"Subway Restaurant Marketing" Essays and Research Papers

  • Marketing and Subway Restaurants Subway

    Introduction The heart concepts of marketing are customers wants, values, communications and relationships. Marketing is...

    945 Words | 4 Pages

  • Subway Marketing Plan

    SUBWAY MARKETING PLAN 1. EXECUTIVE SUMMARY: SUBWAY (restaurants) is an American fast-food...

    Fast food, Fast Food Nation, Fast food restaurant 1397 Words | 6 Pages

  • Marketing and Subway Sources

    1. What marketing PRICE strategy would you recommend to Subway to counter the threats to its business? I would recommend...

    774 Words | 3 Pages

  • Subway Marketing report

     Contents Executive Summary Subway in Financial Year 2013-2014 has witness 1.32 billion revenue in Australia market. Since...

    Customer, Customer service, Customer value proposition 1822 Words | 10 Pages

  • 4 P's of Subway Restaurants: Promotion

    Subway’s Promotional Methods Subway, the largest franchise in the world, uses various promotion methods. Subway uses mass...

    Jared Fogle, Marketing, Price 1487 Words | 4 Pages

  • Subway: Marketing and Busy Ants Segment

    Introduction Subway is a fast food restaurant that was established in 1956 and is now amongst the top franchise...

    1243 Words | 5 Pages

  • Subway

    ASSIGNMENT I have chosen SUBWAY® as an Multi-National Company for my assignment. Subway was opened by Fred DeLuca at the age...

    Burger King, Economics, Fast food 1923 Words | 5 Pages

  • An Operational Analysis of Subway Restaurants

    Tyann Peres An Operational Analysis of Subway Restaurants University of Houston-Downtown MGT 3332 Summer 1 Dr. Steven Coy...

    Chuck, Fast food, Fast Food Nation 1080 Words | 3 Pages

  • Business: Marketing and Subway

    1.0 ELEMENTS OF THE MARKETING MIX 1.0.1 PRODUCT Subway offered a menu with wide variety meal and better quality fresh...

    1119 Words | 4 Pages

  • Subway Is the Better Fast Food Restaurant.

    COM155 Subway Is The Better Fast Food Restaurant. Living in this crazy world that is today, where family dinners consist...

    Advertising, Chicken McNuggets, Fast food 946 Words | 3 Pages

  • Subway Assignment

    Subway Profile Subway “Eat Fresh, Live Green”. That mission statement right away tells everyone what Subway is...

    Ciabatta, Fast food, Franchising 973 Words | 4 Pages

  • Subway

    The first thing one thinks of after hearing the name “Subway” is healthy food. The Subway brand has brought a revolution in the...

    Brand, Ciabatta, Fast food 443 Words | 3 Pages

  • Subway Sandwiches

    Subway Sandwiches Although sub and sandwich shops offer some of the best growth opportunities in fast food today, there are signs that the...

    Fast food, Fast Food Nation, Fred De Luca 934 Words | 3 Pages

  • Subway Case Analysis

    Subway Case Analysis SUBWAY® is the market leader in sub and sandwich shops offering a healthier alternative to traditional...

    Burger King, Fast food, Fast food restaurant 1335 Words | 4 Pages

  • Product Evaluation: Subway

    Product Evaluation: SUBWAY Chao Zhao College of Business and Publics Management University of La Verne Abstract The...

    Burger King, Fast food, Fast food restaurant 1773 Words | 5 Pages

  • Subway Swot Analysis

    Strengths Brand Recognition: Subway Restaurants are one of the leading submarine sandwich franchises based in the United States....

    Fast food, Fast Food Nation, Fast food restaurant 889 Words | 3 Pages

  • How Subway Restaurant Can Avoid Marketing Myopia

    following year they formed Doctor’s Associates Inc. to oversee operations of the restaurants as that franchise expanded. The first...

    Fast food, Fred De Luca, Hamburger 512 Words | 2 Pages

  • Marketing and Restaurant Management

    faAssociation Of Hotel& Restaurant Management Students A plain seam is the most common type of machine-sewn seam. It joins two pieces of...

    1395 Words | 6 Pages

  • Subway Value Chain Analysis

    Subway-Porter Value Chain Introduction: SUBWAY was started 47 years ago in the year of 1965 by Fred Deluca....

    Fast food, Fast Food Nation, Fast food restaurant 1085 Words | 5 Pages

  • Subway Restaurants

    Research Report – Taking the Subway EXECUTIVE SUMMARY This report provides an in-depth analysis of the conduct of a market research project...

