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    Apple Case Study -- The advantages and disadvantages of Non-GAAP earnings relative to GAAP earnings based on subscription accounting Advantage: 1. Management believes investors will benefit from greater transparency in referring to these non-GAAP financial measures when assessing the Company’s operating results‚ as well as when forecasting and analyzing future periods. Non-GAAP financial measures can be a supplement to the Company’s GAAP financial measures‚ which helps analyst know more about

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    Do you think this ad fulfill the premises of the equal employment opportunities? What are your comments about this ad? We don’t think that ad fulfill the premises of the equal employment opportunities. Because the requirement of “help wanted ad” which is mentioned about the “female Chinese‚ age 40 and above‚ preferable” that is against the equal employment opportunity (EEO). Equal employment opportunity (EEO) is making sure that everyone has equal access to available employment by ensuring that

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    Case Study: Social Problems in Global Perspectives ETH/125 Life for the elderly is not as easy as people may think it is in the US. Today’s economy has made it tougher for the elderly to support themselves. The rising costs of healthcare have made it very hard for older people to support themselves. Many elderly people are getting jobs after retirement in order to have enough money for living and medical expenses‚ but many jobs do not want to hire an older person‚ because they know that they

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    CASE STUDY Aeronautica Civil: Achieving Competitive Advantage in a Noncompetitive Industry As noted in the chapter‚ competitiveness in government agencies can sometimes be expressed as “competing against yourself.” Essentially‚ an organization sets goals that are significantly higher than current performance and puts processes and systems in place to meet those goals‚ thus effectively competing against its former performance. Aeronautica Civil (aerocivil.gov.co) is Colombia’s aircontrol agency

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    dividing a potential market into distinct subsets of consumers with a common need or characteristic and selecting one or more segments to target with a specially designed marketing mix. Besides aiding in the development of new products‚ segmentation studies assist in the redesign and repositioning of existing products‚ in the creation of promotional appeals‚ and the selection of advertising media. In order to be a viable target market‚ a segment must be identifiable (by some criteria such as demographics

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    HBR CASE STUDY Good Money After Bad? Jack Brandon’s initial idea has not panned out‚ and the cash is nearly gone. But he’s got a new plan. Will you back him a second time? by John W. Mullins F Daniel Vasconcellos overlooking the sparkling lights of San Francisco‚ Christian Harbinson gazed across the bay to the hills above Sausalito. “There’s nothing like a vigorous hike‚” he thought‚“to clear the mind before a crucial meeting.” It was a mild March evening‚ and the 35-year-old venture

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    ADVANTAGES AND BENEFITS OF CLOUD COMPUTING 1. Decrease In Cost: The biggest advantage of cloud computing is the elimination of the investment in stand-alone software or servers by the user. By cloud computing‚ one can easily save the overhead charges such as cost of data storage‚ software updates‚ management‚ and most importantly cost of quality control. Now anyone can use the services of cloud computing at affordable rates. Cloud computing is probably the most cost efficient method to use‚ maintain

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    Case studies for use in Groups (First in first served! Once a group has chosen a case study‚ it is no longer available for another group. Choose carefully‚ some are more difficult than others‚ offering the chance to shine! Remember: you need to carry out ethical due-diligence. Good recommendations foresee different possible outcomes and challenges.) 1. You are a management team at a bank that is feeling competitive pressures: the financial crisis has made international borrowings more expensive and

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    Tesco-a Case Study by Article 13 As part of their ongoing programme Article13‚ the leading corporate social responsibility experts‚ have released a Case Study of Tesco. Below is a synopsis of the Case Study‚ which can be accessed in full at www.article13.com. Who are they? Tesco is a leading retailer‚ operating 2‚291 stores around the world and employing 296‚000 people. It has grown from a purely UK operation‚ developing international markets in Ireland‚ Central Europe and Asia. There are

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    CASE 17 Pacific Cataract and Laser Institute: Competing in the LASIK Eye Surgery Market* Dr. Mark Everett‚ clinic coordinator and optometric physician (OP) of the Pacific Cataract and Laser Institute (PCLI) office in Spokane‚ Washington‚ looked at the ad that Vancouver‚ Canada-based Lexington Laser Vision (LLV) had been running in the Spokane papers and shook his head. This was not the first ad nor the only clinic advertising low-priced LASIK eye surgeries. Dr. Everett just could not believe that

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