Doctor
tegic Marketing focuses on broad strategic decisions at the corporate and business levels.
This involves analysis & information as well marketing philosophy and execution. Strategic marketing describes marketing activities that affect corporate, business, and marketing strategic plans. Strategic marketing activities can be classified into three basic functions. First, marketers help orient everyone in the organization toward markets and customers. Thus, they are responsible for helping organizations execute a marketing philosophy throughout the strategic planning process. Second, marketers help gather and analyse information required to examine the current situation, identify trends in the marketing environment, and assess the potential impact of these trends. This information and analysis provides input for corporate, business, and marketing strategic plans. Third, marketers are involved in the development of corporate, business, and marketing strategic plans. Marketing's influence varies across organisations. For organizations driven by a marketing philosophy, marketing necessarily plays a key role in strategic decision making. The trend toward pushing strategic planning re-responsibility further down the organization is increasing marketing’s clout in an organization's strategic planning process. tegic Marketing focuses on broad strategic decisions at the corporate and business levels.
This involves analysis & information as well marketing philosophy and execution. Strategic marketing describes marketing activities that affect corporate, business, and marketing strategic plans. Strategic marketing activities can be classified into three basic functions. First, marketers help orient everyone in the organization toward markets and customers. Thus, they are responsible for helping organizations execute a marketing philosophy throughout the strategic planning process. Second, marketers help gather and analyse information required to examine the current
This involves analysis & information as well marketing philosophy and execution. Strategic marketing describes marketing activities that affect corporate, business, and marketing strategic plans. Strategic marketing activities can be classified into three basic functions. First, marketers help orient everyone in the organization toward markets and customers. Thus, they are responsible for helping organizations execute a marketing philosophy throughout the strategic planning process. Second, marketers help gather and analyse information required to examine the current situation, identify trends in the marketing environment, and assess the potential impact of these trends. This information and analysis provides input for corporate, business, and marketing strategic plans. Third, marketers are involved in the development of corporate, business, and marketing strategic plans. Marketing's influence varies across organisations. For organizations driven by a marketing philosophy, marketing necessarily plays a key role in strategic decision making. The trend toward pushing strategic planning re-responsibility further down the organization is increasing marketing’s clout in an organization's strategic planning process. tegic Marketing focuses on broad strategic decisions at the corporate and business levels.
This involves analysis & information as well marketing philosophy and execution. Strategic marketing describes marketing activities that affect corporate, business, and marketing strategic plans. Strategic marketing activities can be classified into three basic functions. First, marketers help orient everyone in the organization toward markets and customers. Thus, they are responsible for helping organizations execute a marketing philosophy throughout the strategic planning process. Second, marketers help gather and analyse information required to examine the current