• Customer Satisfaction on Marketing Mix of Lux Soap
    by increasing competition from both domestic and foreign companies, a brandish of mergers and acquisitions, and more sophisticated and demanding customers who have great expectations related to their consumption experiences. Since services are intangible, heterogeneous, and inseparable, it is difficult...
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  • Consumer Satisfaction of Personel Care Product
    A PROJECT REPORT ON CUSTOMER SATISFACTION IN FMCG INDUSTRY SUBMITTED TO, SUBMITTED BY, SUNITHA RATNAKARAM DEBOLINACHATTERJEE ASSOCIATE PROFFESSOR ...
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  • sfscdssf
    Introduction: LUX is a global brand developed by Unilever. The range of products includes beauty soaps, shower gels, bath additives, hair shampoos and conditioners. Lux started as “Sunlight Flakes” laundry soap in 1899.In 1925, it became the first mass market toilet soap in the world. It is noted...
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  • Marketing
    FIRST WORK IN PROGRESS REPORT ON “Lux Soap INTRODUCTION TO MARKETING Marketing is "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. so we have to understand...
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  • Lux Customer Satisfaction
    Tania – 09-15312-3 ✓ Uddin, Faisal Jashim -- 09-14158-2 Course Teacher: Morgia, Danilo G. Section: F [pic] “Lux” Our Term Paper Topic: Retailer & Customer Satisfaction of “Lux” A report submitted to the Business School of AIUB, in part-fulfillment of the requirements of the final examination...
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  • Camay
    overview • History A global consumer goods company, founded in Cincinnati in 1837 by William Procter, by an Englishman and an Irishman. They have about 300 brands sold in over 160 countries. We employ 100,000 people worldwide and have annual sales of 41 billion dollars. Procter & Gamble started its...
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  • Dove Customer Satisfaction Survey
    Egypt Egypt CUSTOMER SATISFACTION SURVEY At Dove, we're always looking for new ways to keep our valued customers happy. Could you please take a moment to complete the following questionnaire and give each item a rank. Name: Gender: Occupation: Location (Address and Contact info): ...
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  • Project
    STUDENT DECLARATION I, Ankit Chaturvedi, hereby declare that the research report entitled “Comparative study & marketing strategies of HUL Soap” is partial fulfillment for the awarded of Degree of BACHELOR BUISNESS ADMINISTRATION. The work has been carried out at Unique COLLEGE, BHOPAL and is an...
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  • Retail
    [pic] LUX :BEAUTY BAR OF FILMSTARS A STUDY TABLE OF CONTENTS Executive Summary 1. Objectives of the Study 2. Scope of the Study 3. Limitations of the Study 4. Methodology 5. Abstract 6. Company Background 7. Four P’s ...
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  • Review on Laptop
    possessed by the business community. According to Peter F. Drucker was apt in saying, “It is the consumer who determines what a business is… what the customer thinks he is buying, what it produces and whether it will prosper.” According to Adam Smith that, “consumption is the sole end and purpose of all...
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  • An Analysis of Marketing & Competitive Strategies Adopted by Hindustan Unilever Limited in Rural Area
    billion Hindustan Unilever is facing serious competition. The company, which is practically synonymous with India, makes everything from detergents, soaps, and shampoos to soups, sauces and tea, and dominates most of those categories. Yet early this year, Finnish [pic] handset maker Nokia (NOK) dislodged...
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  • Comparative Analysis of Different Brands
    Analysis of Urban Profile * Analysis of Rural Profile * Conclusion * Findings Chapter: 6 * Suggestions * Bibliography * Questionnaire CHAPTER-1 INTRODUCTION OF FMCG FMCG is the acronym of Fast Moving Consumer Goods which is also known as Consumer Packaged Goods (CPG). Fast...
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  • Stp Analysis of Unilever
    Competitor Analysis Fair & Lovely | 24 | 12. | Market Segmentation, Target Market and Positioning of Lux | 25-27 | 13. | Advertisement Analysis of Lux | 28-29 | 14. | Competitor Analysis Lux | 30 | Introduction: Unilever is a British–Dutch multinational consumer goods company. Its products...
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  • Marketing Plan for Kbs
    Plan The main purpose of report is to focus on the marketing plan for a new product that will enhance our skill and broaden our area of knowledge about the interesting world of marketing. Marketing plan is such type of task that is based more on projections and creativity and it involves lot of effort...
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  • Dettol Project
    The brand started its journey in 1933 as antiseptic liquid, but over the years, it has been extended to a number of product categories like toilet soaps, liquid handwash, liquid bodywash, shaving cream and plaster strips. The growth trend in the last few years had been encouraging with share showing...
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  • supply chain
    1.1 INTRODUCTION Customer satisfaction, a business term, is a measure of how products and services supplied by a company meet or surpass customer expectation. It is seen as a key performance indicator within business and is part of the four perspectives of a balanced scorecard.Ina competitive marketplace...
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  • Hjtyjhdhdb
    • To find out factor that influence a person to buy a particular brand of soap, • To find out the opinion about the LUX. • To evaluate the effectiveness of advertisement of LUX. • To know the awareness of the people towards different brands of toilet ...
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  • Research
    and the assessment of market share in Jaipur city. The research includes the survey of retail outlets as well as customers in Jaipur city. A sample of 150 retail outlets and 50 customers are taken from the population (Jaipur city). The target segment of retailers survey are various departmental stores...
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  • Mba Marketing
    * DECLARATION I declare that the whole information of this management training is to tally pure, true and based on organization site, place, customer information and website information. I hereby declare that the training entitled Analysis Of Product Line Decisions Taken By Hindustan Unilever Limited...
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  • Paper
    on Marketing Strategies of HLL in South India INTRODUCTION: The marketing concept of building an organization around the profitable satisfaction of customer needs has helped firms to achieve success in high-growth, moderately competitive markets. However, to be successful in markets in which economic...
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