"Equity Theory Example In Business" Essays and Research Papers

  • Equity Theory Example In Business

    Equity Theory of Motivation The equity theory of motivation is used to describe the relationship between the employees perception of how fairly is he being treated and how hard he is motivated to work Motivation is the activation of an energized goal-oriented behavior. Everyone takes up a job as they are motivated by some factor or the other. Some are motivated by the challenge they will face in carrying out their job, some are motivated by the level of fame they may earn, others and...

    Employment, Equity theory, Hawthorne effect 1280  Words | 5  Pages

  • Equity Theory

    Equity Theory by John Stacey Adams Equity Theory attempts to explain relational satisfaction in terms of perceptions of fair/unfair distributions of resources within interpersonal relationships. Equity theory is considered as one of the justice theories; it was first developed in 1962 by John Stacey Adams, a workplace and behavioral psychologist, who asserted that employees seek to maintain equity between the inputs that they bring to a job and the outcomes that they receive from it against the...

    Employee benefit, Employment, Equity theory 1421  Words | 5  Pages

  • Equity Theory

    "Equity is a subjective evaluation, not an objective one. Based on the comparison that individuals use, each individual is likely to develop different perceptions of equity." (Scholl, 2000) When individuals look at the equity model on the job scale, they compare their contributions and rewards to that of those around them (associates, coworkers, management, etc.). If the equation is balanced, the "equity"--as society puts it--is accomplished. If it is unbalanced, the inequity may cause individual...

    Army, Equity theory, Military 921  Words | 3  Pages

  • Equity Theory of Motivation

    EQUITY THEORY OF MOTIVATION Introduction: Robbins & Judge (2007, p.186) defines Motivation “as the processes that account for an individual’s intensity, direction, and persistence of effort towards attaining a goal”. Equity theory comes under process theory which gives the perception whether the individual is going to work hard or not depending upon the rewards and possible outcomes. This paper discusses and describes the equity theory of motivation with its implications to managers in the...

    Canadian Human Rights Act, Comparison, Comparisons 1736  Words | 6  Pages

  • Equity Theory

    EQUITY THEORY • This process theory focuses on workers' perceptions of the fairness of their work outcomes and inputs. Specifically they strive to maintain ratios of their own rewards to contributions which are equal to others' ratios . EQUITY EQUATIONS • Equity – Outcomes (self) Inputs (self) = Outcomes (other) Inputs (other) •Underpayment Inequity Outcomes (self) Inputs (self) • Overpayment Inequity Outcomes (self) Inputs (self) < Outcomes (other) Inputs (other) > Outcomes...

    Equal Employment Opportunity Commission, Expectancy theory, Game theory 461  Words | 3  Pages

  • Equity Theory

    Equity theory The motivation theories highlighted in the case which are Equity theory and Vroom’s expectancy theory. For the Equity theory which is developed by J.Stacey Adams, proposes that employees perceive and assess a ratio of jobs inputs related to the outcomes they received for their performance to seek either equity or inequity in their situation and then corrects any inequity. The term of equity in the Equity theory is related to the concept of fairness, justice, and treated equally between...

    Distributive justice, Expectancy theory, Justice 911  Words | 3  Pages

  • Equity Theory of Motivation

    Equity Theory of Motivation As the cliche goes, no man is an island. Everything man does is influenced by other men and his environment. Be it in school or at work, the reason why people persevere lies on the desire to achieve a certain goal. Hence, motivation is essential to keep the drive of doing things passionately and effectively. However, the enthusiasm to sustain the dream and keep the motivation alive can be tampered by life’s uncertainties. Given the unique characteristics that each student...

    Employment, Government, Input 2485  Words | 7  Pages

  • Equity Theory Research Paper

    one of the more common theories of motivation, the Equity theory. In addition, this paper will compare and contrast the Equity theory with another popular theory of motivation: the Expectancy theory. Introduction Motivational theories receive a great deal of attention in organizational behavior research, primarily because of their purported ability to explain some of the complexities of employee performance and turnover in an organization. Most motivational theories try to integrate external...

