• International Feasibility Study for Tastecard
    will benefit from the 50% off the total food bill at participating restaurants. * 3.0. – Business Environment (PESTEL Analysis) * 3.1. – Political Factors In 2010, the French government decided to slash the value-added tax from 19.6% to 5.5% over all restaurants in France, allowing one...
    Premium 5225 Words 21 Pages
  • Corporate Strategy
    : Electrolux 2 The Environment 2.1 2.2 Introduction The macro-environment 2.2.1 The PESTEL framework 2.2.2 Building scenarios Industries and sectors 2.3.1 Competitive forces – the five forces framework 2.3.2 Implications of five forces analysis 2.3.3 Key issues in using the five forces framework 2.3.4...
    Premium 129967 Words 520 Pages
  • Pizza Hut Case Study
    ) * Genting Group  (views: 8895) * Harley-Davidson Porter's 5 Forces  (views: 8631) * Swot Analysis Of Breadtalk  (views: 8263) * Marketing Plan Billabong  (views: 8080) * Advantages And Disadvantages Of Internet Health Care  (views: 7864) * Intel Pestel And Five Forces Analysis  (views...
    Premium 3564 Words 15 Pages
  • Iloni
    Introduction The macro-environment 2.2.1 The PESTEL framework 2.2.2 Building scenarios Industries and sectors 2.3.1 Competitive forces – the five forces framework 2.3.2 Implications of five forces analysis 2.3.3 Key issues in using the five forces framework 2.3.4 The industry life cycle...
    Premium 132703 Words 531 Pages
  • Business Strategy of Starbucks
    , differentiation strategy is suitable to eBay. 8. Space Matrix SPACE matrix is a tool used to analyze a company. It is used to determine what type of a strategy a company should undertake. The analysis is focusing on both internal and external, according the score it can...
    Premium 4226 Words 17 Pages
  • Research on Soical Media
    using various tools like “Porter’s Five Forces, “SWOT”, and “PESTEL”. This research will focus on the “Social” factor from PEST tool, as the consumer is a central focus for any business. Social media have advantages for both consumers and organizations. An organisation can use it to advertise their...
    Premium 2744 Words 11 Pages
  • Yell Strategy
    advertising and marketing directory service to an e-Marketplace service. External Environmental Analysis In an effort to identify potential influences upon future strategies, this report will now conduct a PESTEL analysis, (Johnson, Scholes, Whittington, 2007, p.55). Political factors. The UK...
    Premium 4034 Words 17 Pages
  • A Critical Evaluation of Multi-Channel Retailing in the Uk Today
    Contents 1.0 The current retail environment 3 1.1 Pestel Factors 5 1.2 Porters 5 Forces Analysis 6 2.1 Successful Multi-Channel Retailers 9 2.2 Success Stories 10 2.3 Channels Working Together 11 3.0 Important aspects of being a Multi-Channel Retailer 13 3.2 The right...
    Premium 3004 Words 13 Pages
  • Pestel
    Discuss whether PESTEL analysis is too broad a framework to be of any real benefit to an organisation. Word count...
    Premium 1279 Words 6 Pages
  • Using the Pestel Analysis Tool
    Sometimes known as the STEP analysis, PESTEL stands for Political, Economic, Social, Technical, Environment and Legislative. It is a great tool for any size organization who would like to have a simple to use tool for understanding the external forces influencing their market and performance. If...
    Premium 647 Words 3 Pages
  • Pestel Analysis
    International Journal of Business and Management; Vol. 7, No. 24; 2012 ISSN 1833-3850 E-ISSN 1833-8119 Published by Canadian Center of Science and Education Developing a Multi-Criteria Decision Making Model for PESTEL Analysis İhsan Yüksel1 1 Department of Business Management...
    Premium 7079 Words 29 Pages
  • Paraphrasing Techniques
    commonly used tools for analysing the external environment are: For Analysing the Macro Environment: PESTEL Analysis, Porter’s Diamond, The Four Links Model, E‐S‐P Paradigm, etc. For Analysing the Company Specific Industry: Porter’s Five Forces, Industry Life Stage Analysis, Porter’s Model of Industry...
    Premium 11688 Words 47 Pages
  • Kion Group Analysis
    Strategic Analysis: 14 External Analysis. PESTEL analysis. 14 Political factors: 14 Economic factors: 15 Social factors: 17 Technological factors: 18 Legal and environmental Factors: 18 Porter’s 5 forces 19 Boston Consulting Group Matrix 20 Activity Life cycle 20 Value Chain 21 SWOT...
    Premium 10388 Words 42 Pages
  • PESTEL
    environment can affect companies’ strategies. Thus, variousscenarios are built on PESTEL analysis and the key drivers for change The PESTEL framework examines the six main macro environmental influencing factors of companies: political, economic, social, technological, environmental and legal. These...
    Premium 6303 Words 26 Pages
  • Export Marketing
    # Pestel Analysis On Motor Industry Porter, Ward-Rivani model Introduction and Background The strategic approach to Industry Analysis Companies are often chased internally or externally to examine... # Robert Mondavi And The Wine Industry Case Analysis we will use the...
    Premium 353 Words 2 Pages
  • Pestel Analysis on Apple Inc
    PESTEL Analysis on Apple Inc. In analysing the macro-environment, it is important to identify the factors that might influence the organisation’s demand and supply levels and its cost (Kotter and Schlesinger, 1991; Johnson and Scholes, 1993). A PESTEL is one of the frameworks that help to...
    Premium 401 Words 2 Pages
  • Leadership
    Planning through Performancesm Brief PESTEL Analysis Key Points:  The PESTEL analysis is a framework for assessing the general or macro environment in which an organization operates.  Each dimension of the framework—Political, Economic, Social-Demographic, Technological, Environmental and...
    Premium 1030 Words 5 Pages
  • Research Methods
    areas that one should consider for a start up online business. The Strength, Weakness, Opportunities, Threats, or the PESTEL analysis of the business should be looked into. The online business in our era is extremely competitive, many enterpurners are succeeding as they are flexible, smart, tough, and react ultra quick to the fast changing market conditions. ...
    Premium 3423 Words 14 Pages
  • Strategic Change
    . TRANSFORMATION OF ITSS 5 7. TOOLS 7 8. PESTEL ANALYSIS 7 9. CHANGE KALEIDOSCOPE 9 10. CONCLUSION 11 11. REFERENCES 11 list of figures 1. Additive effect of transformational approach 5 2. Transformational approach of ITSS...
    Premium 1478 Words 6 Pages
  • Pest Analysis
    forces, and Technological forces. These are known as PEST factors. 1 2 PESTEL analysis of the macro-environment There are many factors in the macro-environment that will effect the decisions of the managers of any organisation. Tax changes, new laws, trade barriers, demographic change and...
    Premium 1119 Words 5 Pages