results for "Review Of Literature On Brand Awareness"

  • Literature Review on Brand Awareness

    LITERATURE REVIEW Definition of 'Brand Awareness' The likelihood that consumers recognize the...

    Brand awareness , Brand extension , Brand 1338 Words | 4 Pages

  • Brand Awareness and Brand Extension Literature View

    LITERATURE REVIEW The Indian retail market is...

    Brand awareness , Brand , Brand extension 4931 Words | 17 Pages

  • Literature Review on Honda Brand Equity

    LITERATURE REVIEW In recent days India is witnessing a change in consumerism. The market is now predominantly Consumer...

    Marketing , Structural equation modeling , Consumer behaviour 873 Words | 4 Pages

  • Literature Review : Awareness of Public in Selecting Local Leaders

    Literature Reviews Selections of the local leaders grab a highly attention to many local residents and peoples. This proved that...

    New media , Agenda-setting theory , Political campaign 2495 Words | 7 Pages

  • Literature Review: Measuring Brand Value with Scanner Data

    consensus about how brand equity should be measured The authors introduce the idea of either measuring brand equity according to...

    Brand equity , Brand , Valuation (finance) 467 Words | 1 Pages

  • Brand Awareness

    A STUDY ON Brand Acceptability With...

    Dell XPS , Brand awareness , Dell 1966 Words | 7 Pages

  • Brand Awareness

    BRAND AWARENESS OF INDUSTRIAL PAINTS OF GOA PAINTS & ALLIED PRODUCTS...

    Brand awareness , Varnish , Economic growth 7068 Words | 33 Pages

  • Brand Awareness

    ARTICLE RESEARCH ARTICLE Brand Awareness and Customer Preferences for FMCG Products in Rural Market : An Empirical Study on...

    Brand awareness , Utility , Analysis of variance 2835 Words | 9 Pages

  • Brand Awareness

    between Brand Awareness and Consumer/Brand Loyalty for the Packaged Milk Industry in Pakistan M.I. Subhani and...

    Brand awareness , Brand , Brand equity 5557 Words | 16 Pages

  • Brand Awareness

    selected a topic on the “A STUDY ON THE BRAND AWARENESS AMONG CUSTOMERS WITH RESPECT TO KPL SHUDHI COCONUT OIL”....

    Statistical hypothesis testing , Statistics , Null hypothesis 14860 Words | 54 Pages

  • Brand awareness

    Contribution of Brand Awareness and Brand Characteristics towards Customer Loyalty (A Study of Milk Industry of...

    Correlation and dependence , Sales , Selling 2558 Words | 9 Pages

  • Brand Awareness

    IMPACT OF BRAND AWARENESS ON CONSUMER DECISION MAKING Extent to which a brand is recognized by potential...

    Brand awareness , Utility , Brand equity 11307 Words | 49 Pages

  • Brand Awareness

    Impact of corporate social responsibility on brand awareness A mixed model review Exposé Submitted by Héctor...

    Meta-analysis , Corporate social responsibility , Global Reporting Initiative 4290 Words | 20 Pages

  • Brand Awareness

    Marketing Research On-Line Vol.One, 1996 Page 1 Management Perceptions of the Importance of Brand Awareness as an...

    Brand equity , Marketing management , Brand awareness 5087 Words | 16 Pages

  • Brand Awareness

    among adolescents were related to . , Awareness of Brands and Slogans Stephen K. Keiser Marketers have focused the thrust of...

    Statistics , Sampling (statistics) , Television advertisement 4242 Words | 16 Pages

  • Brand Awareness

    BRAND AWARENESS Brand awareness is the probability that consumers are familiar about the life and...

    Brand awareness , Brand , Advertising 438 Words | 2 Pages

  • Brand Awareness

    BRAND AWARENESS Definition Extent to which a brand is recognized by potential customers, and is...

    Brand awareness , Brand , Advertising 1435 Words | 4 Pages

  • Customer Brand Awareness

    BACHELOR’S THESIS IN BUSINESS ADMINISTRATION CUSTOMERS BRAND AWARENESS...

    Retail , Integrated marketing communications , Brand awareness 14998 Words | 48 Pages

  • BRAND AWARENESS OF AMWAY

    BRAND AWARENESS OF CHAPTER 1 INTRODUCTION 1.1 INTRODUCTION OF THE STUDY BRAND...

    Brand awareness , Recall (memory) , Brand equity 2970 Words | 15 Pages

  • Consumer Brand Awareness

    sophisticated promotion tools,mass scale healthy production,etc. are some of the tools used to facilitate the product.It has created the own brand.A...

    Marketing , Demand chain , Corporate social responsibility 627 Words | 2 Pages

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