    Expectancy theory, Individual, Individualism 2161  Words | 7  Pages

  • Theories of Relationships: Equity Theory and Social Exchange Theory

    In this essay I aim to describe two theories (Equity Theory and Social exchange theory) of relationships and to consider how they might influence the therapist engaged in couples counseling, noting their similarities and differences. Equity theory is a theory about fairness. Its application to close relationships has been primarily advanced by Elaine Hatfield (previously known as Elaine Walster) and her colleagues in the book Equity: Theory and Research (Walster, Walster, and Berscheid 1978). The...

    Exchange, Harold Kelley, Interpersonal relationship 2061  Words | 6  Pages

  • Equity & Expectancy Theory of Motivation

    Motivation Explain Adams equity theory Adams’ equity theory is a motivational model that attempts to explain the relationship between what an employee puts into their job (input), what they get out of it (output) and the fairness and justice exchanged between the two (Cosier & Dalton, 1983). Inputs include all factors that are perceived as necessary to obtain a return, such as effort, loyalty, hard work, commitment, skill, ability, flexibility, tolerance, determination, heart and soul, enthusiasm...

    Equity theory, Input, Input/output 1561  Words | 5  Pages

  • The Theory of the Business

    The Theory of the Business The Theory of the Business BY: PETER F. DRUCKER Harvard Business Review (Sep-Oct 1994), p. 95-104 MBA – 1 School Year 2014 – 2015 Date of Submission: July 26, 2014 MBA 2018 Business Management Page 1 of 3 The Theory of the Business SUMMARY Peter Drucker in his article of the theory of the business states of three parts: first, there are assumptions about the environment of the organization which define what an organization is paid for. Second...

    Business, Business school, Entrepreneurship 850  Words | 3  Pages

  • Equity

    Equity In accounting and finance, equity is the residual value or interest of the most junior class of investors in assets, after all liabilities are paid; if liability exceeds assets, negative equity exists. In an accounting context, shareholders' equity (or stockholders' equity, shareholders' funds, shareholders' capital or similar terms) represents the remaining interest in the assets of a company, spread among individual shareholders of common or preferred stock; a negative shareholders' equity...

    Asset, Balance sheet, Equity 1597  Words | 3  Pages

  • Adams’ Equity Theory

    Adams’ Equity Theory Balancing Employee Inputs and Outputs -------------------------------------------------------------------------------- If you pay "peanuts", you may get "monkeys". © iStockphoto/RedBarnStudio Adams' Equity Theory calls for a fair balance to be struck between an employee's inputs (hard work, skill level, tolerance, enthusiasm, and so on) and an employee's outputs (salary, benefits, intangibles such as recognition,and so on). According to the theory, finding this...

    Abraham Maslow, Employment, Equity theory 400  Words | 3  Pages

  • Equity Theory Motivation in the Supermarket Workplace

    and to work in a nice air-conditioned office, but they all don't want to work hard for these things. In the terms of the Equity theory proposed by J. stacy Adams it focused on social justice. According to his model, behavior is initiated, directed, and maintained by the attempts of individuals to preserve some internal psychological balance. The Idea behind the equity theory is that people's perceptions and beliefs about the fairness of their treatment at work affect their motivation attitudes,...

    Employment, Game theory 828  Words | 3  Pages

  • Debt vs Equity Financing

    Debt Versus Equity Financing ACC/400 May 14, 2012 Debt versus Equity Financing Debt versus equity financing is a critical element in the process of managing a business and also the most challenging decision facing managers who require capital to fund their business operations (Schroeder, Clark, &amp; Cathey, 2005). Debt and equity are the two main sources of capital available to businesses, and each offers both advantages and disadvantages. This paper will compare and contrast lease...