    Customer satisfaction, Fast food, Fast Food Nation 21324 Words | 99 Pages

  • Marketing Mix

    AND ADJUST THE MARKETING MIX   PROCEDURES 1-   SUBWAY Fred DeLuca founded the SUBWAY® chain in Connecticut,...

    Customer, Jared Fogle, Marketing 651 Words | 3 Pages

  • Restaurant Marketing Plan

    Restaurant Marketing Plan Neon Memories Diner Product/Service Innovation Neon Memories Diner attracts prospective customers by...

    Diner, Family, Food 1290 Words | 5 Pages

  • Subway Case Analysis

    Case Study #1 – Subway Sandwich Shop Analysis Case Study One – Subway Sandwich Shop Situation Analysis A situation...

    Ciabatta, Fast food, Hamburger 1291 Words | 4 Pages

  • Subway-- Operations Management

    The Subway sandwich chain is the largest restaurant operation in the world, as determined by the number of locations....

    Fast food, Fast Food Nation, Quiznos 1883 Words | 5 Pages

  • Why Franchise? Why Subway

    and as the network of franchisees expands the national recognition of this brand grows. When a franchisee enters into a mature franchisee network, they will...

    Business model, Fast food, Fast food restaurant 1676 Words | 6 Pages

  • Micro Analysis of Subway

    Subway as a large international company perform a big role in world’s background.As a restaurant chain, a lot of micro...

    Burger King, Fast food, Fast Food Nation 811 Words | 3 Pages

  • Criticle Analysis: Subway

    Subway is entering the highly competitive fast food breakfast market. The overall market sales for breakfast was approximately $25.3 billion in...

    Fast food, Fast Food Nation, Fast food restaurant 1145 Words | 4 Pages

  • Internal and External Analysis of Subway

    External Analysis of Subway STR 581 Carlos Pineda June 9, 2014 Internal and External Analysis of Subway Subway’s...

    Fast food, Fast Food Nation, Fast food restaurant 1584 Words | 8 Pages

  • Fast Food and Subway

    Introduction of SUBWAY Company In today’s busy world, more and more young people are spending more money in the fast food. Fast food is a...

    1522 Words | 6 Pages

  • Franchising: Subway Bulgaria

    activities, and the franchising characteristics of Subway Bulgaria Ltd Entering the business The experience, which Subway has...

    Bulgaria, Economic growth, European Union 2117 Words | 7 Pages

  • Mcdonalds Versus Subway

    McDonalds versus Subway Benjamin Morgan COM/170 June 26, 2012 Mary Clare Mansfield McDonalds versus Subway...

    Big Mac, Bread, Eating 787 Words | 3 Pages

  • Unique Restaurant Marketing Plan

    2.0 SITUATIONAL ANALYSIS - Our motto, dine with ease which the name Easétech got its name. Our company would live up to the mission and vision we have...

    Philippines, Social class, Social groups 1021 Words | 4 Pages

  • Marketing Research-Theme Restaurant

    Introduction Theme restaurant is a restaurant designed around a particular theme so as the guest can experience unique dining...

    Food, Jekyll & Hyde Club, Restaurant 1547 Words | 5 Pages

  • Five Trends in the Restaurant Industry

    Five Trends in the Restaurant Industry The number one growing trend in the restaurant industry is the idea of fresh, healthy...

    Eating, Facebook, Fast food 1487 Words | 4 Pages

  • Marketing Plan for Restaurant

    1.0 Business Description Churras is a Brazilian barbecue restaurant where is served premium quality meats which are slowly roasted on long...

    Beef, Brazil, Chicken 798 Words | 3 Pages

  • Subway Business Plan

    Also, please tell us more about your professional background and education. Please include a current resume or CV. -CV Attached 2) Provide a detailed...

    Employment, Franchise, Franchising 830 Words | 3 Pages

  • Marketing Management Case Analysis

    Marketing Management Case Analysis Subway® Sandwich Shops Abstract Subway® Sandwich Shops was founded...

    Ciabatta, Fast food, Hamburger 1113 Words | 4 Pages

  • Swot of Subway Sandwich

    analysis of Subway Sandwich Introduction: In the summer of 1965, Subway began its humble start in the quick service...

    Fast food, Fast Food Nation, Fast food restaurant 970 Words | 4 Pages

  • Title: Criticize Me! Subway and the Crossed-Off Cross Promotion

    The Subway restaurant chain likes to tell its customers to “eat fresh”. But in 2004 Subway had to eat something...

    Fast food, Fast Food Nation, Jared Fogle 848 Words | 3 Pages

  • Subway Innovation Report

    Subway Innovation Report Subway is the name of a franchise fast food restaurant that mainly sells sandwiches and...

