• Case study 2.mattel toys recall
    Provide an overview of the toys industry. The global toy market was estimated to be $71 billion business in 2007. About 36 percent of the global market was concentrated in North America(about $24 billion), but annual sales in this region were growing at a slower pace. However, the asia market ha
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  • Mattel and toys
    S w 9B08M010 MATTEL AND THE TOY RECALLS (A)1 Professors Hari Bapuji and Paul Beamish wrote this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised
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  • Mattel case
    December 9, 2009 To: Tom Debrowski From: Charles Kennedy RE: Organization of Production Operations Mattel is the largest toymaker in the U.S. The company transformed to a start-up operated out of the garage of one of its founders, to a multi-national corporation. The company not only sells it
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  • Mattel
    Mattel Corporation Team 4 Introduction Mattel is the largest toy manufacturer in the world. The company began in 1944, and went public in 1960. The company sells products under three different business groups: Mattel Boys and Girls, Fisher-Price, and American Girl Brands. It makes toys like Bar
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  • Mattel
    UNSAFE FOR CHILDREN: MATTEL’S TOY RECALLS AND SUPPLY CHAIN MANAGEMENT We apologize to everyone affected by this recall, especially those who bought the toys in question. We realize that parents trust us with what is most precious to them—their children. And we also recognize that trust
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  • Esquale case study hau lee
    HBR.ORG Hau L. Lee (haulee@ stanford.edu) is the Thoma Professor of Operations, Information, and Technology at Stanford Graduate School of Business and the director of the Stanford Global Supply Chain Management Forum. He is on the board at Esquel, one of the companies discussed in this article.
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  • Mattel and toy safety
    Mattel and Toy Safety Mattel, the world’s largest toys company, had been faced with some rough challenges due to some safety scandals revolving toy design and manufacturing in China. During August 2007 Mattel was forced to extremely recall toys due to loose magnets and excess lead found in
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  • Analysis of mattel’s supply chain management
    MATTEL Ruth Handler Innovating Mattel and Barbie & Sustaining Innovation Leadership in Mattel’s Toy World Management of Supply Chain Operations Table of Contents Executive Summary …………………………………………………………………………………… 3 C
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  • Mattel
    Mattel David Dolinger BUS 250 Amy Goffinet July 9, 2012 When you think of all of those kids toys why do so many buy Mattel. One of the best products to give a kid you have so much. Most of the parents know a day. Are like why can’t stuff be made in the US. There is hardly any toy made in th
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  • Mattel study
    1 Mattel and Toy Safety As the global leader in design, manufacture and marketing of toys and family products, the Mattel Corporation was extremely responsible in the sense of acting in a socially responsible and ethical manner with regard to the safety of its toys.
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  • Mattel
    23 T h e C h i n e s e - M a d e T o y1 Recalls at Mattel, Inc. On September 21, 2007 in Beijing China, a meeting took place between Mr. Li Changjiang, a top Chinese quality official, Mr. Thomas Debrowski, a senior Mattel executive, and a group of reporters. In what was most certainly a humbling e
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  • Mattel and the toy recalls
    Culture and Organization | Mattel and the Toy Recalls | Responding to recall notice of Mattel’s character toys for lead paint violations | Paulina Gorczyca9/26/2011 | Mattel’s Toy Recall The toy industry is estimated to be a 71 billion dollar market in 2007 (pg.167) with appro
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  • Mattel case
    #07 - Teaching Case Study Hazardous Toy Recalls at Mattel, Inc. Key words: Chinese manufacturing, outsourcing, product recalls, global supply chain risk Type of submission: teaching case study Hazardous Toy Recalls at Mattel, Inc.[?] Abstract In 2006 and 2007 Mattel, Inc
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  • Mattel
    BSP2005 Asian Business Environments Semester 2, AY2012/2013 Case Study Analysis: Mattel and the Toy Recalls Tutorial E01 Group 5 1)      What are the characteristics of the toy industry and how do they affect toy making? Oligopolistic “The top five retailers sold about 60 per
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  • Mattel’s chinese sourcing crisis of 2007
    Mattel’s Chinese Sourcing Crisis of 2007 As globalization continues, and supply chains expand across the globe, how does a company like Mattel assess the risks associated with the way it does business? Bob Eckhart, CEO of Mattel (US), had a problem Mattel had discovered on July 30 that a
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  • Mattel and the toy recalls
    ‘Mattel and the Toy Recalls’ (Case A) Related information: Mattel, Inc. is a toy manufacturing company founded in 1945 with headquarters in El Segundo, California. In 2010, it ranked #387 on the Fortune 500. The products and brands it produces include Fisher-Price, Barbie dolls, Monster High
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  • “MATTEL: CRISIS MANAGEMENT OR MANAGEMENT CRISIS”
    Based in California, Mattel, Inc. designed, manufactured, and marketed a broad variety of toy products. The company’s core product lines included Barbie fashion dolls, Hot Wheels die- cast vehicles, Fisher-Price preschool toys along with Disney toys and games like Scrabble (Johnson, 2010)....
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