    Corporate finance, Debt, Economics 618  Words | 3  Pages

  • Stacey Adams: Equity Theory on Job Motivation

    adams' equity theory j stacey adams - equity theory on job motivation John Stacey Adams, a workplace and behavioural psychologist, put forward his Equity Theory on job motivation in 1963. There are similarities with Charles Handy's extension and interpretation of previous simpler theories of Maslow, Herzberg and other pioneers of workplace psychology, in that the theory acknowledges that subtle and variable factors affect each individual's assessment and perception of their relationship with...

    Comparison, Equity theory, Input 1349  Words | 4  Pages

  • Business Environment and importance of theory and history in Management

    ASSIGNMENT # 1 Business Environment Importance of Theory and History to managers Principles of Scientific and Administrative management Rida Jaffery BBA (1st semes.) BUSINESS ENVIRONMENT All of those factors both internal and external, which influence function of a business. Internal factors include items such as the company’s product or services. Employees, assets and marketing. External factors include competitors, stockholders, customers and economic conditions. The business environment...

    Ecology, Economics, Environment 1820  Words | 7  Pages

  • Game Theory Applications in Business

    Game Theory Orton K.C. Tsun April 1, 2012 Introduction As individuals, we make decisions throughout the day weighing the cause and effect, cost and benefit, risk and impact of our actions on ourselves and upon others. When taken to a larger scale, as the manager of a team, the CEO of a corporation, or the leader of a nation, the decisions exponentially increase in impact and importance. Game Theory, the analysis of the concepts used in social reasoning when dealing with situations of...

    Cooperative game, Decision making, Decision theory 1515  Words | 5  Pages

  • Communication Theory and Theory Application Example

    Communication Theories and Application Worksheet Fill out the different cells with regard to each theory definition. You are to identify the theory the example represents, who developed the theory (theorist), explain the relevance of the theory, and then provide your own personal or professional application example of the theory. Theory Definition Identify the Theory Theorist(s) Relevance of Theory Application Example from your Personal or Professional Life Theory explains why as relationships...

    Cognition, Cognitive dissonance, Communication 813  Words | 3  Pages

  • equity

    The word ‘equity’ can be seen to have a wide range of meanings- to many it is a synonym for ‘fairness’ or justice’. Those within the legal community recognise equity as the body of rules developed and applied by the Court of Chancery; a court previously presided over by the Lord Chancellor with rules developed under his authority. The law of equity developed due to the inflexibility of the common law. Before the development of equity, The law was rigid (which was often cited as a weakness) for example...

    Common law, Court, English law 2568  Words | 7  Pages

  • Discuss How a) Expectancy Theory and B) Equity Theory Can Explain Motivation at Work.

    Discuss how a) expectancy theory and b) equity theory can explain motivation at work. Motivation is the cognitive decision-making process through which goal-directed behavior is initiated, energized, directed, and maintained (Buchanan &amp; Huczynski, 2010, p. 267) There are two types of theories that attempt to explain motivation at work – process theories and content theories. Content theories of motivation focus on goals that motivate employees while process theories focus on how employees make...

    Cognition, Explanation, Motivation 999  Words | 3  Pages

  • source of equity

    Source of capital: Capital is the basic needs of organisation; it is needed in every step of business, from buying raw materials to selling their goods. To maintain this capital, business needs to identify and allocate their proper source of finance. The place where the business gets their funds from is called their source of capital. The business have two different source of finance, internal source (for ex: retained profits, sales of existing assets, cut down stock level, etc) and external sources...

    Bond, Corporate finance, Debt 1519  Words | 5  Pages

  • Ethical Theories and Business

    Ethical theories and business Introduction When it comes to determining a set of rules, guidelines or principles to follow in the business industry, many will agree that it is difficult for everybody to agree on one due to the complexities of dealing with human nature. Therefore, to a certain extent, the field of business ethics tries to come up with solutions to handle problems that arise within the business environment. On the contrary belief, one should not be confused with the meaning of morality...

