"Oberoi Hotels Marketing" Essays and Research Papers

  • Oberoi Hotel

    customer care and customer .Satisfaction in the hotel industry. Objectives of the study (I) To examine customer care strategies used by...

    Customer, Customer service, Hotel 3155 Words | 14 Pages

  • Markiting Oberoi

    Marketing Plan Of Oberoi Hotels, NEW DELHI The Oberoi Hotels, India, is representative...

    Brand, Corporation, Hotel 3306 Words | 14 Pages

  • Blueprint of Hotels in Bangalore and Their Marketing Mix

    |nitk...

    Hospitality industry, Hotel, Hotel chains 1142 Words | 5 Pages

  • Hotel Marketing Plan

    The Elements of Hotel Marketing What are the key elements of hotel marketing? How can a hotelier...

    Hotel, Hotels, Motel 1185 Words | 4 Pages

  • Marketing Strategy for Star Hotel

    A marketing strategy is essential for the development, growth and sustenance of a business as well as ensuring that the business maintains its...

    Advertising, Competitor analysis, Hotel 2184 Words | 6 Pages

  • Hyatt Hotels Marketing Strategies

    Pritzker in 1957. The first hotel purchased was located in Los Angeles, California. Hyatt is a management company that runs the operations of...

    Hotel, Hotel chains, Hyatt 2917 Words | 7 Pages

  • Marketing Startegies of Hotel Chain

    Choice Hotels Justin Sinko Kaplan University The purpose of this report is to analyze the four components of the...

    Best Western, Choice Hotels, Econo Lodge 927 Words | 3 Pages

  • Marketing Audit Hotel

    Introduction – Hotel Industry and Catering The purpose of this report is to evaluate The Felbridge Park Hotel’s marketing...

    Hotel, Hotel chains, Hotels 1964 Words | 6 Pages

  • Hotel Marketing Plan

    DFW Hotel & Casino Marketing Plan August 2010 Final Draft Executive Summary DFW Hotel & Casino is a...

    Casino, Destination hotel, Hotel 1716 Words | 6 Pages

  • Hotel Industry in India

    in the Hotel Industry The Indian Hotels Company The Indian Hotels Company and its subsidiaries are collectively...

    Agra, Hotel, Hotel chains 1149 Words | 4 Pages

  • Hotel Marketing Plan

    destination, a visit a doctor, a hotel service, a meal at our favourite restaurant, or a day at school. Services constitute over 50% of GDP in...

    Destination hotel, Hospitality industry, Hotel 1664 Words | 5 Pages

  • Marketing Engineering - Ford Hotel

    influencing preference for these cars in the three segments (S1, S2 and S3) shown on these maps? To which segment(s) would you market the Infiniti G20? How...

    1967 Words | 6 Pages

  • Oberoi Group of Hotels

    OBEROI GROUP Understanding Strategy and Design of the Organization An “Organizational Dynamics” Project by – Group 5 (Section G)...

    Doubletree, Hampton Inn, Hilton Garden Inn 4239 Words | 14 Pages

  • Crm on Taj Hotel (Digital Marketing)

    Assignment of CRM onTaj Hotel (Digital Marketing) BY :- AYush Khandelwal About Taj Hotel • The...

    Hotel, Hotel chains, Taj Hotels, Resorts and Palaces 690 Words | 3 Pages

  • Hilton Hotels Corporation Marketing Analysis

    The marketing issues addressed here are focused on how to draw more consumers from other gambling casinos, and how to make Hilton a resort...

    Casino, Hampton Inn, Hilton Hotels 2350 Words | 7 Pages

  • Marketing Plan for Crown Plaza Hotels & Resorts

    Executive Summary Competition among hotel and hospitality business has increased enormously as customers are getting more educated and...

    Hotel, Hotel chains, InterContinental Hotels Group 2052 Words | 7 Pages

  • Rosewood Hotels Marketing Case Analysis

    Executive Summary “Rosewood Hotels and Resorts” is considering a branding strategy to drive growth. The President & CEO, John Scott as...

    Brand, Brand architecture, Brand management 751 Words | 3 Pages

  • Hotel

    people like staying in internationally-recognized hotels, while others prefer to stay in small local hotels. Compare and contrast...

    738 Words | 3 Pages

  • Marketing Mix- Price and the Hong Kong Hotel Market

    important elements of the marketing mix, can be difficult to get right. Pricing too high, or low, can negatively impact on customer...

    China, Destination hotel, Hong Kong 983 Words | 4 Pages

  • taj hotels and resorts service marketing mix

     MARKETING STRATEGIES BY TAJ The ad (made by Rediffusion) shows the enigmatic woman who stands for both hospitality and efficiency. The...

