• Research Paper
    Paper - II Recent Advances in Finance 1. Financial Markets: Money and Capital Markets, Money Market Instruments, Recent Trends in Indian Money Markets. 2. Banking Financial Institutions and Non- Banking Financial Institutions. Recent developments in Indian Banking System. 3. Liquidity Management...
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  • Mobile Engagement and Promotional Services Market in India 2013
    with Introduction section covering overview of Mobile engagement (m-Engagement) and mobile marketing activities which provides basic idea of the technology, its progression over years, and elements of mobile marketing. The Market Overview section emphasizes on global and domestic market state of m-Engagement...
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  • Syllabus
    Management Accounting. Meaning, Nature and Importance of Financial Statements – Need and Objectives of Financial Analysis, Conceptual Framework of Trend analysis and Ratio analysis (including Profitability, Activity & Financial ratios) Statements of Changes in Financial Position, Statement of Changes...
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  • College Sadhana – Journal for Bloomers of Research
    COLLEGE SADHANA – Journal for Bloomers of Research, Vol. 2, No. 2, FEBRUARY 2010 Recent Trends in Indian Financial Services Industry R.Neelamegam Emeritus Professor- AICTE, Department of Management Studies, V.H.N.S.N. College, Virudhunagar Abstract - 'Finance is the life blood of business'...
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  • Grocery
    are spending their money on various items has changed in recent years. With the ever-increasing penetration of internet and social media, the purchasing behavior of Indian consumers has changed dramatically. Urbanization is taking place in India at a dramatic pace and is influencing the life style and...
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  • Case Study
    Global Trends in Business Environment. Course Contents: International Business: An Overview - Types of International Business; The External Environment; The Economic and Political Environment, The Human Cultural Environment, Influence on Trade and Investment Patterns, Recent World Trade Trend, Recent...
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  • Marketplace: Handwork of India
    Handwork of India Strategic Plan 1. Introduction 2 2 History and Accomplishments 2 3 Leadership in Design 3 4 Recent Developments 4 5 Purpose 4 6 Strategic Objectives 5 7 Strategic Plan 6 I Positioning 6 II Product 8 III Direct Marketing 10 IV...
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  • Pet Food
    growing market and there are a few major players that are active in it. Imports currently constitute 40 percent of the total pet foods market in India, with the US being one of the dominant suppliers. The pet foods market has been growing at an average annual rate of 10-15 percent for the last few...
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  • Hifa
    As a Marketing manager, on musty have knowledge of different factors which influences the marketing decision of a firm, And also since they are not controllable, one must adjust the decisions as per the changes in the environment. The Important factors comprising the Macro Environment of Marketing are...
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  • Consumer Behaviour
    needs and the impacts that these processes have on the consumer and society. It blends elements from psychology, sociology, social anthropology, marketing and economics. It attempts to understand the decisionmaking processes of buyers, both individually and in groups such as how emotions affect buying...
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  • Changing Consumer Behaviour in India
    CHANGES IN CONSUMER BEHAVIOUR OF INDIA 1 Executive Summary:- Possibly the most challenging concept in the marketing is to deal with understanding the consumer behaviour. This research paper explains the changes occurred in consumer behaviour of India. The purpose of this research paper is to find...
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  • Asdfghjksdfghnjmk Dfghj Sdfghjk Sdfghj Edfghjk Dfghj Ertyu Xcvbnm
    Code : SL MM 606 30 Objective To make the student aware of issues related to sales force management focusing on ―selling‖ as a tool of Marketing Communication. The study of Channel Management offers an appreciation of logistics of information and goods, and exposes studen ts to the types...
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  • Luxury Brands Insights
    MAVERICKS AT WORK LUXURY BRANDS MARKETING Executive Summary Over years, India’s tryst with luxury brands has changed gears. With high disposable incomes and a penchant for all things luxury amongst affluent Indians on the rise, the country is emerging as the next stopover for global luxury brands...
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  • Marketing
    ADVANCED MARKETING MANAGEMENT TERM PAPER ON CHANGES IN CONSUMER BEHAVIOR AND THEIR IMPLICATIONS ON MARKETERS ...
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  • Venky
    ZENITH International Journal of Multidisciplinary Research Vol.2 Issue 1, January 2012, ISSN 2231 5780 ORGANIZED RETAILING IN INDIA – CHALLENGES AND OPPORTUNITIES DR.SHAHID AKHTER*; IFTEKHAR EQUBAL** *Assistant Professor, Institute of Management Studies, Ranchi University. **Visiting Professor...
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  • Titan Strategy
    Executive Summary India, the land of dreams, is fast realizing its potential. The world is taking note of the phenomenal potential prevalent in the Indian markets. Driven by changing lifestyles, strong economic growth and favourable demographic profiles, India is moving towards a consumption based...
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  • 20% Off | Aarkstore.in || Biopharmaceutical Manufacturing in India, China and South Korea
    Summary GBI Research, the leading business intelligence provider has released its latest research report, “Biopharmaceutical Manufacturing in India, China and South Korea - Regulatory Framework, Infrastructure Support and Discovery Funding Create an Environment Conducive to Growth”. The report provides...
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  • Soft Drinks India
    Soft drinks in India – Huge Potential Ahead According to the ‘Product Insights: Soft Drinks in India’ report, The global soft drinks market grew at a compound annual growth rate (CAGR) of 3.45% from 2005 to 2009 and was valued at $494.5 billion in 2009. New product launches in the global soft drinks...
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  • Marketing Implications of Technology : Recent and Upcoming Trends
    Recent and Emerging Trends in Impact of Technology on Marketing 1 Recent and Emerging Trends in Impact of Technology on Marketing MTCI Individual Assignment Sajith P Surendran 309/48 IIM Calcutta 2013 - MTCI Recent and Emerging Trends in Impact of Technology on Marketing 2 Contents ...
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  • Top Trends in Hospitality Sector of India
    Ten Trends Influencing Hospitality in India: How the Game is Changing | By Achin Khanna and Manav Thadani This article addresses the ten "game changers” that have influenced the Indian hospitality sector in the past decade and will continue to do so in the years ahead. The year 2000 was an important...
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