    Business ethics, Ethics, Human rights 2220  Words | 6  Pages

  • An Application of Equity Theory to Buyer-Seller Exchange Situations

    An Application of Equity Theory to Buyer-Seller Exchange Situations The theory of cognitive dissonance posits that when an individual's cognitive elements are inconsistent with each other, a state of cognitive dissonance exists [15, 27]. Also, it is assumed that when such a condition is present an individual develops a need to restore equilibrium [15, 27]. Dissonance may be aroused from various sources: decision making, forced compliance, exposure to dissonant information, and disagreement ...

    Cognition, Cognitive dissonance, Equity theory 1056  Words | 5  Pages

  • Ethical Theories and Their Application Business

    is the ultimate key to survival and growth. This paper aims at outlining three ethical theories and to evaluate how business ethics have been violated in the Zimbabwean banking sector. Definition of terms Business ethics- According to Joseph 2003, business ethics refers to clear standards and norms that help employees to distinguish right from wrong behaviour at work. Ethical theories- these are theories that involves learning what is right and wrong and doing the right thing but the fact that...

    Applied ethics, Business ethics, Deontological ethics 2139  Words | 6  Pages

  • Pecking & Trade Off Theory

    Analyse the pecking order and the trade-off theories of capital structure and assess the extent to which these are supported by the empirical evidence. Pecking Order - Introduction The pecking order theory ( Donaldson 1961) of capital structure is among the most influential theories of corporate leverage. The pecking order theory is based on different of information between corporate insiders and the market. According to Myers (1984), due to adverse selection, firm prefer internal to external...

    Capital structure, Corporate finance, Debt 2123  Words | 7  Pages

  • Private Equity

    1 The statement by Henry Kravis that private equity was in its “golden era” might sound like hubris to the unacquainted observer but may actually not be far off from the reality given the growth of private equity funds under management since the advent of large-scale leveraged buy-outs (LBOs) in the 1980s. Henry Kravis as a principal partner in Kohlberg, Kravis & Roberts (KKR) pioneered LBOs in the late 1970s and KKR has been a major private equity firm since having reportedly invested in over 160...

    Corporate finance, Kohlberg Kravis Roberts, Leveraged buyout 2224  Words | 10  Pages

  • Theories of Dividend

    5:14 AM Page 13A-1 13A ILLUSTRATION OF THE THREE DIVIDEND POLICY THEORIES Figure 13A-1 illustrates the three alternative dividend policy theories: (1) Miller and Modigliani’s dividend irrelevance theory, (2) Gordon and Lintner’s bird-in-thehand theory, and (3) the tax preference theory. To understand the three theories, consider the case of Hardin Electronics, which has from its inception plowed all earnings back into the business and thus has never paid a dividend. Hardin’s management is now reconsidering...

    Consumer theory, Dividend, Dividend yield 1063  Words | 6  Pages

  • Game Theory Through Examples

    SYMBOLIC SYSTEMS 202: The Rationality Debate (3 units) Winter Quarter 2003-2004, Stanford University Instructor:  Todd Davies Game Theory Through Examples (2/11/04) Games against nature - decision theory for a single agent Expected utility theory for a single agent is sometimes called the theory of "games against nature".  Consider this example. Example 1: Planning a party  Our agent is planning a party, and is worried about whether it will rain or not.  The utilities and probabilities...

    Decision theory, Equilibrium, Game theory 1660  Words | 7  Pages

  • Ethical Theories in Business Environment

     Ethical Theories in Business Environment Patriot Rustani Kaplan University Ethical Theories in Business Environment The Energy Corporation is a non-profit organization dedicated to providing to the community. Our organization is made of 400,000 members as I am a part of the board of directors. One of the directors has asked to address himself as a director of the Energy Corporation to personal potential clients. I have been asked to review this matter. Before giving...

