Expo Proposal
THE NESVAX BIOMEDICAL ENGINEERING EXPO
EXECUTIVE SUMMARY
Having acquired sole dealership of an array of biomedical equipment from different companies around the world, NESVAX is strategically placed to run the event mentioned above in the different regions of East and Central Africa. Over the past few years, NESVAX has been on a steady growth expanding and reaching out to wider market out of Kenya and with this expo, its going to be an opportunity for the name NESVAX to be pushed out there and turned into a house hold name via this first ever of a kind event.
The biomedical expo is going to be a platform where all the companies that are under NESVAX will get an opportunity to come down into the country and pitch a stand to showcase their products and have talks to the general Kenyan biomedical engineering public who will be invited to attend the expo. By doing this the companies will have a firsthand experience on the views and opinions of the Kenyans of their products through talks that can be held at the end of each day hosted by different companies.
IMPORTANCE OF THE EXPO TO NESVAX * With the media attention that will come with this, the name NESVAX will be put on the map as a household biomedical engineering company in East and Central Africa. * It is a confidence buster to the companies abroad on to NESVAX since this is a marketing and awareness platform put together by NESVAX * Publicity paid for by the mother companies * An opportunity to get contacts of all the upcoming engineers still in schools and therefore a chance to keep in touch through mails for future relevant opportunities.
IMPORTANCE OF THE EXPO TO THE SUPPLIER COMPANIES * One on one opportunity to listen to the Kenyan engineer and his needs. * Platform to launch new equipment or push the already existing ones not well known * The public buzz created through the expo in biomedical community is an opportunity for their name to ride along. * Biomedical
EXECUTIVE SUMMARY
Having acquired sole dealership of an array of biomedical equipment from different companies around the world, NESVAX is strategically placed to run the event mentioned above in the different regions of East and Central Africa. Over the past few years, NESVAX has been on a steady growth expanding and reaching out to wider market out of Kenya and with this expo, its going to be an opportunity for the name NESVAX to be pushed out there and turned into a house hold name via this first ever of a kind event.
The biomedical expo is going to be a platform where all the companies that are under NESVAX will get an opportunity to come down into the country and pitch a stand to showcase their products and have talks to the general Kenyan biomedical engineering public who will be invited to attend the expo. By doing this the companies will have a firsthand experience on the views and opinions of the Kenyans of their products through talks that can be held at the end of each day hosted by different companies.
IMPORTANCE OF THE EXPO TO NESVAX * With the media attention that will come with this, the name NESVAX will be put on the map as a household biomedical engineering company in East and Central Africa. * It is a confidence buster to the companies abroad on to NESVAX since this is a marketing and awareness platform put together by NESVAX * Publicity paid for by the mother companies * An opportunity to get contacts of all the upcoming engineers still in schools and therefore a chance to keep in touch through mails for future relevant opportunities.
IMPORTANCE OF THE EXPO TO THE SUPPLIER COMPANIES * One on one opportunity to listen to the Kenyan engineer and his needs. * Platform to launch new equipment or push the already existing ones not well known * The public buzz created through the expo in biomedical community is an opportunity for their name to ride along. * Biomedical