• Pestel Analysis of Malaysia
    PEST ANALYSIS OF MALAYSIA. The Multiple Racial Country Now lets talk about Malaysia. This South East Asian Country is very dynamic, multiracial and highly cultural. We shall make a PEST Analysis of the Country and find some facts about them. Political Economical                        ANALYSIS...
    Premium 4555 Words 19 Pages
  • Pest Analysis
    "Love Malaysia, Buy Malaysia" campaign was also launched to get Malaysians to buy local products and take local holidays. This effort proved successful. The implications of these economic events had affected the growth of Elba Holdings Bhd, due to a fall in the tourism industry as well as the...
    Premium 2164 Words 9 Pages
  • Air Asia Swot Analysis
    five competitive forces which can shape every industry by identify and analysis those five forces (appendix) and thus determine strengths and weaknesses of the industry. Those five forces are now used to determined Air Asia’s strengths and weaknesses which are shown as below: Threat of Entry There...
    Premium 1929 Words 8 Pages
  • Green Strategies
    of tourism in Malaysia, currently contributing about 10% to the country’s tourism revenue (EcoMalaysia, 2010). But there are well-founded concerns that green-washing is instead slowly shadowing the eco-tourism industry whereby this concept of responsible tourism is seen lacking in adequate...
    Premium 13940 Words 56 Pages
  • Strategic Analysis of Airasia
    ). MGMT8700: Strategic Management 11 Strategic Analysis of AirAsia 20442396 2.5 External Analysis Figure 6: PEST Analysis of Malaysia Political Stable government of past decades currently facing political volatility due to strong pressures from opposition The previously one party...
    Premium 4546 Words 19 Pages
  • Planning Logistic
    Introduction Nowadays, there has been a lot of impact to the tourism industry due to the evolving changes in people needs. Many people are looking for something new to make their lives easier, some people stresses over their routine work, some faces politic issues or economic...
    Premium 5781 Words 24 Pages
  • Qatar Airways
    %20final.pdf) PEST ANALYSIS * By making effective use of PEST Analysis, you ensure that what you are doing is aligned positively with the forces of change that are affecting our world. By taking advantage of change, you are much more likely to be successful than if your activities oppose it...
    Premium 3294 Words 14 Pages
  • The Impact for Sia During Sars
    In Understanding SIA’s SWOT analysis, we implemented plans that turn SARS crisis into an opportunity for SIA’s future. SARS is a crisis that badly affects global tourism industry, and it is a crisis that Singapore Airlines has no control over it. However, we are able to focus on SIA’s strength as a...
    Premium 5204 Words 21 Pages
  • Marien Life Tourism in Sri Lanka
    analyzed deeply, to get a better understanding about different customer segments and how the demand and supply mechanism works in today’s context. After analyzing the Characteristics of the Industry, Strategic Approaches will be used to evaluate the Structure of the Industry. PEST Analysis will be...
    Premium 4613 Words 19 Pages
  • Airasia
    1.0 Table of Content Topic Page 1.1 Brief History on AirAsia 2 – 3 2.0 Macro-Environmental PESTEL Analysis 4 - 12 2.1 Undertake a Macro-Environmental Analysis using the PESTEL Framework 2.2 AirAsia Inflation Rate in Malaysia 2.3 Brief Definition on...
    Premium 4769 Words 20 Pages
  • Pestle Analysis
    . Part 1. Widely recognised sources that impact the business in 21st century. As I have discussed earlier that there are too many factors that influence the business in different ways. I am choosing PESTLE analysis which is also called PEST analysis to evaluate the business environment and factors...
    Premium 2026 Words 9 Pages
  • Airasia Analysis
    will have to project, plan, adapt and react to with its own strategy, in order to anticipate and analyze forces within the general environment and their impact. PEST Analysis – Fig.2 POLITICAL ASPECTS ECONOMIC ASPECTS • Political uncertainty in Malaysia with Prime Minister Abdullah Badawi set to...
    Premium 4362 Words 18 Pages
  • Strategic Review - Singapore Airlines
    Table of content: Summary Introduction I. Background of Singapore Airlines II. Strategy 1. What is Strategy? 2. The nature of Singapore Airlines Global Strategy 3. Mission and value of SIA III. Strategic analysis of the organization and its environment 1. PEST analysis 2...
    Premium 1970 Words 8 Pages
  • Social Media Plays an Important Role in How Consumers Discover, Research and Share Information About Brands and Products.
    conspiracy to exaggerate the benefits. 3. 3.1 Analysis and discussion PEST Analysis An environmental scanning shall be performed in analysing the electrical retail industry in Malaysia to indicate the reasons for its growth and progress within this commercial segment in the economic...
    Premium 4316 Words 18 Pages
  • Boasteel
    examples taxi services in Malaysia there was several times that the costumers are not completely satisfied with this service. OPPURTUNITIES Malaysian tourism industry forecasted that in 2012 to 2013 tourist arrival in Malaysia will grow (CAGR) compound annual growth rate of around 8...
    Premium 12376 Words 50 Pages
  • Air Travel Package Marketing Plan
    . | |3.11 Marketing Research | |Ongoing industry analysis is conducted by several organizations. Research on the travel and tourism industry will be purchased as...
    Premium 6469 Words 26 Pages
  • Air Asia Strategic Mgt Plan (Smp)
    exceeds the cost of providing the product or services, thus generating a profit margin. PEST ANALYSIS PEST analysis are segments that are external to the Company. It is an important element that has an impact on the industry and the Company. The analysis are as follows, Political...
    Premium 4134 Words 17 Pages
  • Strategic Management
    STRATEGIC MANAGEMENT 1.0 LITERATURE REVIEW 1.1 PEST Analysis PEST analysis is use extensively to organize the result of environmental scanning. The theory is believed to be originated in the 1980s with various author included variations of the taxonomy classifications in a variety of...
    Premium 7595 Words 31 Pages
  • airasia
    industry, Conduct a detailed PESTEL Analysis. Discuss how the PESTEL issues are affecting your organisation. Give examples to support your arguments. PEST Analysis According to Haberberg and Rieple (2001), factors which might affect vital variables that are likely to influence an organization’s...
    Premium 2954 Words 12 Pages
  • The Danube Delta Tourism Strategies for Coping with the Economic Recession
    under supervision of: Anna HammershøyNo. of characters: 43.740 | 14th March 2011 | Table of Contents 1. Introduction 3 2. Problem formulation 4 3. Methodology, limitations 5 3.1 Limitations 5 3.2 Methodology 5 4. Action Plan 7 5. Funding 8 6. PEST analysis. 9...
    Premium 7090 Words 29 Pages