    A Theory of Justice, Ethics, Immanuel Kant 2209  Words | 11  Pages

  • Theory of Business PeterDrucker Article Review

    Article Review Theory of the Business In an organization “what to do”' is becoming a challenge for managers; a company enjoying long term success may one day find itself in a crisis. It also occurs outside international businesses such as in labour unions, hospitals etc. The root cause for a crisis is - not that things are being done poorly, but wrong things are being done. There are also cases where the right thing is done – but fruitlessly. These are the assumptions that shape any organisation's...

    Assumption of Mary, Management, Marketing 1191  Words | 4  Pages

  • EXAMPLE Apply Theory To A Practice Prob

    Application of Theory to the Practice Problem of Nurse Staffing Marialena Murphy Grand Canyon University August 10, 2011 Application of Theory to the Practice Problem of Nurse Staffing Nursing theory influences the practice of nursing in a multitude of ways that can have a profound impact. Theory provides a framework to support and define nursing practice, support quality of patient care, and can be implemented in practice situations to provide solutions to nursing practice problems. Applying theory to resolve...

    Health care, Leadership, Nurse 2047  Words | 9  Pages

  • Motivational Theories

     Applying Motivational Theories to Compensation Abstract An organization’s success is built and defined on its strategy and goal for the company. In order for an organization to achieve its goal, it must be shared with the whole organization. This includes the employees as well as stockholders feeling connected to the company and motivated to reach these goals usually by some type of compensation. Keywords: strategy, employees, compensation, motivation ...

    Abraham Maslow, Fundamental human needs, Maslow's hierarchy of needs 1692  Words | 9  Pages

  • Capital Structure Theory Essay

    Caleb Johnson Capital Structure Theory Working Capital Management Dr. Woodward 10/14/14 Capital Structure Theory Part a. (Capital Structure) Capital structure is very important. Not only does it influence the return a company earns for its shareholders but can also be a determining factor on whether or not a firm survives a recession. A company’s capital structure is a mix of their short-term debt, long-term debt, and equity. A firm’s capital structure is the way the firm finances all of its...

    Capital structure, Corporate finance, Cost of capital 1209  Words | 4  Pages

  • Business Email for Business Edge Example

    your detailed response to my original email. I am pleased to know you would like further knowledge of my completion of the Business Edge Program undertaken through my Bachelor of Business at Edith Cowan University. The program helped me develop a hybrid of skills related to the sales support role in which I have applied for. The following email represents the key aspects Business Edge has specified within my time in the program. I will thoroughly dissect each graduate component I have gained during...

    Brain, Creativity, Employability 974  Words | 3  Pages

  • equity

    QUESTION 1. Equity has made the law more fair. Discuss Equity can be defined in a technical sense as a branch of law administered by the court of chancery before the passing of the Judicature Act (1873-1875) with a view of supplementing the common law rules. Equity developed because of the problems of the common law. The word 'equity' has a meaning of 'fairness' and this is the basis on which it operates. The existing law as at the time equity arose was common law, equity acted as a supplement...

    Common law, Equitable remedy, Equity 796  Words | 3  Pages

  • Business Case - Example

     Second Half Course Requirement Group Research Project A. What is the name of the corporation? What is the nature of their business? SM Prime Holdings Inc. develop, conduct, operate and maintain the business of modern commercial shopping centers and all businesses related thereto such as the conduct, operation and maintenance of shopping center spaces for rent, amusement centers, or cinema theaters within the compound of the shopping centers. Its main sources of revenues include rental...

    Balance sheet, Dividend, Generally Accepted Accounting Principles 1453  Words | 8  Pages

  • Game Theory Implications in Business

    1 Playing the Game Game theory implications in business Abhik Ghosh 19th July’09 ©ABHIK GHOSH In an economically contracting market-place, interactions between various parties to a transaction are increasing every single day. With numerous covenants guarding every deal, there is more to the market equation than simply the buyer-seller dynamic. Undoubtedly, in a perfect world, when the curtains are pulled down, and the facade is eroded, the buyer-seller dynamic is still supremely prevalent...

