There are several roles which each team member has the responsibility of taking on throughout the duration of the project. The formal roles which members must assume revolve around the Capsim simulation and are divided by the major the sectors of the Erie business. Responsibility for certain roles has been assigned based on prior knowledge‚ experience‚ and interests. Alex has taken responsibility for Research and Development‚ Lucy for Marketing‚ Ryan for production‚ and Kyle for Finances. Each member
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for guidance on the scheduling of tasks and activities this semester. |ACTIVITY |DISCUSSION | |Checking access to Capsim |Checking access to Capsim | | | | |
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Capsim Team Strategy Report Our team decided to choose the “Broad Differentiation” strategy as the basic strategy for our company. We will attempt to differentiate our product line in several distinct dimensions. By providing products that are vastly superior and unique from our competitors and pricing the products with an affordable price‚ we can gain something that is beneficial for the company in the future‚ which is customers’ loyalty and awareness. We may change or modify our strategy for the
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What is Capsim? Capsim is a business simulation that has six companies to compete in the same sensor industry with equal starting points; all the six companies – Andrews‚ Baldwin‚ Chester‚ Digby‚ Erie‚ and Ferris- are identical to each other. Companies compete each other by making decisions in six departments: Research & Development‚ Marketing‚ Production‚ Finance‚ Human Research‚ and Total Quality Management. This competition has eight rounds in total. Dilemma In the industry‚ there are five segments:
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A company situation analysis can be defined as “matching the company’s strategy to external market circumstances and to internal resources and competitive capabilities.” We believe that our company‚ Chester Electronic Sensors‚ is currently in a position to spring ahead in the Electronic Sensor market. The industry in 2011 (round 0) consists of six competitors in very similar positions‚ holding virtually equal market share. We will use indicators in the industry to help determine our position and
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Secret to Capsim Success it’s all about the sweet spot… Team Andrews Fall I 2009 BUSN 6200 Presented By Team Andrews: Brad White‚ Tim Fish‚ Christina Vance‚ Stephanie Bogan‚ & Anthony Vatterott Team Approach Vision Statement To design and manufacture the world’s most cutting edge electronic sensors. To out perform and eliminate the competition in every segment of the market place. To triumph Team Andrews as the monopolistic company it once was. Team Andrews Fall I 2009 BUSN 6200 Team Approach
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Erie88 | Matei Birladeanu‚ Linda Du‚ Haley Kurylo‚ Scott Oakes‚ Victoria Wright | CAPSIM Strategy Meme#1 Erie88’s CAPSIM Strategy Memo #1 Vision Statement We aspire to be an industry leader. With innovation in our DNA‚ we strive to gain 50% plus of the market share in both high and low tech sectors by manufacturing cost-effective low tech products and by creating cutting-edge high tech products. Our customer centric approach in positioning products is key to achieving our healthy profit margin
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CAPSIM MEMO To: Alia Crocker From: Team Andrews Date: March 30th‚ 2015 Subject: Initial Strategy RESEARCH AND DEVELOPMENT Our strategy is to focus on products Adam (High end)‚ Aft (Performance)‚ and Agape (Size) because these products have the greatest segment growth rates according to the industry reports. This strategy is known as the “Niche Differentiator”. In line with this strategy‚ we expect to gain a competitive advantage by continually increasing product performance and decreasing product
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successful with an innovative strategy requires a multidimensional approach and an integrative strategic management. This content is highlighted from a theoretical point of view and confirmed by my personal experiences in the business simulation game capsim. However the financial performance after round 4 is worse than the competition‚ double digit growth in sales and a market share of more than twenty percent in the three fastest growing segments has been achieved. The main experiences can be concluded
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® EXAMINATION GUIDE ® Capsim Management Simulations‚ Inc. Welcome to Comp-XM Your Registration Number If your instructor or school did not give you a Registration Number‚ you will need to register online using a credit card or checking account. Welcome to Comp-XM® an integrated evaluation tool that will allow ‚ you to demonstrate your business skills. Comp-XM has two sections: 1. A business simulation similar to the one you just completed and 2. A series of quizzes‚ called Board Queries
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