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Topics: Subsidiary, Holding company, Parent company Pages: 2 (337 words) Published: August 28, 2013
Definition of 'Subsidiary'
A company whose voting stock is more than 50% controlled by another company, usually referred to as the parent company or holding company. A subsidiary is a company that is partly or completely owned by another company that holds a controlling interest in the subsidiary company. If a parent company owns a foreign subsidiary, the company under which the subsidiary is incorporated must follow the laws of the country where the subsidiary operates, and the parent company still carries the foreign subsidiary's financials on its books (consolidated financial statements). For the purposes of liability, taxation and regulation, subsidiaries are distinct legal entities.

Investopedia explains 'Subsidiary'
The purchase of a controlling interest differs from a merger and the parent corporation can acquire the controlling interest with a smaller investment. Additionally, stockholder approval is not required in the formation of a subsidiary as it would be in the event of a merger.

Primark Stores Limited
BRAND AUDIT OF PRIMARK
Objective
The report aims at giving recommendation for the changes and improvements that should or could be adopted by the retail store PRIMARK in order to maintain the competitive advantage based on its strength and weaknesses through an analysis of its current management strategies involving organization orientation, competitive advantage and impact of its marketing mix.

Brand Introduction
Primark Stores Limited is a clothes and linens retailer in the UK and Republic of Ireland with over 100 branches In the Republic of Ireland - where the company's headquarters is based - it trades as Penney's.

Top Competitors|
| ASDA Group Limited|
| Marks and Spencer Group plc (maksy)|
| Tesco PLC (tscdy)|
|
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Primark is able to sell its clothes at relatively cheap prices for the following reasons: * Most of Primark's stock comes from select suppliers, giving them buying power. * Stock...
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