    Agra, Hotel, India 1152 Words | 3 Pages

  • Marketing Assignment: Location and Segmentation of Hotels.

    The hotels that we are writing about are The Ritz Carlton Singapore, the Intercontinental Singapore Hotel and the Marriott...

    Hotel, Hotel chains, Hotels 1023 Words | 4 Pages

  • Rosewood Hotels

    MARKETING PLAN OBJECTIVE The main objective was to foster customer retention and loyalty increasing cross-property usage. The number of...

    Brand, Brand architecture, Brand management 1710 Words | 5 Pages

  • Marketing

     REVIEW QUESTIONS (after chapter 1 lectures) 1. What is so distinctive about services marketing that it requires a special approach,...

    Customer, Customer service, Good 750 Words | 3 Pages

  • Hotel paper

     As a business entrepreneur my investments have focused into the hotel industry. One of my biggest goals is to build and open my...

    2057 Words | 6 Pages

  • Hilton Hotel

    ”1 This is the stated philosophy of the luxury hotel company that Conrad Hilton, the founder of Hilton Hotels, used to extend...

    Hampton Inn, Hilton Garden Inn, Hilton Hotels 2535 Words | 7 Pages

  • Marriott Hotel

    MARRIOTT HOTEL Marketing Essay Jelena Stankovic 09.03.2012 Anniesland College The following essay will be about...

    2003 Marriott Hotel bombing, Hotel chains, Islamabad Marriott Hotel bombing 1820 Words | 5 Pages

  • Good Hotels

    Good Hotel: Doing Good, Doing Well? Background Information Joie de Vivre (JdV) is a San Francisco based hotel management...

    Boutique hotel, Destination hotel, Hospitality industry 2100 Words | 7 Pages

  • Trident Hotel

    MARKET POTENTIALITY FOR UPPER UP SCALE HOTELS (A CASE STUDY OF TRIDENT HOTEL) A PROJECT REPORT Submitted by KAPIL YADAV...

    Grand Hotel Europe, Hotel, Hotel chains 8083 Words | 32 Pages

  • The International Hotel

    ------------------------------------------------- Brief Description of the Organisation – The International Hotel Group The International...

    Boutique hotel, Hotel, Hotel chains 1249 Words | 5 Pages

  • Shangri-La Hotel Stp

    MCD 2050 Marketing 1 Minor Assignment Name: Frank (Lai Junyu) ID number: 22483829 Word Count: Summary...

    Hotel, Hotel chains, Hotels 663 Words | 3 Pages

  • W Hotels

    W Hotels W Hotels is Starwood's luxury lifestyle / boutique hotel brand. Marketed towards a younger general crowd,...

    Hotel, Marketing, PEST analysis 576 Words | 3 Pages

  • Budget Hotel

    The Advantages and Disadvantages of 7 Days Inn As a typical budget hotel, Seven Days Group Holdings Limited established in 2005 and now, more...

    Bed and breakfast, Days Inn, Hotel 1325 Words | 3 Pages

  • Rosewood Hotels

    SUMMARY Rosewood Hotels & Resorts (Rosewood), known for managing distinctive luxury hotels is considering a new brand strategy....

    Brand, Brand architecture, Brand management 1864 Words | 7 Pages

  • Rosewood Hotels

    new strategy to boost the company’s growth. The management team thinks that it is the right time to establish Rosewood as a corporate brand. A known...

    Advertising, Brand, Brand architecture 810 Words | 3 Pages

  • Outsourcing and Hotels

    outsourcing in hotels was not a popular concept but more recently with the downturn in the economy in the nineteen nineties more and more...

    Hampton Inn, Homewood Suites by Hilton, Hospitality industry 1577 Words | 6 Pages

  • Hotel Continental

    University of the Philippines Los Baños College Laguna AY 2013-2014 MGT 201 Case Analysis # 2: HOTEL CONTINENTAL Submitted by:...

    Hotel, Hotels, Lodging 1645 Words | 7 Pages

  • marketing

    transaction? F1 focuses on building the right relationships with right customers by providing customer the blend of live racing events, abundant media...

    761 Words | 3 Pages

  • hotel and restaurant

    Hotel and Restaurant Research Strategy Restaurant strategies to attract customers Impact of incentives to employees Effective Customer...

    477 Words | 3 Pages

  • Mcdonald's and Hotels

    McDonald's & Hotels Written Case Analysis By Sean Bibbey SWOT Analysis External Environment The external environment of the...

    Hotel, Hotel chains, Hotels 1201 Words | 5 Pages

  • Hotel Consultation

    Final Project: Hotel Consultation By: Jill R. Compton 03/09/2014 It appears to me that the Dreschler...

