• Customer buying behavior for commercial vehicles
    Bangalore Report on Analysis of various parameters affecting the buying behaviour for school Buses and creation of brand awareness for Tata school buses Tata Motors Ltd. Prepared by Arvind Singh Registration No: 09PG132 Under the Guidance of Prof R. Ravichandran In partial fulfilment of t
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  • “Consumer buying behavior of consumer durables in a hypermarket for hypercity
    “Consumer buying behavior of consumer durables in a Hypermarket for HyperCITY, Thane” By: Kulvinder Pathania Roll No: KHR2009PGDMRMF027 Summer Project Report submitted to the Institute of Technology and Management, Navi Mumbai, 410210 In partial fulfillment of the requirements for
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  • Customer buying
    Amirul Fazreen Customer Buying In this world, we all are customer. All of us buy and consume a variety of services and goods in our everyday life. But, as a human, we are created to have different behavior. We are looking for something to buy according to our taste and desired. I’m really su
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  • Consumer buying behavior
    STUDY ON CONSUMER BUYING BEHAVIOR & SATISFACTION LEVEL OF TWO WHEELER WITH REFRENCE TO BAJAJ AUTO. PROJECT REPORT SUBMITTED TO UNIVERSITY OF PUNE FOR THE PARTIAL FULFILLMENT OF THE DEGREE BACHELOR OF COMMERCE BY SUBHADIP.SUNIL.MAITY B.Y.K (SINNAR) COLLEGE OF COMMERCE, NASHI
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  • Consumer buying behaviour - introduction the job of marketer is to meet and satisfy target customers needs and wants but “knowing customer" is not a simple task. understanding the buying behavior of the target market
    CHAPTER-1 Industry Introduction Introduction of two wheeler industry in India The two-wheeler industry has grown rapidly in the country since the announcement of the Process of liberalization in 1991 by the finance minister Dr.Manmohan Singh, now Prime Minister of
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  • Consumer Buying Behavior and the Role of Coupons
    Introduction Firms collectively spend over $7 billion annually on coupon promotions and becoming concerned with the effectiveness on consumer buying behavior. The objective of the promotion mix is stimulating consumers to buy a product or service. Our goal for this paper is to examine whether c
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  • Media impact on consumer buying behavior
    Advertising is a form of communication that includes the name of the product or service and how that product or service could potentially benefit the consumer. Advertising often attempts to persuade potential customers to purchase or to consume a particular brand of product or service Definition
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  • Buying behavior, perception in indian dth industry
    RESEARCH ON BUYING BEHAVIOR AND PERCEPTION IN INDIAN DIRECT TO HOME (DTH) INDUSTRY ____________________________________________________________ _ TABLE OF CONTENT Page No. Chapter 1 . Exec
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  • Customer buying behaviour
    European Journal of Scientific Research ISSN 1450-216X Vol.28 No.4 (2009), pp.522-532 © EuroJournals Publishing, Inc. 2009 http://www.eurojournals.com/ejsr.htm An Empirical Study of Consumer Impulse Buying Behavior in Local Markets Muhammad Ali Tirmizi PH.D Candidate, FUIEMS, Foundation Univers
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  • A study on the influence of “no approved therapeutic claims” in dietary supplements on the buying behavior of the customers of mercury drug branches in dasmariñas, cavite
    A Study on the Influence of “No Approved Therapeutic Claims” in Dietary Supplements on the Buying Behavior of the Customers of Mercury Drug Branches in Dasmariñas, Cavite An Undergraduate Thesis Presented to The Faculty of the COMMUNICATION ARTS DEPARTMENT COLLEGE OF LIBERAL ARTS DE LA
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  • Buying behavior
    IMPULSE PURCHASING: TREND OR TRAIT? Patricia Buendicho 10 / 16 / 2003 ECO 4451 Instructor: Mark Dickie Table of Contents I. INTRODUCTION II. LITERATURE REVIEW III. CONCEPTUAL FRAMEWORK IV. HYPOTHESIS V. METHODS AND PROCEDURES VI. FINDINGS VII. LIMITATIONS AND EXTERNALITIES VIII.CONCLUSIONS VI
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  • Analysis on business buying behavior of laptop: a study of educational institutes
    STATEMENT OF THE PROBLEM: The present paper aims at finding the institutional consumer behavior. The research problem investigated here in has been precisely defined as- “Analysis of Business Buying Behaviour: A study of Educational Institutes” based on empirical research. RESEARCH OBJECTI
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  • Impulsive buying behavior
    The Impact of Celebrity Endorsement on Impulsive Buying Behavior in the E-Business. Vrije Universiteit van Amsterdam, Karen Bies (1927361) Table of Contents Chapter 1 Introduction ................................................................................................................
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  • Consumer buying behavior for life insurance
    nceCONSUMER BUYING BEHAVIOR FOR LIFE INSURANCE POLICY A REPORT ON CONSUMER BUYING BEHAVIOR FOR LIFE INSURANCE POLICY ABHISHEK GUPTA ROLL NO – 10101 BATCH XVIII, 2010-2012 Report submitted in partial fulfillment for the award of Post Graduate Diploma in Management VIGNANA JYOTHI INSTITUTE OF
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  • Industrial buying behavior
    Introduction The purpose of this paper is to broaden and deepen the understanding of buyer behavior in Arab industrial markets. Most Western exporters to the Arab world have experienced different kinds of challenges in their encounter with an unfamiliar and exotic culture. One may certainly observe
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  • Consumer house buying behavior
    A Strategic Household Purchase: Consumer House Buying Behavior Mateja Kos Kokliˇ c Irena Vida The aim of this study is to examine consumer house-buying behavior from the consumers’ perspective. In view of the existing literature exploring consumer decision making, the purpose of this research w
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  • B2b buying behavior
    Factors affecting consumer behavior in B2B markets in India B2B buying behavior is influenced by a selection of variables. These variables are divided into four fundamental classes: 1. Environmental 2. Organizational 3. Interpersonal 4. Individual Table below illustrates this
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  • The effect of the virtual community on customer buying
    The Effect of the Virtual Community on Customer Buying Decisions 2010/12/17 Toucher Digital Marketing Corporation Helen Hsin Instructor: David Stander Executive Summary The internet plays an important role on people’s life. The virtual community is arising because people need to comm
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  • Questionaire to test buying behavior for footwear and to determine the important aspects which make a consumer to buy one.
    What all important in a footwear! ------------------------------------------------- We, the students of ICFAI Business School Hyderabad, are conducting a customer survey to know the buying behavior for footwear and to determine the important aspects which make a consumer to buy one. ----------
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  • How the advertisements influence the customers and monitor their buying behavior
    Research Proposition: How the advertisements influence the customers and monitor their buying behavior. There is high impact of advertisements on customers’ motivation. Literature review: In the context of the research proposition, an extensive literature review has been done. The impact of a
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