"Tata Nano The People S Car Case" Essays and Research Papers

  • Tata "Nano": The People's Car

    International Management TataNano”: The People’s Car...

    2046 Words | 7 Pages

  • Presentation on Tata Nano Car

    Presentation On Tata Nano - Presentation Transcript 1. Presentation On Tata Nano 2. Introduction...

    Automobile, Automobile industry in India, Automotive industry 1656 Words | 5 Pages

  • Tata NANO Case Study

    Bahl Tata Nano 1. How would you segment the Indian automobile industry? Where will Nano have the best appeal?...

    Automobile, Automobile industry in India, Lists of automobiles 761 Words | 2 Pages

  • Tata Nano Case Study

    CASE STUDY ON TATA NANO TATA MOTORS HAS UNVEILED THE WORLD'S CHEAPEST MOTOR NANO...

    Internal combustion engine, Maruti 800, Pantnagar 1412 Words | 5 Pages

  • Tata Nano Case Analysis

    Tata Nano Case Analysis Ratan Tata, chairman of Tata Motors Ltd., hoped to raise the...

    Automobile, Automobile industry in India, Marketing 2300 Words | 7 Pages

  • Tata Motors Case Study Tata Nano

    reasons for Tata Motors to enter the global ultra-low-cost car market? Tata Motors is one of the India’s largest...

    Indonesia, Land Rover, Pantnagar 1887 Words | 6 Pages

  • Positioning the Tata Nano – Case Memo

    the Tata NanoCase Memo Introduction: Tata Motors Limited (TML), a part of Tata...

    Companies based in Mumbai, Marketing, Pantnagar 1275 Words | 4 Pages

  • The Tata Nano Case

    To: Mr. Ratan Tata, Chairman TATA Group of companies, India From: ------------------------------------------------- Date:...

    Automobile, Developed country, Developing country 1027 Words | 4 Pages

  • Technological Factors Affecting Tata Nano

    No. | 1 | Acknowledgement | | 2 | Introduction | | 3 | 1. Situation analysis of TATA NANO 2.1. ( PESTELC)...

    Automobile industry in India, I.DE.A Institute, Pantnagar 2141 Words | 7 Pages

  • Tata Nano in India

    Positioning the Tata Nano (A) and (B) This case deals with the positioning of the Tata...

    Automobile, Automobile industry in India, Maruti 800 2063 Words | 5 Pages

  • Mba- Cim - Tata Nano Case Study

    Executive Summary Tata Motors, the General Electric of India is a conglomerate with a commanding presence in a vast industries across India...

    Automobile, Automotive industry, Fiat 1884 Words | 6 Pages

  • Tata Motors Hbr Case - Profitability of the Nano

    Memorandum To Chairman, Tata Motors Ltd Issue Profitable Production of the Nano Issues A primary issue...

    Automotive industry, Cost, Ford Motor Company 1161 Words | 5 Pages

  • Tata Nano the World's Cheapest Car from India

    Product: TATA NANO: The world’s cheapest 4-door hatch back car. Introduction Tata...

    1149 Words | 4 Pages

  • Tata Nano Market-Entry Report

    Addressed to Tata Motors & Partners Business Communication Table of contents Page | | Introduction | |...

    2000s automobiles, Automobile, Netherlands 2003 Words | 6 Pages

  • Tata Nano

    Introduction Of NANO In Auto Sector “Great things come in small packages” and so is NANO, peoples...

    Automobile, Automotive industry, Fiat 2467 Words | 6 Pages

  • Tata Nano Case Study

    Submitted on the Technology of “Tata Nano Car” As Part of the Course Managing Technology for Competitiveness...

    Automotive industry, Ford Motor Company, Jaguar Cars 4376 Words | 14 Pages

  • Tata Nano Case Analysis

    Introduction: The Tata group is one of the largest automobile companies in India and ranks sixth in the commercial vehicle manufacturing...

    Automobile, Automotive industry, Ford Motor Company 3810 Words | 10 Pages

  • Tata Nano: the People's Car

    TAHILYANI Tat Nano – The Peopl Car ta o e le’s r dia k big. Ind must think small to stay b — Ra atan Tata, Cha...

    Automobile, Automobile industry in India, Maruti 800 12270 Words | 38 Pages

  • Tata Nano

    TATA NANO "Dream-dream and dream, because dream gives vision, vision gives thoughts and finally thoughts lead to the action"....

    Automobile industry in India, Maruti 800, Pantnagar 950 Words | 4 Pages

  • Marketing Plan for the Tata Nano

    Tata Group MARKETING PLAN BY Manu Joseph Section C PRN: 147 Executive Summary The Tata Nano...

    Automobile, Bajaj Auto, Internal combustion engine 1628 Words | 5 Pages

  • Tata’s Nano: a Small Car with Large Consumer Surplus

    Overview: Tata Motors, set up in 1945 to manufacture locomotives, is India’s largest automobile company. It launched Nano in...

