• Contemporary Issues in Management
    Assessment 1 – Individual Report AirAsia acquired Batavia Airlines of Indonesia BUSI 1475 – Contemporary Issues in Management Mr. Jude Nesa Rajah Bachelor of Arts (HONS) In Business Management (General Business) Name : SONY N.R.I.C : G1094541R ...
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  • Sample of Sony Swot
    globalization, and AIRASIA is one of the most successful companies in the air industry. AIRASIA was founded by a government owned organization DRB-Hicom in 1993 and started operation on 18 November. However, it was not successful and fallen in heavily-indebted until the end of 2001 when AIRASIA was purchased...
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  • Twelve Key Concepts of Airasia
    1.0 INTRODUCTION The organization that our group had chosen is AirAsia. AirAsia is Asia’s leading airline was established with the dream of making flying possible for everyone. Since 2001, AirAsia has swiftly broken travel norms around the globe and has risen to become the world’s best. With a route...
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  • Case Study: Airasia – Now Everyone Can Fly
    ASSIGNMENT 1: CASE STUDY: AIRASIA – Now Everyone Can Fly Questions: * What is Air Asia Business Model? How does information system support this business model? 1.0) AirAsia business model AirAsia business model is low cost, low fare and no-frills air line. AirAsia Pan Asia plan targeted...
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  • Proton Car Maker Malaysia Case Study
    carrier. The specified airline to be focused in this discussion is AirAsia. Mr. Tony Fernandes who had bought over AirAsia with the company value of so called “one dollar RM” established AirAsia in 2001. At that time, he expected AirAsia to carry nearly twenty millions passengers within the next five years...
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  • Air Asia Structure
    Introduction AirAsia is the airline industry started based on the low cost carrier (LCC) concept in Malaysia. The low cost concept is introduced in the year of 2001 with the belief that “Now Everyone Can Fly” by Tony Fernandes. AirAsia was first established in 1993 and began its operation on 18 November...
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  • Airasia History
    1. Company history 2.1 The sector that the AirAsia Berhad operates is in airline transportation. 2.2 Brief explanation of AirAsia Berhad history AirAsia was established in 1993 and began operations on 18 November 1996. It was originally founded by a government-owned conglomerate...
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  • Organizational Behavior-Airasia
    Page 1.0 INTRODUCTION …………………………………………………………… 1 1.1 Background of AirAsia Berhad ………………………………………… 1 1.2 AirAsia’s Achievement …………………………………………………. 2 2.0 CONTENT …………………………………………………………………… 3 2.1 Decision Making Model & Theory ……………………………………… 3 2.1.1 SWOT Analysis ………………………………………………… 3 ...
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  • Airasia Swot
    FOREWORD Purpose and Topic The purpose of this report is to conduct a SWOT Analysis of Asia’s largest low-cost airline, Malaysian carrier AirAsia. An extensive SWOT analysis is conducted to comprehend the Strengths and Weaknesses in the airline’s internal environment and respective Opportunities and...
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  • Introduction to AirAsia
    1.0 Introduction to AirAsia Established in 1993 and officially started its operation on 18 November 1996, AirAsia is a low cost carrier (LCC) airline in the aviation industry. On 2 December 2001, the heavily-indebted government-linked commercial airline was bought over by the current Chief Executive...
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  • Entrepreneurs in Malaysia
    Commitment, determination and perseverance * Drive to achieve * Opportunity orientation * Initiative and responsibility * Persistent problem-solving * Seeking feedback * Internal locus of control * Tolerance of ambiguity * Calculated risk taking * Integrity and reliability ...
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  • Contemporary Developments in Business and Management
    This report is about the growth of a Malaysian brand low cost carrier - AirAsia Berhad on how they started this business and bring a huge change in the low cost carrier history globally. This report will discuss on how AirAsia business structure is, what is their culture and the expectation to maintain...
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  • E-Commerce
    with the dream of making flying possible for everyone. Since 2001, AirAsia has swiftly broken travel norms around the globe and has risen to become the world’s best. With a route network that spans through more than 20 countries, AirAsia continues to pave the way for low-cost aviation through our innovative...
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  • Challenges Faced by Managers in Practicing Organisational Behaviour
    and Description of the Selected Organisation 2 2. Description of Roles of Managers Based on Mintzberg’s (1973) Model 5 3. Challenges Faced By Managers in Practicing Organisational Behaviour 12 4. Recommendations On How Managers Can Better Handle The Identified Challenges. 16 ...
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  • Strategic Management
    INTRODUCTION Company Background . AirAsia Berhad was established in 1993 and started operations on 18 November 1996. On December 2, 2001, the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes's company Tune Air Sdn Bhd for the token sum of one ringgit. Fernandes...
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  • Air Asia Strategic Analysis
    STRATEGIC ANALYSIS OF AIRASIA THE BEST LOW-COST CARRIER AIRLINES IN THE WORLD ASSIGNMENT FOR MICROECONOMICS FACULTY OF ECONOMICS AND BUSINESS NATIONAL UNIVERSITY OF MALAYSIA BY: IWAN BUDHIARTA P-46048 MALAYSIA – 2009 I. INTRODUCTION 1 A low-cost carrier (also known as a no-frills...
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  • AIr Asia using IT
    technological innovations in order to enhance their competitiveness. (Buhalis 2004). AirAsia believes in the low fare business concept and feels that keeping cost low requires high efficiency. The major threat and challenges which AirAsia is facing right now are competitive environment due to industry rivalry and...
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  • The Sky’s the Limit
    AirAsia The Sky’s the Limit Question 1 Air Asia was established in 2001 by CEO Tony Fernandes and his three partners. It is an Asia’s leading low fare airline. By using a strong slogan “Now Everyone Can Fly” AirAsia has successful created its image in passengers’ mind. Gerry, J., et al. (1993,...
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  • Airasia's Logistic and Channel Management
    our proposal might be a useful tool for Airasia to achieve their vision. The goal of our proposal is to decrease the operational cost of Airasia to attain cost efficiencies and provided the public with a lowest cost so that “Now everyone can fly” with Airasia. Objective of this proposal is to develop...
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  • Oligopoly Market
    condition with emergence of low cost carrier, AirAsia. AirAsia is one of the best low cost carriers in the world and it is worth to look at to understand how they manage to capitalize on the market share of airline industry. Background of AirAsia AirAsia was established in 1993 and commenced operations...
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