• Impact of Erp Systems on Process Innovation - with a Special Focus on Mass Customization
    1. Introduction In the past ten years, a large number of national and international organizations have started to standardize and integrate their processes in one system to manage their key resources more effectively by implementing ERP systems. The integration of business functions and the ready a...
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  • New Product Development
    1. Executive Summary ....................................................................................................03 2. Introduction .................................................................................................................04 3. Product Development Overview ..........
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  • New Product Development
    Table of Contents EXECUTIVE SUMMARY i PRODUCT 1 The new product process 1 1.1 Stages in the new-product process 1 New product strategy development 2 Objectives of the stage 2 Identify Markets and Strategic Roles 2 Cross-functional teams 2 Idea generation 3 Customer S...
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  • Assessing Feasibility of Mass Customization
    ASSESSING FEASIBILITY OF MASS CUSTOMIZATION FOR PT. FMC SANTANA Student Number: 07033143 MBA Intake 24 Report submitted as an assignment for the Operations Management Module of University of Bradford MBA Program Jakarta, March 2009 Table of Content Table of Content 2 1 Execu...
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  • New Product Development and Understanding the Consumer Behaviour
    INTRODUCTION ABOUT THE COMPANY: “Vision Future” is an enterprise operating in the areas of Outsourcing, Market Research, Brand & financial management. They are currently working across 6 locations across India viz. Ahmadabad, Bangalore, Chennai, Kolkata, and Patna with head office at Pune....
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  • New Product Development
    New Product Planning and development New products are a vital part of a firm’s competitive growth strategy. Leaders of successful firms know that it is not enough to develop new products on sporadic basis. What counts is a climate of a products development that leads to one triumph after another....
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  • New Product Development
    INTRODUCTION The design of the product to be manufactured and the specification of which manufacturing process to adopt are critical considerations for the productions and operations managers (Banjoko, 2009). Product and process technology is rapidly evolving. Competition is becoming more and m...
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  • Market-Oriented Product Development
    Market-Oriented Product Development as an Organizational Learning Capability: Findings from Two Cases Robert A.W. Kok Bas Hillebrand Wim G. Biemans SOM-theme B Innovation and Interaction Abstract Conceptualizing market orientation at the level of the product development process is relevant, becau...
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  • Risk Management of Mass Customization in Supply Chain Management
    Risk management of Mass customization in Supply Chain Management Ching-Hua Huang, Cai Wei, Lam Shan Kong, Ching-Hsin Lee, Po-Chun Chen, Faculty of Business, Economics & Law, University of Queensland, Australia Key words: Risk management, Supply chain, Mass customization Abstract C...
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  • Case Study: Ideo Product Development
    Abstract This report is based on a case presented by Harvard Business School, titled “IDEO Product Development.” The goal of this report is to examine whether an engineering design company, IDEO, should have requested more time to complete a design for a Personal Data Assistant (PDA) that was...
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  • The Importance of Democracy in New Product Development
    Table of contents Abstract ............................................................................................... 3 1. Introduction and aim of research ...................................................... 4 2. Methodology.................................................................
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  • Product Development & Pricing.Doc
    ASSIGNMENT ON MARKETING MANAGEMENT Q.1 Write a short note on product life cycle? Answer ✓ Introduction: Product life cycle management is the succession of strategies used by management as a product goes through its product life cycle. The conditions in which a product is sold changes...
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  • Mass Customization
    MASS CUSTOMIZATION Some companies are using mass customization to bind their customers ever more tightly to their brands. The efforts extend beyond the individualized Web pages that characterize Web sites like Amazon.com and eBay. It means allowing customers to set up fan sites on the Web or perso...
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  • Mass Customization of Wireless Service
    Mass Customization in Wireless Communication Services: Individual Service Bundles and Tariffs Hong Chen and Louis-Francois Pau ERIM REPORT SERIES RESEARCH IN MANAGEMENT ERIM Report Series reference number Publication Number of pages Persistent paper URL Email address corresponding author Addres...
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  • New Product Development
    Introduction “Nothing on the sand, everything in hand” Companies have to constantly develop new products if they want to survive in the market given the high levels of competition, changing needs and wants, technological impacts and products with short life-cycles. Products developed do not...
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  • Mass Customization
    Business Management I Mass Customization Mass customization has become a new major trend in both the manufacturing and service industry. It can be defined as the use of CAM (computer-aided manufacturing) systems to produce a custom output; its aim is to meet the specific needs of a wide variet...
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  • New Product Development
    - Discount.com - Table of contents Table of contents i Executive Summary ii Business concept 1 Concept 1 How does it work 2 How will we get the income 3 Benefits 4 Markets and marketing 4 The Norwegian Market 4 Reaching the consumers (buyers of products) 6 Reaching the advertisers (s...
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  • Margketing Management - New Product Development
    Project : New Product Development Table of Content 1. Introduction 2. Overview of New product 3. Product Industry/Market information 4. Analysis of Target Market 5. Products External Environmental analysis • • • PESTEL SWOT Porter’s Five Forces 6. Branding • • • Product Description...
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  • Mass Customization
    Executive Summary In this essay, the author will explain impact of the mass customization in the world nowadays. Some relevance with economy keys also will be explained to show the importance of mass customization. The author will also provide value chain of mobile phone manufacturing regarding mas...
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  • Resume New Product Development
    Structure New Product Development Chapter 2 SETTING: Phases of the new products process model / Tasks required at each phase / Importance of the managers / P&G example P&G EXAMPLE: Acquisition of two cosmetic brands wasn’t too successful. Questioning whether they should leave the cosmetic m...
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