    CNN, CNN-IBN, Game 1517  Words | 4  Pages

  • Attribution Theory

     Attribution Theory of Leadership Attribution theory was a psychological theory first proposed by Fritz Heider in 1958 and extended by Harold Kelley in 1967. Terence R. Mitchell first introduced attribution theory as a leadership theory in 1979(Martinko, 1995). This theory says that we observe the behavior of others and then attribute cause on it. It can be used in two sides of the leadership area. First, it can be used in attribute leadership qualities. Which is that followers’ judgment...

    Charismatic authority, Fiedler contingency model, Leadership 1066  Words | 4  Pages

  • Equity

    Equity Equity means social justice or fairness; it is an ethical concept, grounded in principles of distributive justice.39–[->0]42[->1] Equity in health can be—and has widely been—defined as the absence of socially unjust or unfair health disparities.1,[->2]6[->3] However, because social justice and fairness can be interpreted differently by different people in different settings, a definition is needed that can be operationalised based on measurable criteria. For the purposes of operationalisation...

    Health, Health care, Health disparities 1838  Words | 7  Pages

  • Business Studies Example Question

    Business Report Question Mario and Jane have operated a chocolate-making business in Australia for the past 25 years. Recently there have been changes in the business culture of Australian businesses. Current industry trends indicate that a strong and healthy business culture is necessary for a business’s success. There has been an increasing demand for Mario’s chocolates from overseas buyers. Mario and Jane are now assessing the future direction of their business by considering international...

    Corporation, Limited liability company, Limited liability partnership 2009  Words | 7  Pages

  • Equity theory

    1. INTRODUCTION Equity is defined by a complex mathematical formula, but in practice it is described as relationship‘s fairness between people in one society. Equity theory is social justice theory, designed by Adams in 1963. It claims that individuals review the inputs and outcomes of themselves and others, and in situations of inequity, experience greater cognitive dissonance than individuals in equitable situations. This kind of equity is perceived as social justice in society (or company...

    Cognition, Communication theory, Game theory 2062  Words | 8  Pages

  • Business Reports Example By Candy

    Business Reports Business Studies HSC The Business Report Structure There are 2 options for addressing your answer in the body of the report I suggest you use Option 1 in case you run out of time! How to start the Business report before you start writing it! 1 Re read stimulus 2 Underline the key words 3 Determine if the stimulus is drawing upon concepts covered in one or two of the syllabus topics i.e Nature of business, Business Management, Business Planning 4 Annotate the directive verbs e...

    Business, Business ethics, Corporate governance 662  Words | 13  Pages

  • Management and Its Role in Business

    Management is important in the business world. Managers, especially, have a great deal of responsibility for a company. It is essential that they have management skills; without them, the business would not function effectively and efficiently. Managers are individual(s) in an organization who are responsible for making a group of people more effective and efficient. They plan, organize, direct, and control resources to achieve their goals to perfect the business industry; functions of management...

    Abraham Maslow, Expectancy theory, Goal 1402  Words | 4  Pages

  • The Imporance of Accounting Theory to the Field of Accounting

    The Importance of Accounting Theory to the Field Of Accounting The objective of theory is to explain and predict. One of the basic goals of the theory of a particular discipline is to have a well-defined body of knowledge that has been systematically accumulated, organized, and verified well enough to provide a frame of reference for future actions. The Webster’s definition of theory is the systematically organized knowledge, applicable in a relatively wide variety of circumstances, a system...

