• Features of Hindustan Unilever Ltd
    1932 Headquarters Mumbai, Maharashtra, India Key people Harish Manwani (Chairman),Nitin Paranjpe (CEO and MD) Products Foods, beverages, cleaning agents and personal care products Revenue 22116 crore (US$3.4 billion) (2011–2012) Net income 2691 crore (US$410 million) (2011–2012) Employees...
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  • Strategic Mnagement of Hul
    holds 52% of the shares * 2 out of 3 Indians use its products * Over 42 factories across India * Around 45% of HUL’s sales turnover of * Rs. 25,206 crore comes from rural markets, * valued at around Rs. 11,000 crore PRODUCTS/BRANDS OF HUL * Food Brands Red Label, Brooke...
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  • Hey You
    the industry. Unilever is global brands an Anglo–Dutch multinational consumer goods company. Its products include foods, beverages,cleaning agents and personal care products. Product analysis: Pepsodent Background Pepsodent is a brand of toothpaste with a minty flavour derived from sassafras...
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  • Surfing
    do whatever it takes to get good waves. Whether it’s driving two hours up coast, or flying to a third world country. When the waves are good, we will surf all day every day until we can no longer paddle for waves anymore. This illustrates how passionate surfers are. I have dedicated a very long time and...
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  • Embedded System
    modern electronics, toys are getting a new life. They have been given feelings that get affected based on how you behave with them. All the major toy makers across the world have been coming out with advanced interactive toys that can become your friends for life. These toys are electromechanical in nature...
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  • Creativity in Advertising
    roots in the remote past. Thousand of years ago most people were engaged in hunting, farming, or handicraft related activities. They used to barter products among themselves. Distribution was limited to how far the vendor could walk and distribute, advertising was limited to how loud they could shout....
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  • A Detail Report of Hindustan Unilever
    the production and distribution of soaps and detergents, personal products, beverages, foods, ice creams, exports and others products such as chemicals and agri products. The major brands of the company include Lux, lifebuoy,Dove, Rin, Surf, Wheel, Sunlight, Vim, Fair & Lovely, Clinic Plus, Sun Silk, Pepsodent...
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  • Unilever Pakistan Report
    the best in brands and both Unilever’s international and local expertise. For more than 70 years Unilever has been providing consumers with quality products and services. Unilever has a portfolio of global, regional and local brands. Some, such as Dove, Hellmann’s, Lipton, Lux,Magnum, and Vaseline, are...
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  • Marketing Hul
    directly and its products are available in over 6.3 million outlets in the country, nearly 80% of all retail outlets in India. It estimates that two out of three Indians use its many home and personal care products, food and beverages. HUL is the market leader in Indian consumer products with presence...
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  • Proposed Market Plan for Ariel
    Marketing Management II Market Plan Company: P&G Product Category: Laundry Detergent Submitted to: Dr. S. R. Singhvi Section A; Group 2 1. 2. 3. 4. 5. Amlan Pati (07) Daman Bir Singh (22) Rajat Gupta (43) Shishir Shukla (47) Tanuj Goyal (56) Market Plan for P&G Detergents CONTENTS ...
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  • Distribution Network of Hul
     touching  the  lives  of  two  out  of  three  Indians  with  over  20  distinct  categories  in  Home  &  Personal  Care  Products  and  Foods  &  Beverages.  These  products  endow  the  company  with  a  scale  of  combined  volumes  of  about  4  million  tonnes  and  sales  of  nearly  Rs.  13718...
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  • Innovation in advertisement
    comes to shopping time they realize or comes in their mind ad‘s jingle, music or fully advertisement. But question is why ads recall about brand or product, does creativity in advertisement manipulate customers or Creativity in advertisement attract them compare to normal advertisements ? Creativity...
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  • Creativity in Advertising
    advertised product. The message and appeal made should be able to make positive impact on the consumers. According to Albert Wesley, “Creativity is the ability to develop new useful ideas that produce desired results.” Creativity should focus the attention of the reader on the product and he must...
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  • Vanish- Challenge of Removing Stains and Banishing Detergents
    employees are the driving force behind any system. Indian Operations 1 The Indian counterpart, Reckitt Benckiser India Limited (RBIL) is the multi-product company which goes into several markets. These include personal care, pest control, shoe care, antiseptics, surface care, and fabric care. Some of...
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  • Unilever Company Profile
    Unilever products touch the lives of over 2 billion people every day – whether that's through feeling great because they've got shiny hair and a brilliant smile, keeping their homes fresh and clean, or by enjoying a great cup of tea, satisfying meal or healthy snack. Mission is to add vitality to life. The...
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  • Uniliver Report
    Places of Unilever in Pakistan Brands in Pakistan Star Products of ULP Dogs for ULP Cash cows of ULP Question Marks SWOT Analysis Promotion Brands on Focus * SLOGAN “FEEL GOOD, LOOK GOOD AND GET MORE OUT OF LIFE…” * INTRODUCTION * LEVER BROTHERS, THE OLD NAME OF...
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  • Itc and Hul Supply Chain
    in Mumbai, Maharashtra. It is owned by the British-Dutch company Unilever which controls 52% majority stake in HUL. Its products include foods, beverages, cleaning agents and personal care products. HUL was formed in 1933 as Lever Brothers India Limited and came into being in 1956 as Hindustan Lever Limited...
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  • Supply Chain Management
    Hindustan Unilever Limited (abbreviated to HUL), formerly Hindustan Lever Limited, is India's largest consumer products company and was formed in 1933 as Lever Brothers India Limited. It is currently headquartered in Mumbai, India and its 41,000 employees are headed by Harish Manwani, the non-executive...
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  • Marketing
    the delivery of product(s) to consumers so that their needs are fulfilled and organisational objectives are also achieved. This involves several important decisions, e.g. deciding about the product or products which should be offered for sale, price of the product, markets where products may sell and the...
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  • Hul vs P&G- the Great War of Fmcg
    urbanization  Evolving consumer life style  Increased income in rural areas  Spending Pattern  Changing Profile and Mind Set of Consumer  Growth of modern retail Introduction to Hindustan Unilever Limited SNAPSHOT Parent Company - Unilever Limited Category - Consumer Products, Food & Beverages Sector...
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