    Consumer theory, Economics, Indifference curve 1327 Words | 4 Pages

  • Tata Nano – a Study on Business Challenges in India

    TATA NANO – A STUDY ON BUSINESS CHALLENGES IN INDIA Introduction Tata Nano, pet project of the...

    Automobile, Kolkata, Maruti 800 1819 Words | 5 Pages

  • Nano Tata

    SYNOPSIS The  case illustrates the  opportunities, challenges  and trade-offs involved  in the  design, prototyping and marketing  of the ...

    Robert Bosch GmbH, Singur, Tata Motors 1323 Words | 4 Pages

  • Tata Nano

     Introduction Tata Engineering and Locomotive Co. Ltd was established in 1945. In 1954, the company launched its first automobile; between...

    Automobile, Automotive industry, Marketing 2217 Words | 9 Pages

  • Tata nano

    mix'" (34). Smith’s “differentiation and segmentation strategies” "In product differentiation, according to Smith (1956, p. 5), a firm tries 'bending the...

    9691 Words | 35 Pages

  • Marketing Segmentation of Tata Nano in India and Its Targeting and Positioning Strategy.

    Contents Market Segmentation, Positioning, Targeting: A case of Tata Nano in India EXECUTIVE SUMMARY:...

    Automobile, Market segmentation, Marketing 1027 Words | 4 Pages

  • Marketing Strategy of Tata Nano

    Introduction About the TATA MOTORS Tata Motors is India's largest automobile company, with consolidated revenues of Rs 92,519...

    Automobile, Fiat, Maruti 800 680 Words | 4 Pages

  • Stp of Tata Nano

    expected to rise to 10% of GDP. TATA NANO: Overview TATA Nano is the cheapest car in...

    Automobile, Automobile industry in India, Lists of automobiles 2005 Words | 6 Pages

  • Tata Nano Innovation-Description

    INTRODUCTION This report will describe briefly about the company, Tata motors and their sustainable innovative result, the world’s cheapest...

    Automobile, Creativity, Innovation 1850 Words | 5 Pages

  • Tata Nano: international market selection with the world’s cheapest car

    auto markets in these countries will be the fast-growing small car segment. The increasing disposable income of the middle-class population is...

    Automobile, Automotive industry, Ford Motor Company 1019 Words | 3 Pages

  • Tata Nano

    Tata Nano: Segmentation, Targeting and Positioning Stage 3 and 4 Note Towards partial fulfillment of the requirements of...

    9231 Words | 42 Pages

  • Tata Nano

    MARKETING MANAGEMENT-1 Case Study Analysis- Tata Nano Team: Ankilkumar Atul Sanghvi (DM16106) Ferzaad...

    Automobile, Automobile industry in India, Marketing 572 Words | 3 Pages

  • Positioning TATA Nano

    Positioning the Tata Nano Introduction “A TATA company shall be committed to good corporate...

    1755 Words | 5 Pages

  • Tata Case

    TML) From: Subject: Nano Tata-logy: The People’s Car Date: 17 the September, 2011 Situation Overview TML...

    Costs, Price, Revenue 1042 Words | 4 Pages

  • Tata Nano

     Marketing Team Case Analysis One (Tata Nano) Executive Summary The upcoming launch of the Nano...

    Automobile, City cars, I.DE.A Institute 1515 Words | 9 Pages

  • Tata Nano

    SDM INSTITUTE FOR MANAGEMENT DEVELOPMENT | A case study : Tata Nano – the small wonder | | | By: | Jani...

    Automotive industry, Companies based in Mumbai, Girish Wagh 7349 Words | 18 Pages

  • Tata Nano Marketing Plan

    TOPIC: THE TATA NANO Group 2: Chun Fai Wong (Karson) WOCHD1201 Wei-Hsiang Liang (Jasper) LIWJD1201 Zongxi Yao (Jonathan)...

    Automobile industry in India, Automotive industry, Fiat 3934 Words | 12 Pages

  • Nano Car

    In 2009, a car known as “Nano” was introduced by Tata Motors, the largest automobile company in India. It is...

    Companies based in Mumbai, Pantnagar, Robert Bosch GmbH 2103 Words | 6 Pages

  • proposal of tata nano

    Tata Nano Customer Satisfaction Research Proposal Name: - Samsudin Sherasiya Subject : - Research...

    Automobile, Automobile industry in India, Bajaj Auto 753 Words | 4 Pages

  • Tata Nano Case

    1. Break even point (BEP) for Tata Nano: Total investment cost = Rs 1500 crores Basic...

    Household income in the United States, Maruti 800, Middle class 810 Words | 4 Pages

  • Tata Nano

    weaknesses that Tata, as an internationally branded company, could potentially face. Tata motors wanted to compete in the...

