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Feasibility Study: FERN

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Feasibility Study: FERN
INTRODUCTION

FERN, Inc. is Filipino Entrepreneurs & Resources Network, Inc., a company involved in the development of entrepreneurs through distribution of high quality products. Established in 2003 by a group of successful business practitioners. FERN continues to break new ground with its innovative business strategies and premium quality products. It gives the average individual access to the finest products, unlimited income potential through its marketing plan, developmental training programs, and a support system that allows business building. FERN employs the concept of Direct Selling and Network Marketing – bringing goods directly from manufacturer to consumer at cost effective and affordable price. It successfully launched in the market the first BFAD-approved non-acidic vitamin C capsules called FERN-C.

DESCRIPTION OF THE BUSINESS

THE COMPANY

One of the top and most stable multi-level marketing companies in the Philippines. FERN, Inc., maker of Superbrand products like FERN-C, FERN Slim, FERN Coffee Mix, and FERN i-Flex, is a billion-peso company that it is today. It is the only MLM company in the Philippines that has 24/7 customer service, has its own warehouse and employs more than 200 staff.

FERN, INC. is a proud member of the Direct Selling Association of the Philippines (DSAP) which cand servicing practices, protect the income opportunities of those engaged in the business and safeguard the welfare of the consumers.

DSM is FERN’s partner in providing world-class products to FERN, Inc. and i-fern. DSM is a company established in 1902 and delivers innovative solutions that nourish, protect and improve performance in global markets such as food and dietary supplements, personal care, feed, pharmaceuticals, medical devices, automotive, paints, electrical and electronics, life protection, alternative energy and bio-based materials. DSM’s 22,000 employees deliver annual net sales of around €9 billion. The company is listed

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