• Compare the Neo-Freudian Theories of Personality to Freudian Psychoanalysis
    Personality Studies PSY 8100 Theories of Personality The hypothesis that personality characteristics directly influence physical health is a big part in health psychology and related fields (Smith, 2013). This information is often not dealt with completely when dealing...
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  • Creating a Brand Using the Low-Budget Route: Choco-Energy
    CHOCO-ENERGY》 Abstract This report aims to create a new identification brand with low budge route to enter into the Pound City Market. The overview of chocolate and confectionery market will be introduced to explain why this new identification brand is effectively. In addition, the detail explanation...
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  • Sociology
    anxiety over the future. Scholars recognized that an old order was gone, replaced by a new order of unfamiliar and uncertain features .Among a varied group of intellectuals in nineteenth century Europe, there developed a new consciousness about society, a recognition of how revolutionary has been the ...
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  • Lilach
    by a socialization framework, this article investigates peer communication through social media websites; individual-level tie strength and group-level identification with the peer group as antecedents; and product attitudes and purchase decisions as outcomes. Survey data from 292 participants who engaged...
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  • Constructive Strategy
    stratēgia 'generalship', from stratēgos . [mass noun] archaic (ancient) skill in devising plans or schemes; “cunning”. Strategy involves a high level of careful plans or methods to achieve one or more goals under conditions of uncertainty. Strategy is also about attaining and maintaining a position...
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  • Analysis of Training Procedure
    apply the theory of their source into practice, which helps the student in future. This project of mine titled “TRAINING PROCEDURE” covers all the factors which attract people. I feel highly privileged to express my sincere gratitude to Mr. BIPAN SHARMA (Employee relation head) and also my special...
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  • Celebrity Endorsement: Creating Cognitive Dissonance Among Consumers Celebrity Endorsement: Creating Cognitive Dissonance Among Consumers Celebrity Endorsement: Creating Cognitive Dissonance Among Consumers Celebrity Endorsement
    top of mind awareness of various brand endorsed by a celebrity was explored. It also analyses cognitive dissonance among consumers, various factors which influence consumer buying behavior and whether any downfall in the celebrity’s image also affects or brings down the brand’s image. The participants...
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  • Value and Risk Management
    relations, which will influence it. The complicated relations include direct, indirect, obvious, implicit or unpredictable, What's more, the various risk factors will cause different severity of the consequences. If you do not consider these risk factors, or ignore the major factors, they all will cause...
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  • Stanford Prison Experiment
    that the social expectations that people have of specific social situations can direct and strongly influence behaviour. The concepts evident in the Stanford Prison Experiment include social influence, and within that, conformity. The experiment also greatly showed how external attribution can overpower...
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  • Staffing
    Staffing decisions regulated by the terms of collective agreements The Staffing Process Environment Manpower Planning Recruitment Selection Identification and selection of competent employees Derecruitment Orientation Training Adapted and competent employees with up-to-date skills and...
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  • Marketing Behavior
    organisations directly deal with delivering products or services to the end users. 6 The communication process is influenced by a wide range of factors. One of the skills of the communications manager is to be able to manage these other elements in such a way that they enhance the effectiveness of...
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  • Evaluation Tool
    organizational climate facilitates the firm to identify the deficiencies in connection with different organizational factors, such as organizational structure, employee compensation system, communication level, physical atmosphere, organizational culture, etc. It is the apparent trait of a firm and its sub-systems...
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  • BDS 112 Community Development Assignment
    principles and concepts in order to equip them with knowledge to enable them appreciate and understand communities and how development is achieved at this level. Course Objectives: By the end of the course, the students should be able to: 1. Understand the theoretical basis of community development and how...
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  • Buying Behaviour
    The new breed is even willing to import to satisfy specific requirement. It is difficult to classify this generation by conventional Demographic factors and unless their thought process and buying behaviour are fully understood, decisions on product designs and packaging, Branding and Distribution channels...
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  • International Human Resource Study of China
    are barriers to unionism in the Chinese workplace. Such barriers include lack of external support from local trade unions at the district and town level. These trade unions are intended to provide support to workers under China’s Trade Union Law, however they fail to uphold their legal responsibilities...
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  • The Configuration Approach to the Strategic Management of Small and Medium-Sized Enterprises
    least survive, and which ones will be replaced by large supply chains, by more aggressive marketing concepts, or by new IT-based selling. Which factors will influence success for SMEs in the years to come? Both entrepreneurs and politicians hope for an easy and reliable answer. However, such an answer would...
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  • Buyer Behavior
    Why do customers buy? What goes on inside a customer's mind before, during and after a purchase? How do buyers choose? What are the hidden influences? How do buyers process information? Unlocking these secrets opens the door to success. Why buy a Coca-Cola? Is it because of thirst? Why buy Levi's jeans...
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  • Communication
    (BaBrc 1-2 Group 3) Jesusa Legua Michelle Muñez Jenica Almaiz Jude Lopez Janine Ceprioto Professor. Clarita V. Ramos (Human Communication) Identity In psychology and sociology, identity is a person's conception and expression of their individuality or group affiliations...
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  • Effect of Leader’s and Company’s Regulatory Focus Fit in Mergers
    something”. Pure economic perspectives have not been able to explain this situation adequately (Hitt, Ireland, & Harrison, 2001), and thus human factors need to be considered as well. Although mergers and acquisitions are legally defined as different transactions, research literature often treat the...
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  • Conformity
    findings 3.1 Social influence – Reference and Peer groups . . . . . . . . . . . 3 3.2 Normative social influence . . . . . . . . . . . . . . . . . . . . 4 3.3 Utilitarian and Value-expressive influence . . . . . . . . . . ....
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