Advertising is a form of communication used to encourage or persuade an audience (viewers, readers or listeners) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising...
Almost every student around the world wishes to pursue his or her education. However, every issue has its pros and cons. In order to making a better decision, one has to explore different aspects of a plan.
The first advantage of studying abroad would be the motivation to learn a new language or im...
Max. Marks: 80
Answer any five questions
All questions carry equal marks
- - -
1. What is advertising? Bring out clearly the changing concept of advertising in
modern business world.
Ans: Advertising is nothing but a paid form of non-personal presentation or promotion of ideas...
Definitions of Advertising
Features of Advertising
Objectives of Advertising
Importance of Advertising
Active Participant in advertising
Role of advertising Marketing Mix
Ethics in Advertising
Advertising is any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor. In today's fast-paced and high-tech age, businesses use advertising to make prospects aware of their products and services...
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What are the merits and demerits of science?
how science is useful to us?
what are it's diaadvantages.?that's my question.
3 years ago
September 10, 2006
40043 (Level 7)
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DEVELOPMENT AND ITS MERITS AND DEMERITS OVER LOCALS
Development is a concept that signifies the enhancement, the betterment of present status of an Individual, an area, a state, a region, or a country in context with that particular space and time....
Merits and Demerits of computer
Computer is the revolutionary invention of modern science.This is the age of computer.Computer has become an integral part of our life.We can not imagine our present life without computer.Everything in our life is connected with it.As everything h...
THE MERITS AND DEMERITS OF HOEY'S MATCHING PATTERNS
Prof.Dr Lubna Riyadh Abdul Jabbar
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We all know that every child is unique. Every child has different skills and potential. The same goes with every child's ability to learn at school. Some child can grasp school lessons faster as compared to other children. How the child performs in school should not be compared to other children bec...
Merits and Demerits of Shakespeare In Preface to Shakespeare, Johnson has shown the merits and demerits of Shakespeare based on the plays he has edited. Here he gives the readers some sound ideas about the virtues and faults of Shakespeare. That Shakespeare's characters have am interaction with nat...
The paper below will start by explaining the notion the discussion will look in detail at the four elements that are deliberately intergrated in creating the total reward concept which are namely compensation, benefits, learning and development and work environment. The benefits of using the Total R...
MERITS AND DE MERTITS OF BEING UNIONIZED
Merits of being Unionized
1. Unionized members will have Higher Wages than a non-unionized employee they also reduce wage inequality for Employees with less qualification but sufficient experience
2. Unionized Workers can able to obtain better...
Virtually any medium can be used for advertising. Commercial advertising media can include wall paintings, billboards, street furniture components, printed flyers and rack cards, radio, cinema and television adverts, web banners, mobile telephone screens, shopping carts, we...
Advertising –A tool of sales promotion for Micro Small Medium Enterprise’s
1. N.Prabakaran (Resource Scholar, Dept.of Business Administration, Annamalai University)
2. Dr.S.K.Nagarajan (Assistant Professor, Dept of Business Administration, Annamalai University)...
Luthra & Luthra Law Offices
Comparative advertising in India – puff under scrutiny
In a landmark decision, the High Court of Madras has attempted to tighten the rules on comparative advertising. However, the ruling may have opened the door to inconsistency in the inte...
Xaviers Institute of Business Management Studies
Subject Title: Advertising
Maximum Marks: 80
Answer Any 5 questions (5 x 16 = 80 Marks)
1. (a) Define advertising and explain its role in the modern world. (...