• 2020 Foresight,Relationship Pricing:Latest Industry Size Research Report
    2020 Foresight: Relationship Pricing Synopsis The report provides top-level market analysis, information and insights on relationship pricing strategies adopted by retail banks: It provides global snapshot of relationship pricing adopted by retail banks in developing and developed...
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  • Strategies and Plans Adopted by Businesses in the Recession
    The long-term strategies and short-term plans adopted by businesses in the recession The recession has different impacts/effects on businesses/organizations as all businesses do not operate in the same market/sector. This causes the need for businesses to come up with strategies and plans for busin...
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  • Pricing Strategy by the Indian Cigarette Industry
    [Type the company name] 2012 Marketing Program Design ANALYSIS OF PRICING STRATEGY ADOPTED IN THE INDIAN CIGARETTE INDUSTRY [Type the author name] Table of contents Table of contents 2 1 Introduction: Cigarettes 3 2 Cigarette Industry in India 3 2.1 Cigarette Market Share in In...
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  • Zauner Ornaments -Costing and Pricing
    Zauner Ornaments Costing & Pricing Introduction Zauner Ornaments was a large manufacturer of crystal and glass products based in Vienna Austria. The company had an international reputation of producing high quality glass and crystal at affordable prices due to the skill of its master arti...
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  • Retail Banking Market: 2020 Foresight: Relationship Pricing
    With changes in economic fundamentals, technology, regulatory frameworks and competitive dynamics, the retail banking industry has recorded a gradual transformation in its banking business models since 1990. Following the financial crisis, banks analyzed the importance of building a...
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  • Strategies in a Networking Hardware Manufacture
    Strategies in Cisco Abstract This study aims to provide information on key marketing concepts and strategies adopted by Cisco Systems Inc. It critically analyzes Cisco's business strategies and practices by describing and evaluating its market orientation along with the impact of its marketing pr...
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  • Marketing Strategies of Telecom Sector
    Executive summary: We are in the era of entertainment through mobile handsets. Downloading a ring tone, watching your favourite movies of tracking cricket score, sending messages, doing internet and chating the list of activity that you can do using your cell phone is endless. To supplement stag...
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  • Factors Affecting Adoption Marketing Strategies in Eldoret Town
    AN INVESTIGATION INTO THE MARKETING STRATEGIES IN MICRO AND SMALL ENTERPRISES.A Case Study of Exhibition Hall entrepreneurs in Eldoret Town. 1.0 INTRODUCTION 1.1 BACKGROUND The informal sector has gained recognition especially in third world countries. It has emerged as a source of increased ou...
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  • Everyday Low Pricing vs Discounts
    EVERYDAY LOW PRICING VS HIGH-LOW PRICING INTRODUCTION Choosing the right Pricing Strategy is one of the most important decisions a store must make. Many pricing strategies exist: 1) Everyday low pricing 2) Percentage off pricing 3) High – Low pricing 4) Dollar –off pric...
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  • Strategies and Their Significance for Business Growth and the Success of a New Business
    Strategies and their Significance for Business Growth and the Success of New Businesses Thesis Statement: The intent of this paper is to unveil the meaning and value of growth strategies or models in new businesses as well as to provide an in-depth study of their significance as it pertain to...
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  • Marketing Strategies of Godrej
    Godrej Marketing strategies of Godrej UNIT-1 INTRODUCTION Marketing is defined by American Marketing Association [AMA] as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners,...
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  • Sunsilk
    ASSIGNMENT ON SUNSILK COURSE TITLE: Principal of Marketing COURSE NO: 513 Under the Supervision Mr. Rakibul Haque Lecturer Faculty of Business ASA UNIVERSITY BANGLADESH SUBMITTED BY Md.Ferdous Ahmed Batch No#29/B...
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  • Effective Segmentation and Marketing Strategies on Concord Group
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  • Marketing Strategies of Agrani Bank
    LESSON-16 BASIC CONCEPTS IN MARKETING Dr. Subhanjali Chopra STRUCTURE 16.0 Introduction 16.1 Objectives 16.2 What is ‘Marketing’? 16.2.1 The Marketing Concept 16.2.2 Marketing versus Selling 16.2.3 Importance of Marketing in Small Business 16.2.4 Marketing of Services 16.3 Marketing Researc...
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  • Market Strategies of Toyoto
    ASSIGNMENT ON TOYOTA Toyota Motor Corporation (TMC) or Toyota is the Japanese multinational organization and the world largest automobile manufacturers, selling 7.5 million models annually on all five continents. At present, it employs 70,000 people. Like many enterprises that have made their...
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  • Transfer Pricing
    Western Regional Chapter of International Fiscal Association –Indian Branch Transfer Pricing Problems, Strategies and Documentation Recent International Case Law on Transfer Pricing by Nishith Desai The Taj Mahal Hotel, Mumbai January 21st & 22nd 2002 Nishith Desai Associates 2...
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  • Hll Strategies
    A PROJECT REPORT ON RURAL MARKETING STRATEGIES. CONTEXT:- HLL SUBMITTED TO UNIVERSITY OF MUMBAI BY SHRUTI ASHOK BHATTER T. Y. B.M.S. YEAR 2005-2006 THROUGH TOLANI COLLEGE OF COMMERCE ANDHERI (EAST), MUMBAI – 400 093 Acknowledgement At the outset I would like to take...
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  • Promotional Strategies of Big Bazaar Palakkad
    1.1 INTRODUCTION Indian retail sector is witnessing one of the most hectic Marketing activities of all times. The companies are fighting to win the hearts of customer. There is always a ‘first mover advantage’ in an upcoming sector. This advantage goes to “BIG BAZAAR” in India. It...
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  • Differential Pricing: Case of State Electricity Board
    Differential Pricing: Case of State Electricity Board Introduction: Price discrimination or differential pricing refers to the charging of different prices for different quantities of a product, at different times, to different customer groups or in different markets, when these price differences...
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  • Marketing Strategies
    Executive summary: McDonalds is a world renowned fast food brand started in 1937 and now having more than 20,000 restaurants all over the world. This research project discusses about the marketing plan of the McDonald’s in United Kingdom and how McDonalds works on think globally and act locally ph...
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