• light motor vehicles
    fact that if the customers are satisfied then the recommended to others. Word of mouth and customer satisfaction play a very important role in determining market perception about automobiles. Market perception determines the success of a company and so it is very important for the car manufacturers to...
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  • Effect on Distribution Intensity
    Table No: | TITLE | Page no: | 4.1 | Table showing gender of customers | | 4.2 | Table showing income level of customers | | 4.3 | Table showing customers availed car brands | | 4.4 | Table showing services preferred by customers | | 4.5 | Table showing duration of usage | | 4.6 | Table...
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  • Project Report on Hyundai I 10
    PROJECT REPORT On Consumer Awareness And Satisfaction Towards Hyundai i10 Submitted to: ...
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  • Project at Jamkash Vehicleades
    PROJECT REPORT ON “ORGANIZATIONAL CLIMATE STUDY & BUSINESS PROCESS” AT “JAMKASH VEHICLEADES Pvt. Ltd.” (KASHMIR) (Authorized Dealership of MARUTI SUZUKI) BY TANWEER AHMAD UNDER THE GUIDENCE OF PROF. SANDEEP LONDHE SUBMITTED TO “UNIVERSITY OF PUNE” In the partial fulfilment of the...
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  • An Empirical Study on Customer Satisfaction in Indus Motors Pvt. Limited with Special Reference to Kerala
    2319-5614 Volume 2, No.8, August 2013 _________________________________________________________________________________ An Empirical Study on Customer Satisfaction in Indus Motors Pvt. Limited with Special Reference to Kerala Branch S.Chandramouli, B.Sc, MBA, P.hd (Pursuing), Assistant Professor, Department...
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  • Maruti Swift
    RESEARCH PROPOSAL Title Page: “MARKET RESEARCH ON MARUTI SWIFT” Submitted by: Piyush Kr. Singh. Roll No. 12058 Section: D International School of Business & Media, Pune CONTENTS SR NO. | Particulars | Page No. | 1. | Introduction | 3 | 2. | Review of literature | 4 | 3. | Justification...
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  • Car Market in India
    [pic] [pic] [pic] [pic] A RESEARCH REPORT ON Car Market and Buying Behavior- A study of Consumer Perception A report submitted to U.P. Technical University for the fulfillment of MBA Degree. SUBMITTED TO SUBMITTED BY Dr. S. K. Mishra ...
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  • Sales Promotion
    Comparison study of sales promotional strategies of Maruti & Honda cars customers with special reference to Kollam District INTRODUCTION The automobile products occupy an important role in fulfilling the basic needs of human beings. In India, there are tremendous changes in the automobile...
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  • Job Satisfaction
    |Introduction | | |2 |Job Satisfaction | | | |2.1 Definitions ...
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  • Bankoti
    CSAE STUDY : MARUTI (I) LTD. A LEADER OF INDIAN CAR MARKET By- V. K. S. Bankoti Industry Overview The de-licensing of auto industry in 1993, however, opened the gates to international automakers into the country with an idea to tap the large population base in India. Car sales managed to cross...
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  • Maruti V. Hyundai
    Consumer Preferrence Between Hyundai i10 vs. Maruti Suzuki Wagon R BY CHIRAG G. WALA S.Y.BMS ‘B’ 5652 RESEARCH PROJECT SUBMITTED TO MISS. RICHA JAIN EXECUTIVE SUMMARY Indian automobile industry has grown leaps and bounds since 1898, a time when a car had touched the Indian streets for the first...
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  • Car Buying Behaviour
    1 Pacific Business Review - A Quarterly Refereed Journal A Study of Behaviour of Maruti SX4 and Honda City Customers in Jaipur A Study of Behaviour of Maruti SX4 and Honda City Customers in Jaipur Dr. Manish Kumar Srivastava Faculty Member, Faculty of Management Studies, ICFAI University Dehradun ...
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  • Boots: Hair-Care Sales Promotion
    |5 | |4. |Company strategy, competitors & customer satisfaction. |6 | |5. |Corporate governance philosophy ...
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  • Synopsis on Customer Relationship Management
    G.PULLAIAH COLLEGE OF ENGINEERING & TECHNOLOGY, KURNOOL MASTER OF BUSINESS ADMINISTRATION 2012-2013 SYNOPSIS REPORT On A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT WITH REFERENCE TO M.S.A. MOTORS, KURNOOL Submitted by C. VENKATA NAGA SINDOOR Roll...
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  • marketing strategy
    of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments. It is an integrated process through which companies build strong customer relationships and...
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  • Customer Satisfaction on Maruti Suzuki
    FACTORS AFFECTING CUSTOMER SATISFACTION : A STUDY ON MARUTI-SUZUKI Name : PROSEN SAHA 11/MBA/34 AKNOWLEDGEMENT Firstly, I would like to thank my project guide Mr.Subhadip Sarkar for giving me the opportunity to work on this project. His valuable suggestions, guidance and supervision...
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  • Synopsis Brand Loyalty
    behaviour and is affected by a person’s preferences. Loyal customers will consistently purchase products from their preferred brands, regardless of convenience or price. Companies will often use different marketing strategies to cultivate loyal customers, be it is through loyalty programs (i.e. rewards programs)...
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  • Summer-Project-for-Mba
    Maruti Suzuki India Limited is a publicly listed automaker in India. It is a leadingfour-wheeler automobile manufacturer in South Asia. Suzuki Motor Corporation of Japanholds a majority stake in the company. It was the first company in India to mass-produce andsell more than a million cars. It is...
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  • Study on Brand Image
    target customers needs and wants. Understanding the consumer behavior and consumers is never simple. Consumers may say one thing but do another. They may not be in touch with their deeper motivations. They may respond to influences that change their minds at the last minute. Studying customers provides...
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  • Maruti Suzuki
    PROJECT REPORT       ON STUDY OF PLANNING PREMISES                           OF MARUTI SUZUKI INDIA LIMTED SUBMITTED TO: PROF: ANKITA MAM FOR THE  DEGREE  OF MASTERS OF BUSINESS ADMINISTRATION   (2011-2012)    SUBMITTED  TO  :                                        SUBMITTED BY:...
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