• general psych
    “ABC’s” of Psychology which are, A- stands for affect, which are feelings, emotions or moods. B- stands for behaviors, which are the actions or reactions of an organism. Lastly is C, which stands for cognition, which are mental events such as perceptions, thoughts and ideas. Psychology originated in many...
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  • Democracy
    PSY 101 Learning Objectives and Study Guide Unit 1 Learning Objectives and Study Guide Learning Objective 1: The World of Psychology: An Overview, Subfields of Psychology, Biological Psychology, Cognitive Psychology, Developmental Psychology 1. Define psychology and explain what psychologists do and...
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  • Perception
    MANAGING PERCEPTION Principles Social Perception Impression Management & Attribution 1 PERCEPTION : Few Definitions Perception is a process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment. (Robbins) Perception is the process...
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  • Social Learning Theory's Major Concepts
    Social Learning Theory (SLT) is based on a series of many psychological concepts, some generally familiar to educators (like "reinforcement") and some not (like "reciprocal determinism"). Most of the published works on SLT are lengthy and research oriented. Therefore, SLT can seem complex and complicated...
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  • Consumer Behaviour and Perception
    2.0 CONTENTS CONSUMER BEHAVIOUR AND PERCEPTION 2.1 WHAT IS CONSUMER BEHAVIOUR? It is necessary to understand consumer behaviour; this is based on the activities leading to the acquisition and use of goods or services, including decision-making processes that determine a purchase. In this process the...
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  • Yeyyyy Man
    empirical- relying on or derived from observation, experimentation, or measurement 2. psychology- discipline conerned with behavior and mental processes and how they are affected by an organism's physical state, mental state, and external environment. 3. psychobabble- pseudoscience and quackery covered by a...
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  • the sing in the park
    Research Methods Major Psychologists René Descartes interactive dualism - the idea that mind and body were separate entities that interact to produce sensations, emotions, and other conscious experiences. Nature-Nurture issue Which is more important: the inborn nature of the individual or the environmental...
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  • Stuff!
    Sensory Processes: Attention and Perception Psychology Secondary Course 5 Notes SENSORY PROCESSES: ATTENTION AND PERCEPTION The purpose of describing sensory receptors, attention and perception is to familiarize you with the way our sense organs collect information and how it is processed by our brain...
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  • Psych 101 Notes
    and mental processes. It is a SCIENCE. Behavior has to do with everything we do or do not do. Mental processes has to do with how we process information/how we see things/how we think about things/memory/problem solving. Basic Science – Gather knowledge, uncover facts, and develop theories, systematic...
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  • How Did the Field of Psychology Emerge
    5. How did the field of psychology emerge? The field of psychology emerged 130 years ago, when researchers began to directly study and observe psychological effects. The first psychological laboratory was established in Germany 1879 by Wilhelem Wundt. 6. What a contemporary perspectives in psychology...
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  • Lecture Notes
    Psychological Science CHAPTER 2: The Biology Of Mind (“Everything Psychological is Biological”) CHAPTER 6: Sensation & Perception CHAPTER 3: Consciousness & the 2 Track Mind CHAPTER 7: Learning CHAPTER 11: Motivation and Work CHAPTER 12: Emotions CHAPTER 8: Memory Books: “Psychology” by Myers...
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  • Psych 110 Exam 1 Study Guide
    The difference is that Cognitive structures are physical aspects, whereas Cognitive Processes are neuronal processes that aren’t physically there. -How do cognitive psychologists study the mind? -What is the Information Processing Model of Cognition? What are its assumptions? Events happen in a time...
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  • Tmktg 450 Notes
    or dispose of products services or experiences satisfied needs of desires. Brand Relationship Types: * Self-concept attachment: who you are how do you see yourself, * Nostalgic attachment: * Interdependence: it is part of your daily routine, if you have a cereal in the morning generally...
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  • Psy Midterm
    awareness of the sensations, thoughts, and feelings being experienced at a given moment. A. Sensation B. Dreaming C. Perception D. Consciousness 2) __________ encompasses the processes by which our sense organs receive information from the environment. A. Sensation B. Acquired Knowledge ...
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  • Psychology
    heart exerts noble impulses and the diaphragm (seat of our passions. According to Aristotle, our perceptions is the result of two processes (1) the use of medium (the air which fills space) and which affects our sense organs (2) ability of the form of the object to leave its substance and to pass directly...
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  • Consumer Behavior
    Consumer behavior 5 2. Perception 5 2.1Definition of perception 5 2.2 Elements of perception 6 A. Sensation 6 B. The absolute threshold 6 C. Just noticeable difference to consumer behavior: 6 D. Subliminal perception 7 2.3 Factors influencing perception 7 1) Characteristics of...
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  • Perception Solomon
    CHAPTER OBJECTIVES When students finish this chapter they should understand that: • Perception is a three-stage process that translates raw stimuli into meaning. • Products and commercial messages often appeal to our senses, but we won’t be influenced by most of them. • The...
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  • akb48
    Perception From Wikipedia, the free encyclopedia "Percept", "perceptual", "perceptible" and "imperceptible" redirect here. For the Brian Blade album, see Perceptual (album). For the perceptibility of digital watermarks, seeDigital watermarking#Perceptibility. For other uses, see Perception (disambiguation) and Percept...
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  • Perception
    CHAPTER OBJECTIVES When students finish this chapter they should understand that: • Perception is a three-stage process that translates raw stimuli into meaning. • Products and commercial messages often appeal to our senses, but we won’t be influenced by most of them. • The design...
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  • Perceptual process
    Does the perceptual process help the individual to see the outside world as it really is? And if so, is the awareness of reality the main function of this process? According to many psychologists, sociologists and scientists the perceptual process is an important influential factor to the awareness...
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