• Industrial Visit on Parle
    the British biscuits.[2] The Parle brand became well known in India following the success of products such as the Parle-G biscuits and the Thums Up soft drink. The original Parle company was split into three separate companies, owned by the different factions of the original Chauhan family:[3...
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  • Essay
    the country. Additionally, Parle Products also has 7 manufacturing units and 51 manufacturing units on contract. HISTORY OF PARLE PRODUCTS Parle-G is a one of the famous business groups of India. It has a large quantity of food products. Parle-G products are very familiar to Indian kids...
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  • Parle
    citations from reliable sources. (July 2007) 'Parle Products Pvt Ltd based in Mumbai, India has been India's largest manufacturer of biscuits and confectionery, for almost 80 years. Makers of the world's largest selling biscuit, Parle-G[1], and a host of other very popular brands. Its reach spans...
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  • Projects
    of this, Parle-G is the world's largest selling brand of biscuits. HISTORY Biscuits were very much a luxury food in India, when Parle began production in 1939. Apart from Glucose and Monaco biscuits, Parle did offer a wide variety of brands. However, during the Second World War, all domestic...
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  • Production Process of Parle-G Biscuit
    interest in our company, which we declined. We have had many suitors, but are not interested. As long as the boys want to run this business, we will be here." Parle Products Launches Parle G Gold May 14 12 Parle Products Ltd. launched Parle G Gold, targeting the urban markets. The company is...
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  • essay
    business is going to be much more turbulent. Borders of countries are crumbling. The present decade has ushered in several structural changes in our economy, thus min Premium3730 Words15 Pages History of Parle G HISTORY OF PARLE-G A long time ago, when the British ruled in India, a small factory was...
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  • Parle
    ., political – legal, economic, socio – cultural, technological, global and natural. From the above six environments we have chosen three environments viz., GLOBAL, POLITICAL and ECONOMIC ENVIRONMENTS. [pic] PROFILE ➢ Parle-G World's Largest Selling Biscuit A long time ago, when the...
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  • Project
    and Bangalore Parle also has factories in Bah adurgarh in Haryana and Neemrana in Rajasthan, which are the largest biscuit and confectionery plants in the country. Additionally, Parle Products also has 7 ma nufacturing units and 51 manufacturing units on contract. HISTORY OF PARLE PRODUCTS Parle-G...
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  • Parle Products
    Parle Products Ltd. Introduction * Parle Products has been India's largest manufacturer of biscuits and confectionery, for almost 80 years. * Makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes...
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  • Parel Industrial Visit
    Index * Preface * Acknowledgement * Certificate * Introduction * Factory Location * Company History * Brief introduction of the company * Utilities * Awards of the PARLE Biscuits * Goal and Mission of the company * Organization chart * Production...
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  • Marketing Strategy
    PARLE-G COMPANY OVERVIEW:- Parle Products has been India's largest manufacturer of biscuits and confectionery, for almost 80 years. Makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste...
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  • Parle Products History
    1. HISTORY- PARLE PRODUCTS The original Parle Company was split into three separate companies, owned by the different factions of the original Chauhan family. • Parle Products, led by Vijay, Sharad and Anup Chauhan (owner of the brands Parle-G, Melody, Mango Bite, Poppins, Monaco and KrackJack...
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  • parleg
     1.INTRODUCTION a) Parle Products has been India`s largest manufacturer of biscuits and confectionery, for almost 80 years. Makers of the world largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach...
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  • About Indian Business Industry
    periodof 6 months. The promo was all about fulfilling the dreams of children.The year 2002 will go down as a special year in Parle-G's advertising history. A year thatsaw the birth of G-Man- a new ambassador for Parle-G. Not just a hero but also a super-herothat saves the entire world, especially...
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  • Profil
    constant admirer of this brand for some emotional reasons mentioned just above. Now going back to its history : Parle began its production in 1939 even before India's independence. Today Parle enjoys 40% of the total biscuit market and 15 % of the total confectionary market in India. Besides Parle G...
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  • Parle Ivey Case Study
    future market to repeat history which Parle G has created in glucose category Parle G should be established also as a premium brand. New varieties can be launched focusing niche customers eg: 1. Parle G chocolate : kids from 6-14 2. Parle G diet :teenagers 3. Parle G...
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  • Parle
    was phased out by 2000 to make way for Coke's international brand, Sprite History Parle Products was founded in 1929 in British India. It was owned by the Chauhan family of Vile Parle, Mumbai. The Parle brand became well known in India following the success of products such as theParle-G...
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  • Essays
    strong in South India.[4] Citra was phased out by 2000 to make way for Coke's international brand, Sprite.[5] Contents  [hide]  * 1 History * 1.1 Parle Agro * 1.2 Separation from the parent company * 2 Parle Agro brands * 2.1 Beverages * 2.2 Water * 2.3 Food * 3 See...
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  • Parle G
    ------------------------------------------------- Parle-G From Wikipedia, the free encyclopedia Parle-G biscuit Parle-G or Parle Glucose is a brand of biscuits manufactured by Parle Products in India. As of 2011, it is the largest selling brand of biscuits in the world according to Nielsen.[1...
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  • History of Parle G
    HISTORY OF PARLE-G A long time ago, when the British ruled in India, a small factory was set up in the suburbs of Mumbai City, to manufacture sweets and toffees. The year was 1929 and the market was dominated by famous international brands that were imported freely. Despite the odds and unequal...
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