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Case Analyses: Schedule, Format, and Required Items

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Case Analyses: Schedule, Format, and Required Items
MGMT 446: Strategic Management (Spring 2013)
Case Analyses—Schedule, Format, and Required Items

Per the syllabus, p. 4-5, you must submit three (3) written Case Analyses. Each of these case analyses (papers) is worth a maximum of 100 points. Below the cases are grouped into UNIT 1, UNIT 2, and UNIT 3 case options. You must complete one (1) case paper from EACH of these Units (3 case papers total). No late cases will be accepted for a grade. NOTE: The first case appearing on the Course Schedule (Feb. 8th and 11th) is Victory: The New American Motorcycle… (Case #29, p. C419). As you may know, Victory is a division of Polaris Industries, Inc., a recreational vehicle company that competes with Harley Davidson, Honda, Yamaha, and others in the ATV/Personal Watercraft/Motorcycle markets. We will complete the Victory (Polaris) case together as a class, a sort of “trial” case—with homework related to financial and case analysis.

UNIT 1 CASE OPTIONS (CASE ANALYSIS PAPER #1)

McDonald’s (Case #14) Due Wednesday, February 27th
Or…
Dr. Pepper/Coke (Case #8) Due Friday, March 1st

UNIT 2 CASE OPTIONS (CASE ANALYSIS PAPER #2)

Chipolte (Case #5) Due Wednesday, March 13th Or… Domino’s Pizza (Case #7) Due Friday, March 15th

UNIT 3 CASE OPTIONS (CASE ANALYSIS PAPER #3)

AT&T (Case #3) Due Wednesday, April 3rd
Or…
Rite-Aid Corporation (Case #22) Due Friday, April 5th

Format for Case Papers

Paper Format: Case Papers should be Typed, SINGLE-SPACED, 12 pt. font (Times Roman or similar neat, simple font), Black ink, no color except where appropriate for contrast in charts/figures (see Charts/Figures instructions below).

Paper Length: Approximately 2-4 pages, depending on the complexity of the case. Single staple in top left corner of paper.

Name/Heading: Include the following information in the top-right corner of first page:

Your Name Case Company (e.g.,


References: Johnson, T. (2004). The Netflix Story: Triumph of Innovation. Jossey-Bass Publishers. Netflix Company Annual Report, 2009, pp. 36.
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