    Hotel, Hotels, Inn 1114 Words | 3 Pages

  • Hilton Hotels

    Hilton Hotels: Brand Differentiation through Customer Relationship Management Hilton hotel was founded by Conrad Hilton,...

    Customer relationship management, Doubletree, Hampton Inn 1008 Words | 3 Pages

  • Strategic Marketing Plan for a Hotel

    Maarit Karppinen STRATEGIC MARKETING PLAN FOR A HOTEL Hotel and Restaurant Business 2011 2 VAASA...

    Hotel, Hotel chains, Hotels 16222 Words | 49 Pages

  • E-Marketing Hotel Business

    Internet Marketing Strategies for Hotels that generates More Reservations For the hotel owners who still need to...

    Hotel, Internet, Internet marketing 500 Words | 2 Pages

  • Hotel Reservation

    WEBSITE FOR HOTEL WITH ONLINE RESERVATION Methods Of Research Submitted to the Faculty of the College of Business and Entrepreneurship...

    Computer, Hotel, Hotels 1086 Words | 6 Pages

  • Success of the Hotel

    1. If you were the executive committee of a hotel, what kinds of things would you be doing to ensure the success of the...

    Hospitality, Hospitality industry, Hotel 764 Words | 3 Pages

  • M Hotel Marketing Analysis

    Course/Cohort: ADBS 4/10 Module: Marketing Management Code: MKGP3001\V1KK13 Assignment: Practical Assignment (Group project) Project...

    Boutique hotel, Hotel, Hotels 3138 Words | 12 Pages

  • Marketing for Marriott

    MARKETING FOR MARRIOTT INTERNATIONAL Introduction: Marriott is a multi brand company with a Global Portfolio that providing lodging that...

    Hilton Garden Inn, Hotel, Hotel chains 2064 Words | 7 Pages

  • Internal Marketing

    Introduction Internal marketing is a process that occurs within a company or organization, in which the functional process aligns,...

    Customer relationship management, Customer service, Hotel 2184 Words | 7 Pages

  • Analysis of the Hilton Hotels

    Hilton Hotels is one of the market leaders in the hotel and gaming industry in the United States. Hilton is a well-known and...

    Doubletree, Hampton Inn, Hilton Hotels 1181 Words | 6 Pages

  • Marketing Management (Hotel Industry)

    offers a particular attraction or activity. CT Hotel was established mainly for the exploiting the growing market in the hospitality industry...

    Hospitality industry, Hotel, Marketing 3330 Words | 11 Pages

  • Hospitality Marketing

    Erika Cabrera Course: HRT 321- Hospitality Marketing Date: October 24th, 2006 Assignment: Since students in Hospitality programs...

    Distribution, Hospitality industry, Hotel 1946 Words | 6 Pages

  • Marketing Management

    to show that the US hotel industry in 2005 will be a profitable year. After the 9/11 attacks, the hotel industry in US had...

    Bed and breakfast, Hotel, Hotels 933 Words | 3 Pages

  • Rosewood Hotels

    RoseWood Hotels & Resorts RoseWood Hotels & Resorts: Branding to increase customer profitability and lifetime value....

    Brand, Brand management, Customer 963 Words | 3 Pages

  • Marketing

    MSc. in Marketing Université Paris 1-Panthéon-Sorbonne EXCERCISE PRINCIPLES OF MARKETING VATC/IAE – Broward Program...

    788 Words | 4 Pages

  • Rosewood Hotels & Resorts

    Rosewood Hotels & Resorts 1 Running Head: ROSEWOOD HOTELS & RESORTS Rosewood Hotels & Resorts Rosewood...

    Brand, Brand architecture, Brand management 1740 Words | 5 Pages

  • Terminus Hotels

    situation in 2008, the Marketing Department of the Terminus Hotel forecasted an average occupation level of 40% during 2009. In...

    Cost, Costs, Economics of production 810 Words | 3 Pages

  • Hotel Reservation

    1.1 BACKGROUND DESCRIPTION Hotel like any other business opens up socio-economic opportunities for both owner and customer An online...

    666 Words | 3 Pages

  • Mandarin Hotel

    Mandarin Oriental Manila Mandarin Oriental Manila, one of the prestigious hotels in the Philippines. It is well known as the best business...

    Ayala Avenue, Hotel, Hotel chains 1722 Words | 7 Pages

  • Prince Hotel Marketing Plan

    selected the tourism services sector and choose one of the 5-star hotel located in the Golden Triangle of Kuala Lumpur, namely the Prince...

    Hotel, Kuala Lumpur, Las Vegas Strip 5193 Words | 21 Pages

  • Marketing

    Understand the importance and marketing implications of determining whether a new product is a big breakthrough or a simple line extension....

    Brand management, Marketing, Marketing management 1285 Words | 5 Pages

tracking img