    Automobile industry in India, Brazil, Pantnagar 3474 Words | 12 Pages

  • Tata Nano Case

    TATA NANO SINGUR CASE TATA NANO SINGUR CASE INTRODUCTION:...

    Bengal, Kolkata, Singur 10999 Words | 33 Pages

  • Tata Nano

    ECONOMIC ANALYSIS OF TATA NANO Index 1. Company Overview of TATA motors 2. Market Demand 3. Total...

    Automobile industry in India, Automotive industry, Fiat 4561 Words | 13 Pages

  • Tata Nano Business Plan

    *EXECUTIVE S*UMMARY What makes Tata Nano so cheap? Basically, by making things smaller, lighter, do away with...

    Automotive industry, Ford Motor Company, Marketing 4517 Words | 13 Pages

  • Questionnaire on Tata Nano

    Questionnaire Dear respondents, I am a student of GITARATTAN INTERNATIONAL BUSINESS SCHOOL. As a part of my curriculum I am conducting a study on...

    313 Words | 4 Pages

  • Tata Motor

    Case 2 Tata Motors 1. Describe the economic characteristics of the global motor vehicle industry. The 2008 financial crisis...

    Automobile, Automotive industry, Fiat 1142 Words | 4 Pages

  • Marketing Research for the Launch of Tata Nano Car in Mauritius

    Hello Mauritius… Tata Nano. 2010 Table of Contents Page No Executive Summary...

    Automotive industry, Mauritius, Pantnagar 4578 Words | 16 Pages

  • Tata Nano - Wikipedia, the Free Encyclopedia

    Tata Nano - Wikipedia, the free encyclopedia Page 1 Tata Nano From Wikipedia, the free...

    Automobile industry in India, Electric vehicles, Maruti 800 7771 Words | 17 Pages

  • Tata Nano Case Study

    INDEX 1.0 INTRODUCTION 2.0 MAIN REASONS FOR TATA TO ENTER GLOBAL ULTRA LOW COST MARKET 2.1 MARKET DISTRIBUTION PIE CHART 3.0...

    Automobile, Automobile industry in India, Automotive industry 2558 Words | 8 Pages

  • Marketin Plan for Tata Nano Malaysia

    1.0 EXECUTIVE SUMMARY Tata Nano is the cheapest car in the world. It is sold in home country India around Rs...

    Automotive industry, Ford Motor Company, Marketing 5889 Words | 19 Pages

  • Tata Nano

    cheapest car in the world by TATA Company name “TATA NANO”. The objective of this research proposal...

    Automobile, Automobile industry in India, Bajaj Auto 3778 Words | 20 Pages

  • Entry Mode for Tata Nano in Hungary

    Cultural Environment Entry mode The number of passenger car in Hungary is 305 per 1000...

    2000s automobiles, Automobile, Diesel engine 1496 Words | 6 Pages

  • CASE ANALYSIS POSITIONING THE TATA NANO A

    MARKETING MANAGEMENT CASE ANALYSIS NOTE POSITIONING THE TATA NANO (A) SUBMITTED BY:...

    Automobile, Automobile industry in India, Maruti 800 724 Words | 4 Pages

  • Ratan Tata

    RATAN TATA INTRODUCTION Ratan Tata is the chairman of the Tata Group, India's largest corporation. He is the...

    Automobile industry in India, Brand, Mumbai 2198 Words | 7 Pages

  • market plan for tata nano

    MARKETING PLAN FOR TATA NANO EXECUTIVE SUMMARY COMPANY DESCRIPTION Tata Motors Limited is an...

    Automotive industry, Fiat, Ford Motor Company 2380 Words | 8 Pages

  • Tata Nano Marketing Strategies

    The Tata Nano Marketing Plan Strategies [pic] Hao Yang (Vince) ID 0558603...

    Automotive industry, Ford Motor Company, Honda 5907 Words | 21 Pages

  • Tata Nano Marketing

    Introduction TATA Motors Limited is India’s largest motor passenger automobile and commercial vehicle manufacturing company. Its annual...

    2008, Automotive industry, Barack Obama 3015 Words | 13 Pages

  • Tata Motors Case Study Analysis

    Introduction 3 2. Main reasons for Tata Motors to enter the global ultra-low car market 3 2.1. Future requirements in regard to...

    Automobile, Automobile industry in India, Automotive industry 3189 Words | 10 Pages

  • Nano Car Project

    A Report of CONTEMPORARY MANAGEMENT ISSUES On Titled “Feedback of Customers towards...

    Automobile industry in India, Maruti 800, Pantnagar 8717 Words | 37 Pages

  • Tata Nano in Usa

    7/5/2011 | Tata Motors | “TATA NANO” in usa | Executive Summary This due-diligence report concludes our...

    Automotive industry, Ford Motor Company, General Motors 6051 Words | 20 Pages

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