Mattel Toys Lee Der And Its Use Of Lead Paint Essays and Term Papers

  • Mattel Toys

    Mattel Toys Thesis: This is a rhetorical analysis of the response strategies employed by Mattel during the recall crisis. This decision would come back to haunt the toy manufacturer in the summer of 2007. Understanding how trust is built, support and recovery are a critical competency for any...

    2310 Words | 6 Pages

  • Mattel and Toys

    S w 9B08M010 MATTEL AND THE TOY RECALLS (A)1 Professors Hari Bapuji and Paul Beamish wrote this case solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain...

    7292 Words | 33 Pages

  • Mattel in Chine: Toy Crisis

    Introduction Mattel, the world’s leading toy and children’s good manufacturer has cultivated a strong portfolio of well known brands and products while being recognized as a highly responsible corporate citizen that makes ethics and safety a priority. However, Mattel has had to overcome a few hurdles...

    2748 Words | 7 Pages

  • Mattel and Toy Safety

    Mattel and Toy Safety Mattel, the world’s largest toys company, had been faced with some rough challenges due to some safety scandals revolving toy design and manufacturing in China. During August 2007 Mattel was forced to extremely recall toys due to loose magnets and excess lead found in some...

    968 Words | 3 Pages

  • Mattel and Toy Safety

    discuss the issue of toy safety in reference to Mattel, Inc., one of the world’s leading toy makers. Mattel had ordered a series of recalls of children’s playthings that had been found to be coated with lead paint. The toy recalls had alarmed parents and consumer activists, as well as the toy industry, retailers...

    1325 Words | 4 Pages

  • The Case of the Mattel Toy Company

    BUSINESS 501 ETHICS The Case of the Mattel Toy Company According to the instructions for this case study, three virtues were to be chosen to identify with the case study. In keeping with the instructions, I have chosen Honesty, generosity and justice as the 3 virtues to associate with the case. ...

    2545 Words | 7 Pages

  • Mattel toy safety

     Motivation Motivation is a psycological feature that arouses an organism to act towards a desired goal and elicits, controls, and sustains certain goal-directed behaviors. It can be considered a driving force; a psychological one that compels or reinforces an action toward a desired goal. For...

    338 Words | 1 Pages

  • Mattel Toy Recalls 2007

    Summary of Case Mattel’s Toy Recalls and Supply Chain Management This case talks focuses on the event in the year of 2007 when Mattel – the leading global toymaker – voluntarily recalled its toys from worldwide stores. Mattel’s name is synonymous worldwide for its most famous product – the...

    903 Words | 3 Pages

  • Mattel and Toy Safety

     Mattel and Toy Safety Bus 250 Prof. J. Reece Amanda Wagoner November 18, 2013 Mattel and Toy Safety Mattel is an American based toy manufacture that was founded in 1945 by Harold "Matt" Matson and Elliot Handler. The company has been headquartered in El Segundo, California since it first...

    2304 Words | 9 Pages

  • Mattel and Toy Safty

     Mattel and Toy Safety Gabriel Caldwell BUS 250 Pof. Robert Hamamoto May 11, 2014 In 2007, the Mattel toy company recalled around 20 million of its toy products do to contamination of lead in the paint and safety issues dealing with parts of its products (magnets) that was manufactured...

    2603 Words | 10 Pages

  • Mattel Toy Recall

    Memo:Mattel And The The Toy Recalls Summary: Mattel, a global leader in toy manufacturing is currently faced with a tough challenge of restoring their consumer confidence following the increased recalls of their toys made in China. At present the most important goal for Mattel is to reassure their customers...

    360 Words | 1 Pages

  • Mattel and the Toy Recalls

    Mattel and the Toy Recalls’ (Case A) Related information: Mattel, Inc. is a toy manufacturing company founded in 1945 with headquarters in El Segundo, California. In 2010, it ranked #387 on the Fortune 500. The products and brands it produces include Fisher-Price, Barbie dolls, Monster High dolls...

    1699 Words | 5 Pages

  • Mattel Toy Recalls

    Mattel, Inc. is the largest toy company in the world. This largest toy company in the world was founded by Harold Matson and Elliot Handler in 1945, as they started to produce picture frames. However it was Elliott Handler who had a visionary of a side business in dollhouse furniture out of the converted...

    2029 Words | 7 Pages

  • Mattel and the Toy Recalls

    Culture and Organization | Mattel and the Toy Recalls | Responding to recall notice of Mattel’s character toys for lead paint violations | Paulina Gorczyca9/26/2011 | Mattel’s Toy Recall The toy industry is estimated to be a 71 billion dollar market in 2007 (pg.167) with approximately...

    810 Words | 3 Pages

  • Mattel Toy Recalls

    MG327 Marketing and Society Mattel and the Toy Recalls Q1. Who are Mattel’s stakeholders? Who did Mattel cater to in the recall? What are the long-term implications of the stakeholder approach the company adopted? Stakeholders are the people, groups or organisations that have a direct or indirect...

    840 Words | 3 Pages

  • Mattel Toy Recall

    Executive Summary Mattel has been criticized heavily for having to recall not once but thrice in 5 weeks 20 million toys manufactured in China with lead paint and/or loose, potentially dangerous magnets. Clearly Mattel does not have sufficiently tight quality control procedures in its supply chain...

    2597 Words | 9 Pages

  • Case Analysis: Mattel and Toy Safety

    Case Analysis: Mattel and Toy Safety Introduction Mattel Corporation is the largest toy company in the world, a publicly traded organization with a market capitalization of over $6.5 billion, employing approximately 36,000 people worldwide in 42 countries. Their products are sold in 150...

    1723 Words | 6 Pages

  • Case #8: Mattel And Toy Safety

    Case #8: Mattel and Toy Safety Case # 8 Mattel and Toy Safety Do you believe that Mattel acted in a socially responsible and ethical manner in regard to the safety of its toys? What should or could Mattel have done differently, if anything? I do believe that Mattel took an initiative...

    1139 Words | 3 Pages

  • Use of Lead in Cosmetics

    Turn It In Index: 13% Zhang 1 Lead (II, IV) oxide is a pigment used in lipsticks. FDA suggested that there are 400 types of lipsticks on the market contains lead. Lead is proved to be a toxic and when a pregnant woman ingests the lipstick by accident, the lead consumed can be passed onto the infant...

    1988 Words | 6 Pages

  • Mattel and Toy Safety Case Study Answers

    Case Study: Mattel and Toy Safety 1. Introduction 1. Situational Analysis Mattel Inc., headquartered in El Segundo, California was the global leader in design, manufacture and marketing of toys and family products. Mattel toy lines included such best selling brands as Barbie, Hot...

    1019 Words | 5 Pages