• Pr for Celebrities
    Celebs try to refurbish their reps Donna Freydkin According to Donna Freydkin, "For Celebrities, image isn't everything. It's the only thing (Freydkin, 2004, p. 1)." The author of this article takes a look at certain celebrities who have been through rough times of late. She suggests ways in
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  • Violence in the Media and Its Effect on Children
    Violence in the Media and its Effects on Children The reason for violence in children has been studied for years and the cause is still unclear. Violence in the media has been known to leave a lasting impression in the minds of all humans. However, it just seems that it only brings out violence i
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  • The Brief Effect
    THE BRIEF EFFECT Antonio Ebron Jr There are not many sights more provocative than a pair of briefs. Not the new ones crisply pack in plastic, but a pair in use, doing what it does best. Perhaps this is one good reason why, despite being able to trace back to the Renaissance and to a
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  • Csi Effect
    In order to accurately depict how the CSI Effect strongly influences our society’s view on crime and courtroom proceedings, I will be comparing different CSI episodes to those methods and theories which apply. Throughout the paper, I will be explaining how CSI has shaped peoples’ minds in believ
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  • “Facing the Facts”: the Effect of Physical Attractiveness on Society
    Is beauty only skin deep? Furthermore, is the beauty truly in the eye of the beholder? Many people hold these time-tested axioms to be true; however, modern research has dispelled much of the credibility of these sayings. How others perceive and rate the desirability of a person’s physical feature
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  • Causes of Computer Addiction (Cause and Effect Essay)
    Cause and effect Serious causes of computer addiction Technology has developed so much that it is almost crucial to have electronic devices at home. Our life has gotten so used to having technology around us that we can’t imagine our lives without them. However, while having electronic devic
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  • What Was the Effect of Photography on Painting in the Nineteenth Century
    What was the effect of photography on painting in the nineteenth century? The photograph was developed in 1839 simultaneously in England and France by Talbot and Daguerre. That is the technique of chemically fixing of an image produced by exposure to rays of sun. William Fox Talbot was an English
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  • Cause and Effect
    Cause and Effect: Literacy Cause and Effect: Literacy Many Americans look for celebrities to be role models. American Idol winner Fantasia Barrino is adored by many fans. However, people began to look at her differently once they found out that she was illiterate. Being literate, knowing ho
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  • Using Celebrities in an Ad Campaign Is a Poor Way to Stimulate Brand Appeal
    Using celebrities in an ad campaign is a poor way to stimulate brand appeal Using celebrities as brand ambassadors has become very popular and is one of the more common communication strategies employed by companies today in order to market their products. Marketers pay millions of dollars to cel
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  • Effect of Bollywood on the Status of Indian Women
    Rahil Rajesh Gala Media Studies Professor Sylvia Martin 6th April, 2010. Fight for your rights: The effect of Bollywood on the status of Indian women. “However much a mother m
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  • Celebrities and Role Model
    1. "Celebrities have a tremendous influence on the young, and for that reason, they have a responsibility to act as role models." I agree with the opinion that the celebrities have a responsibility to act as role models. Celebrities have a special talent that most average people can not do; they a
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  • How Scandals Affect Celebrities Endorsements
    Earlier this year, Kellogg dropped its sponsorship of Michael Phelps, the gold-medal swimmer, after he was photographed using a marijuana pipe at a party. In 2003, Nutella and McDonald’s ended their deals with Kobe Bryant after he was accused of sexual assault in Colorado; the charges were eventua
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  • Global Warming: the Chilling Effect on Free Speech
    Whoever thought that serious commentators would want it made illegal to have a row about the weather? One Australian columnist has proposed outlawing ‘climate change denial’. ‘David Irving is under arrest in Austria for Holocaust denial’, she wrote. ‘Perhaps there is a case for making clim
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  • The Changing Perspective of Leadership: Transformation of Ceo's Into Celebrities – ‘a Curse or a Blessing’
    Page |1| Session 4(1), Paper: 03, 2nd Annual PGRC, Lancaster, UK The Changing Perspective of Leadership: Transformation of CEO’s into Celebrities – ‘a Curse or a Blessing’ Aneesa Zafar* Graduate Management School, Lancaster University, UK Email: a.zafar@lancaster.ac.uk * Correspondin
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  • How Cigarette Advertisements Effect Children?
    Cigarette is the most common problem of our world. Especially tobacco cigarettes influence the children and young people very much. Although there are thousands of examples about how bad smoking is but day by day, whether by a close friend or parent’s unwilled doings, children make sense of smokin
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  • The Celebrity Effect
    The Celebrity Effect Celebrities have become a much bigger part of our society than ever before. One of the main reasons for this is the fact that celebrities have become much more widespread, they can be any one or from anywhere. Celebrities can be found on “reality” TV; in the gossip or en
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  • Celebrities
    I believe celebrities currently have a negative effect on society. This is not inherent to the idea of celebrity or fame, but instead related to how those who have such fame choose to utilize it. Celebrities are idols and role models for many people, and the idea of role models is certainly not nega
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  • The Effect of Advertising on Youth a Focus on the Tobacco Industry
    The Effect of Advertising on Youth: A focus on the Tobacco Industry by Kareem Reda Salem Bachelor Thesis submitted to the Department of Marketing at the Faculty of Management & Technology German University in Cairo Student registration number: 4-2309 Date: 4 th of June, 2008. Supervisor: Dr
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  • How Far Do Magazines or Television Programmes Aimed at Young People in Singapore Have a Positive Effect?
    How far do magazines or television programmes aimed at young people in Singapore have a positive effect? Presently, the youths in Singapore are transforming themselves to adapt to the ever changing surroundings of this new era as a result of the influence of media. The media plays a huge role i
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  • Celebrities in Advertising: Looking for Congruence or for Likability?
    Page 1 of 8 ANZMAC 2009 Celebrities in advertising: looking for congruence or for likability? Nathalie Fleck*, University of Cergy-Pontoise, Thema, France Nathalie.flec@u-cergy.fr Michaël Korchia, BEM Bordeaux Management School, France Michael.korchia@bem.edu Isabelle Le Roy, CSA, France A
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