• Marketing
    organizational goals consist of the company being more effective than competitor in creating, delivering and communicating superior customer value to its chosen target market. Micro and macro environments affect the company strategy and policies. Microenvironment – these forces close to the company...
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  • Macro Economics
    Unit-1 Q1. Define micro and macro economics, Distinguish between them, and explain the scope, importance and its limitations Ans. modern economy analysis has been divided into two major branches that is micro and macro economics. Micro economics means the economics system which deals individual...
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  • Marketing Principles
    Table of Contents 1.1 Explain the various elements of the marketing process. 1 Marketing Process: 1 Situation analysis 1 Marketing strategies 1 1.2 Evaluate the benefits and costs of marketing orientation for a selected organization. 2 2.1 Show macro and micro environmental factors...
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  • Midterm Study Guide
    Pricing strategies (most dynamic) Promotion Advertising Marketing Environment / Global Marketing 10. Distinguish among the different marketing macro-environment and micro-environment elements. Micro-environment Forces close to a company that have ongoing influences on how a company serves...
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  • What Is Sociology?
    institutions depend to government funding; Government institutions rely on productive institutions in wealth creation whilst financing government spending. Hence, the Institutional Interdependence We can divide same interdependence into the Macro perspective and the Micro perspective. Macro...
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  • Life
    . 9) All parts of the question should be answered at one place. INTRODUCTORY MICRO ECONOMICS 1. What causes a downward movement along a demand curve of a commodity?[1] 2. Define fixed cost. [1] 3. What is an oligopoly? [1] 4. When supply of a...
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  • Marketing Concepts
    to distinguish between the concepts of: 1. Production 2. Product 3. Selling 4. Marketing 5. Societal Marketing • Lesson Objectives (2 of 3) • List and discuss the elements of the marketing organisation’s micro-environment, including the marketing organisation, marketing intermediaries...
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  • To What Extent Can Social Work Be Adequately Conceptually Understood in Terms of a Position at the Interface Between Social Exclusion and Social Inclusion?
    - conforming to social norms. However, unlike the Marxist perspective, the Functionalist would concentrate on the social worker operational on the macro and the micro level, working with the individual, and also taking the clients wider social systems in to account, for example; family, friends, school...
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  • PSYC3430 Chapter 1 Book Notes
    perspective on groups. Micro meso macro. Macro level processes are top down, while micro are bottom up. Crossing Levels Hackman – studied orchestras on micro, meso, and macro level variables. Uncovered complex interrelations among these variables. Micro level skills influenced the orchestra, but so did...
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  • Marketing
    in approaching Vietnam market, a business like The Chicken Rice Shop should have a general view in term of macro and micro environmental factors. The macro factors are presented through the form of PEST which stands for political, economic, social-cultural and technological one, while the micro...
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  • Junaid
    Contents 1. Introduction. 2 2. History of TIVO. 2 3. Problem faced by TiVo 4. Marketing Environment. 3-1. Micro-Environment. 3 a. Customers. 3 b. Competitors. 4 3-2. Macro-Environment. 5 a...
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  • Smes
    key role in creating new jobs. These businesses do not typically dominate their fields and are vulnerable to the policies and practices of large businesses in the same industry Small businesses have significance both at micro and macro levels. At the micro level, they can provide independence to...
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  • Marketing
    following issues: List the actors in a company’s micro-environment. How might the goals of the publics in a company’s micro-environment be opposed to one another? How would opposing goals among a company’s relevant publics impact its strategy? Activity 3.2 Now you’ve read about macro...
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  • Marke
    volumes, sales trends, market share, staffing, sales per employee and employment trends. 4. Macro-environmental factors. The organization itself and all of the forces within the micro-environment operate within a larger environment known as the macro-environment. The macro-environment...
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  • Chapter 1
    THINKING 1.2 THE ECONOMIC WAY OF THINKING  Micro and Macro Views of the World Microeconomics: The study of the choices that individuals and businesses make and the way these choices interact and are influenced by governments.  Economics as a Social Science Economists distinguish between...
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  • The IMF and World Bank
    over to the advancement and prosperity of global economy, the IMF concentrates on macro-economic issues whist the World Bank focuses on long-term economic development and poverty reduction. II. Description 1. The IMF It is true that the IMF works as a surveyor to oversee the global economy...
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  • Democracy and Economic Development
    endogenous, macro or micro. In Lipset's account, or at least the "modernization" version of it (Przeworski and Limongi 1996), democracy is secreted by exogenously occurring economic development. A story told about country after a country is that as it develops, social structure becomes complex, new...
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  • Ruby Tuesday Case on Consumer Promotion
    intermediaries & competing brands or companies. These closer macro elements are collectively referred as “Proximate Macro Environment” to distinguish them from the wider external environment such as demographic, socio culture, technological, political and economic environment. All of these are not an...
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  • Sullivan Ford Auto World
    intermediaries & competing brands or companies. These closer macro elements are collectively referred as “Proximate Macro Environment” to distinguish them from the wider external environment such as demographic, socio culture, technological, political and economic environment. All of these are not an...
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  • The Effect of Exchange Rate on Inflation
    (2004): “Exchange rates, inflation, output and trade: Evidence for Spain and the Euro area”, mimeo, Bank of Spain. 14. Campa, J M and L S Goldberg (2002): “Exchange Rate Pass-Through into Import Prices: A Macro or Micro Phenomenon?”, Federal Reserve Bank of New York Staff Report, no 149, May...
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