• Information Technology and Process Technology of Malaysia Airlines
    on airline companies to support both their personal and professional activities. Therefore, as people demand the great speed transportation, the airline companies have to challenge themselves in providing the best products and services to meet the needs and wants of the customers. In the airline industry...
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  • Malaysia Airlines-Strategic Management
    0 INTRODUCTION Malaysia Airlines In Malaysia, there are actually 3 different Malaysia airlines companies which are providing airline services to its customers. These 3 airline companies are Malaysia Airline, Air-Asia and Berjaya-Air. In reality, these 3 different airline companies provide different...
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  • Air Asia Strategic Management Recommendations
    founded in. The report then would delve into an internal analysis whereby the Porter’s 5 Forces would reiterate the direct forces that would affect the Airline Industry and subsequently, AirAsia itself. The capabilities and core competencies of the firm would be explained in greater detail towards the latter...
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  • Contemporary Developments in Business and Management
    the right track of tough time in airline services. The concept of low cost air travel was then new in Malaysia and how does they turned a loss to profit just in seven years? 2.0 Organization Overview      AirAsia is the world most leading low cost carrier airline now as their name had earned a lot...
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  • Mas Airline System
    Malaysian Airline System Berhad (MYX: 3786), DBA Malaysia Airlines (abbreviated MAS), is the government-owned flag carrier of Malaysia. Malaysia Airlines operates flights from its home base, Kuala Lumpur International Airport, and its eastern hub in Kota Kinabalu. It has its headquarters on the grounds...
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  • case study AirAsia
    Strategic Planning of Air Asia Conclusions and Recommendations Bibliography Executive Summary: Air Asia is the leading Asian low cost airline. It was established in 1993 and began to operate in 1996. It is headquartered in Kuala Lumpur, Malaysia. Air Asia now operates flights throughout SEAN...
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  • Marketing Strategy
    prominent figures that require privacy and security. On the other hand, landed property targets those who require space for gardening and wish to avoid disadvantages in a condominium such as maintenance fees and being bound to rules and regulations. Another example for the marketing concept is the automobile...
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  • Organization of Malaysia Airlines
    Backgroud Of Malaysia Airlines Malaysia Airlines System Berhad is also known as MAS in short. MAS is founded in 1947 asMalayan Airways, but it has change its name as Malaysian Airline System in 1 October 1972 .MAS is theflag carrier which is own by government of Malaysia. MAS headquarters issituated...
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  • Backgroud of Malaysia Airlines
    Backgroud Of Malaysia Airlines Malaysia Airlines System Berhad is also known as MAS in short. MAS is founded in 1947 as Malayan Airways, but it has change its name as Malaysian Airline System in 1 October 1972 .MAS is the flag carrier which is own by government of Malaysia. MAS headquarters is situated...
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  • Mas Marketing Principles
    Malaysia Airlines, more commonly known as MAS was founded in 1947, as Malayan Airways. It's primary hub used for domestic and international flights is the Kuala Lumpur International Airport, the secondary hub being Kota Kinabalu International Airport. Malaysia Airlines has flights that cover...
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  • Strategic Management Coursework 1
    Course Work 2 Introduction:Scandinavian Airlines System (SAS) to provide services to 24 million passengers to and from Europe, North America and Asia. The fleet of 200 aircraft formation services to 100 destinations around the world. Scandinavian Airlines commercial operations management and external...
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  • Pest Analysis on Airasia
    partners set up Tune Air Sdn Bhd (Tune Air), an airline holding company then bought over AirAsia. Now, AirAsia has become one of the most successful airlines in the Southeast Asian region and the pioneer of low cost and no frills travel in Malaysia. The airline now flies to over 40 destinations in Malaysia...
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  • Blue Ocean
    significant changes that airline industry has changed is the evolvement of budget airline industry. The good example in Malaysia is Air Asia (airasia, 2011). Airasia is the region's largest low-cost carrier, with nearly 8,000 employees, 100 planes and 140 routes-including 40 that no airline had served before...
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  • Air Asia Marketing Plan
    are offered by no other airline. In 2010, the Group, which includes affiliates AirAsia Thailand and AirAsia Indonesia, reinforced its leadership position with two remarkable milestones: flying its 100 millionth guest and breaking the RM1 billion profit barriers. AirAsia’s airline was established with the...
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  • A Report on Strategies to Implement Green Computing &Social Networking in Air Asia
    be a best idea for AA to synchronise its self-check in system with a standard processing system known as Common Use Passenger Processing (CUSS) which will be shared with many airlines. Besides adding more revenue to the company, use of this system will also show the efficiency of the company and its commitment...
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  • Etourism
    operations such as online transaction and communication between suppliers. As a result, the increase of information supply and sharing in the internet produces a lot of possibilities for those who are supplying and demanding and also leads to a new global market. Next, there will be less online fraud as everyone...
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  • Malaysian Airlines
    Malaysia Airline System (MAS) is one of the Government Linked Companies in Malaysia. For the past three years, MAS has been undergone dramatic changes that turnaround the position of the company inside the competitive and ever challenging airline industry. From its lowest and disastrous experience in...
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  • Introduction of Mas airline
    Introduction Malaysia Airlines System (MAS) is a well-known aircraft carrier company that delivers their services to all passengers around the world to ideal destinations. . MAS is the holding company for Malaysia’s national airlines carrier, one of the fastest growing airlines in Asia .MAS is founded in 1947...
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  • Airlines
    The importance of choice attributes and the positions of the airlines within the South African domestic passenger airline industry as perceived by passengers at Durban International Airport B. Campbell & D. Vigar-Ellis ABSTrACT 12 5 This exploratory study sought to determine what customers perceive ...
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  • airasia
    founded by government and established in year 1993. On 2 December 2001, AirAsia was bought by Tony Fernandes . Was named World’s Best Low Cost Airlines for five years. extending route through over 20 countries. linked some companies such as AirAsia X, Thai AirAsia, Philippines’ AirAsia Inc., AirAsia...
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