• Public Relations
    participants will be able to:- • Define Public Relations • Identify Publics in organisation • Describe the planning process in Public Relations • Distinguish Public Relations from marketing and propaganda • Evaluate the importance of PR to organisations. • Relate the transfer process to real...
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  • Public Relations
    Public relations Public relations (PR) is a field concerned with maintaining a public image for businesses, non-profit organizations or high-profile people, such as celebrities and politicians. An earlier definition of public relations, by The first World Assembly of Public Relations...
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  • Public Relations and Professionalism
    Public Relations and Professionalism CJS/250 Public Relations and Professionalism The public relations appearance and professionalism in the private security sector are of upmost importance. A few examples from the Washington Post article of importance for the individuals of the private...
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  • Public Relations
    budget/bond issue campaigns; designing all levels of communications; conducting public relation research, surveys, and polls; creating avenues for student/staff recognition; and training employees in the importance of public relations. Regarding the material’s effectivity, based on my assessment...
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  • Bibliorgaphy
    Topic: The advertising strategy of crisis public relations 1.Levy, R. Crisis Public Relations. Dun's Business Month, August, 1983, Vol.122, p.50-53. In this article, Levy discusses the importance of crisis public relations. It draws on the first hand experience of different companies and their...
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  • Internet Technology in Public Relations
    Internet Technology in Public Relations Public Relation (PR) is a profession that is supposed to set up long-term plans to create stable connections between companies and the public. Before the existence of the Internet, most plans were carried out with newspapers, trade publications, magazines...
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  • Defining Public Relations
    . (Seitel, 2004, p. 7) Does Osama use "sound character" when he communicates the importance of his terrorist attacks that kill thousands of innocent people? I do not believe so. A web definition of public relations states that it is "the business of generating goodwill toward an individual, cause...
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  • Defining Public Relations
    public. The importance of establishing a strong internal and external rapport through communication is viable in business success. Overall I feel that it is difficult to lock down a specific definition for public relations because it involves such a broad spectrum of fields. Even though all of the...
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  • What Are the Publics?
    way to impact on this reality is to engage and share information, to evolve based on this sharing and to enhance the meaning that relationships bring. Social media is providing public relations with an opportunity to reinforce its importance to business and society. The profession is, in many cases, trying to take advantage of this opportunity. The question, however, still remains - will it succeed?...
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  • Mav Rollof
    that the importance of the media to the practice of public relations cannot be denied. Similarly, Grunig and Hunt (1984, p.223) state that “relations with the news media are so central to the practice of public relations that many practitioners, especially those guided by the press agentry and public...
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  • Defining Public Relations
    the public or employees. A few examples of public relations are employee training, support of charitable events, or a news release about some positive community event (learnthat.com, 2005) In comparison, all of the definitions stress the importance of communication and portraying a positive image. In...
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  • corporate social responsibility
    corporation yet the public continually see’s the corporation through a different set of lens. Public relations and corporate social responsibility have become increasingly integrated within one another. As majority of corporations have accepted the principle of corporate social responsibility and have...
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  • Internship in Public Relations Department of an Advertising Agency
    internship and the agency and its background, different types of services offered by Prisma Advertising. Likewise, Chapter 2 consists of the Projects undertaken in the agency, roles of the internee in the organization and importance of Public Relation Department. Chapter 3 of the report consists...
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  • Public Relations
    relations. Of course if the story is especially appealing to those that could be your clients, then you could have a PR homerun. In this case, it is communication with your target market that may or may not be very public. PR's importance is changing, according to The Fall of Advertising and the...
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  • Higher Ed. Fundraising and Public Relations
    Higher Education Fundraising Using Public Relation Practices The Excellence Study of public relations is studied in public relations courses throughout the United States. A variety of organizations were involved in the study including both for profit and non-profit organizations. However...
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  • Importance of Understanding Civil-Military Relations
    The Importance of Understanding Civil-Military Relations “Some folks are born made to wave the flag, Ooh, they’re red, white and blue… And when the band plays hail to the chief, Ooh, they point the cannon at you, lord… It aint me, it aint me, I aint no senators son, son… It aint me, it aint me...
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  • Article Critique Format
    campaigns, they must define and differentiate themselves. Analysts agree that building strong brands requires brand identity, positive image and recognition (Nissanoff, 2009). This is in line with the public relations section which explores the importance of projecting a positive public image to...
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  • student
    , product, organization or cause. • Publicity General: Information about an organization, person, issue or cause published or broadcast in the news media because of its value or relevance/importance to the community or the media outlet’s audiences. Public Relations: Dissemination of purposefully planned...
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  • Defining Public Relations
    remember these or any other definitions seems to be redundant. The numerous definitions of PR may be explained by the importance public relations and the multitude of organizations that rely on for good PR. Establishments ranging from government agencies, private businesses, trade unions, educational...
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  • Communication
    . Whether one is an executive, an engineer, a doctor, a lawyer, Software professional, a public relations practitioner, a journalist, an accountant or a politician, he cannot be successful without knowing how to speak. A good speaker is a good listener too. Knowledge, confidence and delivery are the...
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