly in the last century. There is a new source or outlet of media being invented. Our nation has moved from newspapers and radio broadcasts to internet and cell phones to receive the news of the day. Radio and newspapers are losing popularity as quick as it gained popularity in the beginning. People can now be updated with news stories and global news on the go. There is no longer the need to flip through a paper or wait through commercials, the news is as easy as a click away. There are some disadvantages to this new form of media delivery, however. Traditional media outlets like newspapers, radios, and television are widely available to everyone, where as internet access has a smaller audience due to expense rates/plans. Although, the media is changing daily news is either broadcasted or by word of mouth in America. I believe that there have been many television shows and movies that have displayed the culture of times in them. People have been influenced by these movies and television shows because some individuals can really relate to the lifestyles or actions of the people in these movies or shows. Especially with videos out there for learning things, I think that can really help with teaching people rather than just trying to get them to read materials to learn. It gives a different view of the materials and what is supposed to be learned. Visual learning become global and many people are taking advantage of it while its here. The internet provides visual entertainment to all that have access to it. The media is all around us and what surrounds us will have an effect on any and everyone in the world. For example:…

    • 488 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Kardashian

    • 1095 Words
    • 5 Pages

    Cited: Baran, Stanley J. Introduction to Mass Communication: Media Literacy and Culture. New York: McGraw-Hill, 2012. Print.…

    • 1095 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    My original perspective on Media Literacy was, to make the media and news more literate. Before learning in class, my assumptions were about how to make the media more presentable and informative through speaking and writing. I expected to learn about ways to present news and information that will be better understood to people from all over the world.…

    • 673 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Media Influences

    • 1285 Words
    • 6 Pages

    When we as individuals have the desire to learn more about current events and the condition of the world it is only natural that we turn our focus towards the mediums that broadcast the information in which we are seeking. These information sources can be televisions, newspapers, magazines, and/or the most recent technological phenomenon, known as the internet. As of late, devices such as the television have been proven to be much more than just an amusement for many Americans. With awareness of the power that television possesses, it has arguably become a given that the content broadcasted through a television also possesses great influence. The media is becoming an ever more powerful force in shaping the world's perception of itself. An individual's struggle to develop, and maintain a unique identity and self-understanding apart from media's influence is steadily becoming increasingly difficult for the youths of today. When the people of the world absorb the many manifestations of the media they believe they are simply viewing reality, but in actuality, the media often proves itself it to be the sole instigator of stereotypes, as well as the creator of adverse social problems that often plague our society.…

    • 1285 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    Media has been a YINYANG in the field of education. With its many innovative aspects, media comes also with a dark side. Education, as it seems, is controlled by media. What the children learns today are reflected by the information that they see, hear, and get from it. For instance, homework, projects and paper work are easily accomplished with the help of internet. As easy as 1 2 3, and as…

    • 378 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Media education can help young people put current images and messages about Aboriginal people into perspective by helping them understand how the media work, why stereotyping exists, how decisions are made and why "it matters who makes it." Media education is not about learning the right answers; it’s about consuming media images with an active, critical mind and asking the right questions.…

    • 8193 Words
    • 33 Pages
    Good Essays
  • Satisfactory Essays

    Media is a vast form of communication that exposes nearly every aspect of modern culture. Teenagers are exposed to all sorts of media, from television, movies and advertising to social media sites such as Facebook, Twitter, and Instagram. Media isn't positive or negative however, teens should have a healthy balance between exposure to media and exposure other, intellectually and physically stimulating activities.…

    • 283 Words
    • 2 Pages
    Satisfactory Essays