• B2B Marketing in It
    marketing practices among the leading Information Technology giants in India. In our study of the IT marketing environment we focus on TCS, Infosys, Wipro and Cognizant. We analyse the changing customer base, understand the buying process. We then analyse the marketing strategies employed by them and bring...
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  • Wipro
    ANNUAL REPORT 2011-12 INSIDE Wipro in brief Do Business Better Financial Highlights Chairman's Letter to the Stakeholders CEO's Letter to the Stakeholders CFO's Letter to the Stakeholders President's (WCCLG) Letter to the Stakeholders President's (WIN) Letter to the Stakeholders Board of Directors...
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  • Wipro Reports
    2011-12 ANNUAL REPORT INSIDE Wipro in brief 2 Do Business Better 4 Financial Highlights 12 Chairman's Letter to the Stakeholders 14 CEO's Letter to the Stakeholders 16 CFO's Letter to the Stakeholders 18 President's (WCCLG) Letter to the Stakeholders 20 ...
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  • Marketing Strategies of It Companies
    leading Information Technology giants in India. In our study of the IT marketing environment we have focused on marketing strategies of TCS, Infosys, Wipro and Cognizant. We analyze the changes in the market in near future. We then analyze the strategic marketing position of Infosys, bring up the key issues...
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  • Travails of Training Managers
    constitute the Policy Committee of 30 people. The committee typically meets every five to six weeks and discusses various important issues such as ethical practices of suppliers and country of origin regulations. The committee not only formulates policies hut also prescribes operating procedures to implement...
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  • Case Study
    after completing the majority part and restarting it from the scratch. Fall and Growth: SAP lost its customers by the year 1999.There was a 50% downfall because of Harvard Business school study on SAP implementation. In the year 1999 company launched the web based version on mysap.com. After three...
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  • Ajim Premji
    Set up with financial resources contributed by Azim Premji, Chairman, Wipro Corporation, Azim Premji Foundation aims at making a tangible impact on key social issues by working in active partnership with government and other relevant sections of the society. Funding will be of catalytic nature and will...
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  • Wipro Presentation
    A PROJECT WORK ON Effectiveness of Training and Development programmes at Wipro consumer care limited, Tumkur A dissertation submitted in partial fulfillment of the requirements for the award of the degree of MASTER OF BUSINESS ADMINISTRATION BANGALORE UNIVERSITY SUBMITTED BY ARCHANA.S ...
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  • Countrywide Financial: the Subprime Meltdown
    loans an unethical financial instrument, or are they ethical but misused in a way that created ethical issues? 2. Discuss the ethical issues that caused the downfall of Countrywide Financial. 3. How should Bank of America deal with potential ethical and legal misconduct discovered at Countrywide? ...
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  • Industrial Review Project
    Company (CMC) followed in October 1976. Between 1977-1980 the country's Information Technology companies Tata Infotech, Patni Computer Systems, and Wipro, had become visible. The 'microchip revolution' of the 1980s had convinced both Indira Gandhi and her successor Rajiv Gandhi that electronics and telecommunications...
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  • Counrywide Financial
    Financial: The Subprime Meltdown 1. Are subprime loans an Unethical financial instrument, or are they ethical but misused in a way that created ethical issues? In my opinion I think subprime loans is an ethical in some ways but for the most part it’s got misused. One way that I think subprime was misused was...
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  • Sales
    your judgments about Feuerstein? • How many different ethical values are involved in this situation? What kind of man is Feuerstein? How would you describe his actions after the fire? Can you describe the man and his actions without using ethical or evaluative words? • Whose interests should Feuerstein...
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  • What Is Milton Freedman’s Argument Against Companies Having an Overtly Ethical Policy and What Are Any of the Alternative Views?
    Table of Contents Question: What is Milton Freedman’s argument against companies having an overtly ethical policy and what are any of the alternative views? 2 1. What is ethics 3 2. What is ethics in business 3 3. Arguments made by Milton Friedman regarding on ethic in a business 5 4. Opinions...
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  • Discuss the Importance of Ethics in Business in Light of the Recent Global Financial Crisis (Gfc)
    ethics over the past years where ethics is seen in different perspectives. Lessons are learnt from financial failures in the lack of awareness in ethical performances to businesses. The recent global financial crisis has recently existed with a lack of awareness on business ethics policies where unprofessional...
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  • Personalities of Ajim Premji and Narana Murthy
    MURTHY ON INFOSYS 13 THE STRATEGIST 13 PEOPLE MANAGEMENT 14 CORPORATE GOVERNANCE AND INFOSYS 15 WIPRO 15 Mr. AZIM PREMJI 15 LEADERSHIP STYLE OF AZIM PREMJI 16 IMPACT OF AZIM PREMJI ON WIPRO 19 CONCLUSION 21 REFERENCES 21 Objectives * To understand the leadership style of Narayan...
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  • Corruption in India
    resources. In order for India to improve corruption and become successful, the country has to gain moral integrity. Local companies such as Tata or Wipro have thrived because the companies have zero tolerance for corruption and pay no bribes. If other companies did that, then it would greatly affect the...
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  • factors influencing job satisfaction
    efficiently. It improves the relation between employees and employers. It also develops and maintains quality of work life. It also maintains the ethical policies and behaviors. 2.5 Research Design In this research the information’s are collected through well- prepared questionnaires, face-to-face...
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  • Business Ethics
    Coping with Financial and Ethical Risks at AIG Coping with Financial and Ethical Risks at AIG Coping with Financial and Ethical Risks at AIG Abstract American International Group (AIG) had grown to become a large and well respected insurance company throughout the world. But, this was short lived...
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  • Green Marketing
    customer satisfaction criteria. GREENWASHING. Green marketing can also mean using claims of environmental priorities to make your business appear more ethical. If claims of being green are used as a marketing device instead of a true practice, a company may be accused of "greenwashing." To avoid accusations...
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  • Indian Corporate Culture
    In addition, a business that ends in failure and debts often leaves the founders of the business with a permanent stigma. • How professional, ethical, and dedicated are employees within organizations? This characteristic will likely influence the ability for Indian companies to compete against multi-national...
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