Threadless: The Business of Community
MAY 12, 2008
KARIM LAKHANI ZAHRA KANJI
Threadless: The Business of Community (Text Only )
Threadless.com, the online, Chicago-based t-shirt company, was not your typical fashion apparel company. Established in late 2000, Threadless did not have an elite cadre of internal designers that churned out hip, cutting-edge t-shirts. Instead, the company, run by Jake Nickell (Chief Executive Officer), Jacob DeHart (Chief Technology Officer), and Jeffrey Kalmikoff (Chief Creative...
2,229 Words | 9 Pages