• Pricing Strategies in India
    Background on India India and China cover nearly 40 percent of the world’s population and their cumulative output accounts for nearly 25 percent of the global GDP. India is today the second fastest growing economy in the world. The growth is being driven by domestic consumption and the expansion
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  • Autmobile Industry in India
    Index 1. Automobile industy 1.1. Industry overview 1.2. Snippets:some facts about industry 1.3. Types of vehicles 2. Automobile marketing in India 3. History of automobile industry in India 4. Major players in the automobile sector 6.1. List of automobile manufacturers in India a. Indi
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  • Retail India
    Retail Sector in India Prepared By: Shaikat Mallick PGDBM (2007-2009) Under the guidance of: Submitted in partial fulfillment of the requirement for Post Graduate Program in Business Management International School of Business & Media, Kolkata CERTIFICATE This is to certify
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  • Liquior Industry of India
    LIQUOR INDUSTRY OF INDIA (WINE SEGMENT) [pic] INDEX PAGE 1. ACKNOWLEDGEMENT …………………………………
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  • Luxury Brands Insights
    MAVERICKS AT WORK LUXURY BRANDS MARKETING Executive Summary Over years, India’s tryst with luxury brands has changed gears. With high disposable incomes and a penchant for all things luxury amongst affluent Indians on the rise, the country is emerging as the next stopover for global luxury
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  • Project on Growth of Retail Sector in India
    Growth of Retail Sector in India Submitted by Robin Tayal Course: MPE 2008-10 Section : B, Semester 3rd Roll No :- 168 TABLE OF CONTENTS 1. Industry Overview 02 - 06 2. Organized Retail Sector
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  • Fdi Survey in India
    DRC Working Papers Foreign Direct Investment in Emerging Markets CENTRE FOR NEW AND EMERGING MARKETS LONDON BUSINESS SCHOOL No. 6 Survey of FDI in India * By Sumon K. Bhaumik London Business School P. L. Beena Centre for Development Studies, Trivandrum, India Laveesh Bhandari National Council
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  • Pepsi - India Entry Strategy
    Term Case Assignment:PEPSICO , India | Submitted to: Dr Amar KJR Nayak | Term 4, Strategy Management (STM) Submitted by- Group 8, Section YAditya Agarwal (u109102)Anand Bardhan (u109105)Binay Prasanna Jena (u109110)Biswajit Ku Mahapatra (u109111)Chiranjit Mandhata (u109112)Binsamo
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  • Ecommerce Success and Failure Stories
    A Study on E-commerce Success and Failure Stories E-Commerce Assignment 1 Submitted By Aparna Vijayan Divya Kiron Neethu Jose Nirmala G Pooja Nair Rohitha Chowdary Table of Contents E-Commerce Success Story – Google Inc ....................................................................
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  • India Social
    Casebook1 © IndiaSocial 1 IndiaSocial™ - India’s largest social media community, aims to bring together stakeholders in the Indian digital eco-system for engagement, sharing, learning and collaboration in a vibrant space – physical and virtual. IndiaSocial is a one-stop destination f
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  • Brands
    Sunfill : RIP (2001-2005) Brand : Sunfill Company: Coca Cola Brand Count : 191 Sunfill was Coca Cola's foray into the Soft Drink Concentrate market in India. Globally it was the company's first foray into the powder concentrate segment. This good product died after 4 years primarily because
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  • Blair Water Purifiers India
    Blair Water Purifiers India strategic marketing planning process Presented by : Reham Mohamed Moustafa Yara Shahwan Dian Zorkany Rania Zeid Tarek Zeid Strategic analysis ➢ The Audit Stage ➢ Scanning the External Macro environment ➢ Political legal
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  • Customer Perception of Private Labels Brands vs National Brands in Indian Retail Industry
    CUSTOMER PERCEPTION OF PRIVATE LABELS BRANDS VS NATIONAL BRANDS IN INDIAN RETAIL INDUSTRY 1. INTRODUCTION 1.1 INTRODUCTION TO INDIAN RETAIL INDUSTRY: The Indian retail industry is the fifth largest in the world. Comprising of organized and unorganized sectors, India retail industry is one o
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  • An Analysis of Factors Affecting Hypermarkets in India
    [pic] Major Research Project ON “AN ANALYSIS OF FACTORS AFFECTING GROWTH OF HYPERMARKETS IN INDIA” SUBMITTED BY : GUIDED BY: ROSHAN TEJNANI DR. KAPIL JAIN MBA ( MS ) – 5 YRS 9TH SEM IM-2K7-81
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  • Lic India
    Life Insurance Corporation of India (LIC) Industry analysis: * Industry trends: Global and Indian perspectives, recent trends. Insurance is a system of spreading the risk of one onto the shoulders of many. While it becomes impossible for a man to bear by himself 100% loss to his company, ins
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  • Corn Flakes in India
    Kelloggs in India - Case study Kellogg’s is, of course, a mighty brand. Its cereals have been consumed around the globe more than any of its rivals. Sub-brands such as Corn Flakes, Frosties and Rice Krispies are the breakfast favorites of millions. In the late 1980s, the company had reached
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  • Brand Failure
    A DISSERTATION ON BRAND FAILURES: A CONSUMER PERSPECTIVE TO FORMULATE A MNC ENTRY STRATEGY A DRAFT REPORT SUBMITTED BY SUDIPTA ROY (ROLL # 55 BMD 96-98) to Prof. Venugopal Pingali in partial fulfilment of the requirements of Postgraduate Diploma in Business Management XLRI Jamshedpur JAN 1
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  • Luxury in India
    Università LIUC Carlo Cattaneo Luxury in India Giulia Lupidi, 16430 Vanessa Tagliaferri, 16245 India in the world economy Table of contents 1. Getting to know luxury 2.1. Categories of luxury brands 2.2. Differences between regular and luxury products 2. Character
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  • Weaving an Industry for India: Fashion Lessons from Europe
    Weaving an Industry for India: Fashion lessons from Europe TABLE OF CONTENTS DECLARATION 2 ACKNOWLEDGEMENT 3 ABSTRACT 7 CHAPTER 1: THE FASHION INDUSTRY IN AN EMERGING ECONOMY: INDIA AND ITS POTENCIAL 8 1.1 MAJOR CLASSIFICATIONS 9 1.2 THE FASHION WEEKS 10 1.3 RETAIL STORES AND IN-HO
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  • Promising Land!!! Studying Entry Modes of Foreign Apparel Brands in Indian Retail Industry
    Minor Project PROMISING LAND!!! Studying entry modes of foreign apparel brands in Indian Retail Industry Student Name Aarti Kumari Singh Anamika Sachan Sukanya Garg Sweety Department of Fashion Management Studies (FMS) National Institute of Fashion Technology (NIFT) September, 2012
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