I. Problem Statement A. Fe’nix del Sur must decide if they want to work with the mass-merchandise department store by tripling its replica production in order to potentially add $4 million in additional sales. II. Industry Analysis A. B. Fe’nix del Sur mainly competes in the Authentic-Collector category; however‚ the Replica- Ordinary category is beginning to grow in the artifact market. III. Organizational Analysis A. Fe’nix del Sur is a limited liability company that sources
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Fe’nix Del Sur Case Study Fe’nix Del Sur is a well-known and reputable company who sells authentic South American jewelry and African artifacts. Over the years the Fe’nix Company has grown and expanded their product line to sell replicas of their products already carried however have limited the amount of replicas that are sold in order to not tarnish their current outstanding reputation. However the company is now faced with a dilemma because they have been presented with a contract that would
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I. Factual Summary: Fe’nix de Sur is one of the respected companies that sell pre Colombian artifacts. It started selling replicas in 2001.these replica are not authentic that only a fewer true collectors would recognize that these replicas were not authentic. The total sales of replicas is small ratio to total company’s revenue. The company doesn’t want to add replicas as a new product line. But due to the high demanding from their clients to add more product lines‚ the company start selling
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Subject: Case Analysis- Fe’nix del Sur‚ LLC I. Problem Statement The company is evaluating whether to sign a contract to supply large amount of replicas to mass merchandiser in order to gain profits of $4 million in addition; also have the opportunity to expand company’s position by carrying wider lines of products. II. Industry Analysis Fe’nix del Sur is mainly competing in the industry offering authentic artifacts and replicas. The two main types of end-users are artifact
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VIII. English Language Arts‚ Grade 10 A. Composition B. Reading Comprehension Grade 10 English Language Arts Test Test Structure The grade 10 English Language Arts test was presented in the following two parts: ■ the ELA Composition test‚ which used a writing prompt to assess learning standards from the Massachusetts English Language Arts Curriculum Framework’s Composition strand ■ the ELA Reading Comprehension test‚ which used multiple-choice and open-response questions (items) to assess
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Fe’nix del Sur‚ LLC Case Analysis Jamil Caldwell Overview: Fe’nix del Sur is a limited liability company that sources and sells a wide variety of South American and African Artifacts. They originated as a trading post operation in the early 1990’s. They are also a major source of southwestern Indian authentic jewelry and pottery. Fe’nix del Sur‚ LLC has a full line of replicas of authentic artifacts they sell to gift buyers. Recently‚ the company was presented a contract that could potentially
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Fe’nix del Sur‚ LLC Problem: After specializing in ancient artifacts as well as replicas from countries like Peru‚ Venezuela and Africa‚ business is beginning to subside due to the competition in the market and similar replicas being sold at lower prices. The market has added new competitors which have weakened the bargaining power of this company. The market is shifting from antique authentic items to cheaper replicas. Another huge problem in this market is that people are producing a large
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Fe’nix del Sur Case Study Name & Student ID Institution Professor Class Date With any organization‚ the constant of change is something that must be dealt with continually. While it may be possible for an organization to enjoy long periods of success and growth without threat to the status-quo‚ conditions will eventually change that will require adaptation. This is clearly the case with Fe’nix del Sur‚ an international importer and distributor of South American and African artifacts
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10/12/2010 Fe’Nix del Sure‚ LLC Case Analysis Define the Problem- With the rise in popularity of not only the company Fe’nix del Sure but that also of the artifact industry‚ also came the creation and manipulation of many other companies and individuals that have started to not only try to enter the artifact market but develop fakes and replicas and try to pass them off as authentic pieces at a much lower price then that of Fe’Nix del Sur. With these lowered market prices Fe’nix of course
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Fe’nix del Sur‚ LLC Case Analysis Marketing Policies and Strategies Tuesday‚ March 6‚ 2012 I. Problem Definition: Should Fe’nix accept the contract to broaden its position and potentially add $4million in additional sales‚ given the constraints of dedicating a large percent of their business to replicas – which may have an effect on their relationship with current dealers? II. Industry Analysis: Product-Market Matrix | Collectors | Non-Collectors/ Gift Buyers|
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