    Diffusion of innovations, Fast food, Fast food restaurant 2003 Words | 6 Pages

  • subway analysis

    1.0 INTRODUCTION Subway was established in 1965 when 17 year-old Fred DeLuca collaborated with Dr. Peter Buck and opened the first Pete's...

    1844 Words | 6 Pages

  • Subway Analysis

     Business Organization Selection: Subway has now become the world’s largest fast food chain in the world, overpassing McDonalds with...

    Fast food, Fast Food Nation, Franchise 2275 Words | 7 Pages

  • SUBWAY Marketing Plan

    …………………………………………………..8 3.0 Marketing Strategy……………………………………………………………9. 3.1 Mission………………………………………………………………..10. 3.2 Core Values and...

    Fast food, Fast Food Nation, Marketing 5489 Words | 21 Pages

  • Marketing Strategies of Subway

    Subway Subway is a leading sandwich chain, which operates through a wholly-owned subsidiary, Subway Systems...

    Fast food, Fast Food Nation, Fast food restaurant 3626 Words | 12 Pages

  • Marketing Audit Subway

    Subway Restaurants Marketing Situational Analysis Case Study Executive Summary Subway...

    Blimpie, Fast food, Fast food restaurant 2709 Words | 14 Pages

  • On the Subway

    Thesis: Sharon Olds in, On the Subway, organizes the poem in three parts to present the contrasting lives of a Caucasian woman and an African...

    Black people, Metaphor, Race 844 Words | 3 Pages

  • Marketing and Ikea

    2.3 SUPPLEMENTARY SERVICES As an augment to the core product, IKEA has their own Restaurant, Food Market and Småland to help...

    1416 Words | 6 Pages

  • Marketing Strategy implement by Max's Restaurant to attract customers

    THE PROBLEM AND ITS BACKGROUND Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and...

    Foodservice, Marketing, Marketing strategy 940 Words | 4 Pages

  • Subway Analysis

    Subway and The Challenges of Franchising in China Subway's History Subway's first appear was in 1965, Connecticut, United States[1]. This...

    788 Words | 3 Pages

  • Subway Marketing Strategy

    trends of the fast food market in France. First, it’s important that the consumer became very demanding. He wants to have choice and like to eat in...

    Fast food, Fast Food Nation, Fast food restaurant 3414 Words | 11 Pages

  • Marketing Plan - Firehouse Subs

    2. Option 1: Continue their current marketing efforts Advantages: * Will not increase current advertising costs * It is a familiar...

    Advertising, Franchise, Franchising 1767 Words | 6 Pages

  • Marketing Research of Subway

    Executive Summary Subway was founded by Buck and DeLuca in 1965. With just over 45 years of history, the company is one the world’s leading...

    Customer service, Fast food, Fast Food Nation 3028 Words | 11 Pages

  • Subway: Franchising and China

    higher-control entry strategy of acquiring ownership, which accompanies FDI. Closing Case Subway and the challenges of franchising in China...

    1918 Words | 7 Pages

  • Restaurant

    Restaurants may be classified or distinguished in many different ways. The primary factors are usually the food itself (e.g. vegetarian,...

    Food critic, Gault Millau, Michelin Guide 1614 Words | 6 Pages

  • Case Number One - Subway Sandwich Shops Situation Analysis

    Case Number One - Subway Sandwich Shops Situation Analysis Subway Sandwich, as presented in the Case Study presented in the...

    Fast food, Fast Food Nation, Fast food restaurant 1778 Words | 6 Pages

  • Chiptole V. Subway

    at Chipotle and Subway. While the numbers of fast food restaurants are increasing, Chipotle and Subway are both...

    Dieting, Fast food, Fast food restaurant 958 Words | 3 Pages

  • Subway Case Study

    For years, Subway attracted and held onto customers through a reward system known as the Sub Club. How did this system work? Basically,...

    Access control, Credit card, Customer relationship management 861 Words | 3 Pages

  • Marketing Reflective Work

    Reflective report of Marketing Reflective writing is an intricate process of inscription, what one learned from particular area and how it...

    Advertising, Brand, Business 1131 Words | 3 Pages

  • Subway Sandwich, Business Marketing

    SUBWAY SANDWICH PHASE 1: IDENTIFYING PROBLEM Subway is a franchise sandwich store that has been established in the market...

    Fast food, Fast Food Nation, Quiznos 3873 Words | 19 Pages

  • Natural & Technological Environment of Subway Sandwich

    Natural Environment Subway restaurant is the restaurant that sells the most largest submarine sandwich chain and...

    Energy conservation, Food, Natural environment 997 Words | 3 Pages

tracking img