    Asset, Balance sheet, Cash flow 1896  Words | 6  Pages

  • Business 100 Exam Study Guide

    STUDY GUIDE 5 Points Michael Plahm Business Enterprise BUS 100 Chapters 8-13 Chapter 8 The process of integrating new employees in an organization is called Orientation. Mentoring and career planning is an example of Human Resource Development. Performance management and evaluation is concerned with maintaining a positive work environment. Pensions and insurance are examples of benefits. Human resource management should be in compliance with the law of...

    Accounting equation, Asset, Balance sheet 744  Words | 5  Pages

  • equity valuation models

    EQUITY VALUATION MODELS Equity Valuation -Determining the total value of a company involves more than reviewing assets and revenue figures. An equity valuation takes several financial indicators into account; these include both tangible and intangible assets, and provide prospective investors, creditors or shareholders with an accurate perspective of the true value of a company at any given time Significance of Equity Valuation Model -Equity valuations are conducted to measure the value of...

    Depreciation, Discounted cash flow, Financial markets 731  Words | 3  Pages

  • Debt vs Equity Financing

    Debt VS Equity Financing ACC/400 September 2013 Debt VS Equity Financing Most businesses are use financing for one reason or another. Whether it be startup, day to day operations, or financial stability financing is a fundamental part of operations. This summary will address what debt and equity financing are and how they are beneficial in business and everyday life. The summary will also explain which method is most beneficial in business operations. By...

    Capital structure, Corporate finance, Debt 954  Words | 3  Pages

  • Examples of Business Goal-Setting Theory

    Examples of Business Goal-Setting Theory by Mary Jane, Demand Media Business owners will often set individual goals to motivate employees and reach company objectives. Goals that are hard to reach are often more intriguing, as more work is required to fulfill them. Edwin A. Locke introduced the theoretical approach to setting goals and building motivation, which can be directly applied to a professional setting. In fact, this type of goal-setting theory is one of the more useful motivational theories...

    Business, Goal, Management 456  Words | 2  Pages

  • Hr Theories of Motivation

    1. Introduction The companies’ leaders can improve their business by investing in development new products or services, improvement product or service quality, and enhancement marketing and sales. Another possible investment is improving the way a company manages its people – tends to receive less attention. Human Resource Management is very important for business as it involves a variety of activities that deal with the ‘human side of organisation’ (Griffiths and Wall, 2005). Armstrong...

    Employment, Human resource management, Human resources 1681  Words | 6  Pages

  • Analysis of customer-based brand equity

    and Brand Equity Reading Report. Yang LIU Caixia HOU Abstract After reading these two articles Consumers and Their Brands: Developing Relationship Theory in Consumer Research by SUSAN FOURNIER and Conceptualizing, Measuring, and Managing Customer-Based Brand Equity written by KEVIN LANE KELLER. The main idea of these two articles is exploring the relationship between consumer and brands. And this do interests us and we learn a lot. . These two authors come up with the new theory based on specific...

    Advertising, Brand, Brand equity 2258  Words | 4  Pages

  • Kogut and Zander's Theory of Evolutionary Theory Versus Internationalization Theory

    Introduction There are many theories given by different group of researchers about the existence of multinational enterprises or MNE's. According to John Cantwell, it was in the 1970's and 1980's that many theories on MNE's were proposed. These theories were either general theories of MNE's which were called the main institution for international production or the theories on foreign direct investment, the means by which international production is done ( Pitelis, Christos N. and Sugden, Roger...

    Corporation, Economics, Globalization 2161  Words | 7  Pages

  • Motivation: Theory and Practice

    Motivation theories and practices remain as one of the most difficult subject to understand. In order to fully comprehend this topic, one must go through several disciplines and enormous research. This is especially crucial in the workplace. There is no methodology that is more efficient in increasing productivity than using motivation. Despite the importance of practicing motivation theories, it is still an area that very few have ventured in. One of the many reasons behind the reluctances of managers...

