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Pinto Fires

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Pinto Fires
Ford Pinto Fires

Case Questions

1. Identify relevant facts (Treviño, Nelson, and K.A. (2007)

a. 1968 Ford made the decision to battle foreign competition and produce a small car to be in the showroom by 1971

b. Shortest production planning period in automotive history

c. Under normal conditions chassis design, styling, product planning, advance engineering, component testing, and so on were all either completed or nearly completed prior to tooling of the production factories. Because tooling had a fixed time frame of about 18 months; some of these other processes were done more or less concurrently.

d. When it was discovered through crash testing that the Pinto’s fuel tank often ruptured during rear-end impact,
…show more content…
The Engineers who were aware of the problem and kept quiet

4. Identify possible consequences of alternative courses of action

a. Lives would have been saved with the $11 fix

b. If more time was taken to produce the car, the Pinto would have been a safer car

c. Ford would have saved money on lawsuits while profit would decrease

5. Identify relevant obligations

a. At the time of production the Pinto was considered safe.

b. The engineers followed the “Limits of 2000”

6. Identify your relevant community standards that should guide you as a person of integrity

a. Confident when purchasing a car that it will be safe.

b. Confident of automakers producing safe vehicles

c. Communities value human life more than the $11 fix.

7. Check your gut

a. Ford should have implemented the fix before allowing the cars to be sold

The facts were taken from the end of chapter 4, Pinto Fires by Dennis A Gioia

That is also where I got the questions from.

Treviño, L.K., Nelson, ., & K.A., . (2007). Managing business ethics. Straight talk about how to do it right, Fourth Edition. , : John Wiley & Sons.

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