• Internship Report on Unilever
    …………………………………………………………………………...…...24 3.4 Scope of the Report……………………………………………………….…………………...….....25 3.5 Research Methodology………………………………………………………………………...…….25 3.6 Data Analysis & Techniques…………………………………………………………..…………......26 3.7 Limitations…….……………………………………………………………………….…….….....…26 3.8 Concerned Products...
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  • Brand Audit of Pepsi
    its world famous beauty soap, LUX, in Pakistan; the positive and negative aspects of those strategies.. The project discusses the process of using market segmentation, target marketing, the product, pricing, promotional and distribution strategies and a competitive analysis as well as customer based...
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  • Study of Shelf Space for Fmcg Products
    suppliers and associates. HLL's distribution network, comprising about 7,000 redistribution stockists, directly covers the entire urban population, and about 250 million rural consumers. Products: - 1. Soaps – Lux, Pears, Lifebuoy, Liril, Hamam, Breeze, Dove, Rexona, 2. Skin Care – Ponds, Fair...
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  • Hindustan Unilever Limited
    / relaunches/ development of new markets Successful relaunch of Lux helped volume growth in the soaps segment and market share seems to be stabilising now. Fair & Lovely winter fairness cream was relaunched and the company is seeing good growth. In the hair & oil category, Dove and Clinic Plus grew...
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  • Maxjin
    Page 2 OneSource One-Stop Reports for Unilever plc * number of significant developments within the last 12 months News Title Hindustan Unilever (India): Investability Weight Change FTSE (57 Words) UNILEVER PLC : Dove expands digital relationship with HavasEHS 4 Traders (592 Words) UNILEVER : Dove...
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  • A Report on New Product Launch at Hll
    selling the three new products of Hindustan Lever Limited. The target customers for the products were decided to be the SOHO‘s i.e. Small Offices and Home Run Offices. As a sales promoter our job was to visit the target customers and give demonstration about the product. Prior to the project I did not...
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  • Consumer Behavior
    blurring, global firms are increasingly focusing on finding new ways of making profits from the emerging characteristics of men consumer segment. The world market for men's grooming products is projected to exceed $33.2 billion by the year 2015, According to New Report by Global Industry Analysts, Inc. (4...
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  • Competetive Analysis of Toilet Soap
    manufacturers cater to the current and future needs of consumers through the development of new formulations and relate these to their suppliers. A prime example of this is the current trend towards producing higher quality soaps and the customization of the products for e.g. Soap for different skin types. Such...
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  • Assignment
    nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann’s and Omo, alongside trusted local names such as Blue Band, Pureit and Suave. Responsible business...
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  • Social Networking and Brand Building
    . -Subtlety There is no mention of any dove products through the entire video; the only mention of Dove is in the short end credits. But the underlying message implies that you should stop trying to look like supermodels just try to be clean, all you need is a bar of soap. -The feel good factor The feel...
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  • Unilever Pakistan Final Project
    Research and Development Department. This department improves their brands to increase the customer satisfaction and benefits. New Channels: Unilever Pakistan find new channel to providing their product to consumer and customer. They are developing new channels to promote their products for the long...
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  • Internship Report
    . The report will be prepared under the Academic Advisor, Mr. Mohammad Addul Momen, Professor, IBA and Official Advisor, Mr. Nafees Anwar, Senior Brand Manager, UBL. 1.2. Background of the project In the fast moving consumer goods sector of Bangladesh, Unilever Bangladesh Ltd. (UBL...
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  • Notes
    Geoanna Corneby, Patricia Esmaquel, Fatima Espineda, Cristina Nubla, Monica Santos, Jean Yuzon CONSUMER RESEARCH ON A NEW MARKET SEGMENT FOR DOVE SOAP OBJECTIVE/PURPOSE The objective of this research is to test the feasibility of tapping the teenage—female—market for Dove soap. BACKGROUND...
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  • Asdfgh
    . | What is known as "Demand Spillover"? | Sale of a product or brand in one country market generates demand in another country | Answer | | | 7. | What is "double branding" in marketing parlance? | Usage of New and old brand names and logos | Answer | | | 8. | Which international soap...
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  • Hero Honds
    Convention on Climate Change (UNFCCC). This is one of a number of schemes that enable companies that invest in technologies to reduce carbon emissions to sell the subsequent carbon savings through carbon trading markets. The project involved the development of a new process for making soap known as...
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  • Organizational Study
    fabulous, our products help people get more out of life.  We're constantly enhancing our brands to deliver more intense, rewarding product experiences. We invest €1 billion every year in cutting edge research and development, and have five laboratories around the world that explore new thinking and...
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  • Gree Fmcg
    •HUL manufacturing locations (own and outsourced) Mn = Million 7 Portfolio straddling the pyramid Fabric Cleaning Skin Cleansing Hair Skincare Tooth Paste Soaps & Detergents: 48% % contribution of the segment to total revenue (April - December 2011) Personal Products: 31% 8...
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  • Lifebuoy- the Worlds Number One Soap
    popular brands of the companies are Lipton, Knorr, Dove and Omo. Company is investing €1 Billion every year on research and development and have five laboratories around the world that explore new thinking and techniques to develop the products. Mission Statement: Mission statement describes what an...
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  • Unilever Research. World and Russia.
    (margarine) 2. Home care brands • Domestos 3. Personal care brands • Axe (deodorant) • Dove (soap) • Rexona (deodorant) • Sunsilk (shampoo) • Timotei (shampoo) • Clear vita ABE (shampoo) 4.5. Main products/brands...
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  • Hindustan Unilever
    Public Headquarters Mumbai , India Key people Mr.Harish Manwani , Chairman Douglas Baillie, CEO Industry FMCG Products Tea, soap, detergents Employees 41,000 Parent Unilever Website www.hll.com “To make cleanliness a commonplace; to lessen work for women; to foster health...
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