    Abraham Maslow, Human behavior, Maslow's hierarchy of needs 1983  Words | 7  Pages

  • Business Meta-Ethics: an Analysis of Two Theories

    Review  In the article “Business Meta-Ethics: An Analysis of two theories” written by “F. Neil Brandy and Craig P. Dunn” he has examined the two popular theories of ethics viz. traditional ethical theory (utilitarianism and deontological) and a recent model (consisting of utility, rights, justice). The writer differentiates and supports the traditional ethical theory by giving facts and practical examples. The writer starts the article by saying that presenting an ethical theory is impulsive. But, no...

    Business ethics, Consequentialism, Deontological ethics 1395  Words | 4  Pages

  • Gdp Theory with Definition and Examples

    measure of value created. If 10 CDs are produced and sold at a price of $16, then $160 worth of value has been created. Because of the nature of the GDP calculations, natural disaster can provide a boost to the economy in much the same way as a war. An example would be the boost to GDP given by the recovery efforts following the destruction of hurricane Andrew. It also means the enormous sums spent on security tend to push GDP higher. As Cobb (1995) points out, the bombing in Oklahoma City gave the economy...

    Final goods, Financial markets, Good 1445  Words | 4  Pages

  • Motivational Theory/ Management

    Motivational Theories Paper A Discussion used to increase performance at Ely Paper Company Our organization is experiencing a problem in that sales are lower than they have been in ten years and we need to make drastic changes in order to improve the motivation of our employees, said the CEO of one of the largest paper plate producing business in Ely, Minnesota. Mr. Ely, the CEO, knew that motivation of employees was important because of its significance as a determinant of performance...

    Behavior, Expectancy theory, Human behavior 1678  Words | 5  Pages

  • Motivation Theory - More Than Maslow

    Maslow’s theory of needs tends to be treated as classical within the field of organisational behaviour, being referred to as a ‘classic among classics’ (Matteson, Ivancevich, 1989; Wilson, 1999). However I aim to prove that motivation theory is a much broader topic than the principles of Maslow with the use of two content theories; ‘two-factor theory’ and ‘Theory X &amp; Theory Y’, as well as process theories; Expectancy Theory and Equity Theory. To further prove my point I will use Marx’s theory and...

    Behavior, Expectancy theory, Human behavior 2501  Words | 7  Pages

  • Example Business Plan for a Company

    concepts that were learned over the past month in my Business Law course. I have to think logically and rationally to ensure that all I’s are dotted and all T’s are crossed. There is much to consider including: type of business, ethical business decisions, contracts, warranties and liabilities, employees, and breaches of contracts/torts. Finding a building, purchasing equipment and taking out advertising are topics to be covered. The name of my business is Cool Breeze, Inc. The mission of Cool Breeze...

    Balance sheet, Business, Business ethics 1574  Words | 4  Pages

  • Theory

    EXAMINATION DIVISION Conduct Branch-I (MAY2014) PROPOSED THEORY DATE SHEET FOR END TERM EXAMINATIONS (MAY-JUNE 2014) Programme: MBA (Regular/International Business/Financial Markets)/B. Tech. – MBA (Dual Degree) Date/Day 22.05.2014 Thursday 23.05.2014 Friday SEMESTER-IV (FT & FM)/ SEMESTER-X (B. Tech. – MBA Dual Degree) (10.00 A.M. to 01.00 P.M.) MS-204 Business Intelligence and Applications BMS-504 Business Intelligence and Applications MS-212 Retail Management BMS-512...

    Business, Finance, International trade 510  Words | 5  Pages

  • business ethic

    are stakeholders? • stockholders • employees • customers • managers • supplies • local community According to Friedman, can a business do anything in the quest for profits? • No, it must not be deceptive or fraudulent Who is Theodore Levitt? • Former professor of marketing at Harvard B-School, Ph.D. in economics, prolific writer, editor of Harvard Business Review, coined the term "globalization" has been referred to as the father of modern marketing What is meant by a "nonconsequentialist...

    Board of directors, Contract, Corporate governance 1479  Words | 5  Pages

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