3 Levels of a Product Consumers often think that a product is simply the physical item that he or she buys. In order to actively explore the nature of a product further‚ let’s consider it as three different products - the CORE product‚ the ACTUAL product‚ and finally the AUGMENTED product. This concept is known as the Three Levels of a Product. The CORE product is NOT the tangible physical product. You can’t touch it. That’s because the core product is the BENEFIT of the product that makes
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ABSTRACT Augmented reality (AR) has been defined by Barfield and Caudell (2001) as a system in which “a participant wears a see-through display (or views video of the real world with an opaque HMD) that allows graphics or text to be projected in the real world.” Other modalities can be included in AR and information can be subtracted from the real world using augmentation. AR is a computer generated‚ interactive‚ three-dimensional environment in which a person is immersed. AR is a
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AUGMENTED REALITY Himani Gupta ABES Engineering College‚GZB Email:himani.abes1992@gmail.com Contact:9971681258 Neha Shukla ABES Engineering College‚GZB Email:shukla.neha2710@gmail.com Contact:9650737009 Surbhi Bansal ABES Engineering College‚GZB Email:sur_bansal@yahoo.co.in Contact:8802677515 ABSTRACT Augmented Reality (AR) is a new technology that involves the overlay of computer graphics on the real world. Its goal
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Abstract The main target of this report is to broad the concept of Augmented Reality. In addition‚ this report also includes the analysis of various economic and environmental issues produced by Augmented Reality. The report is divided into 6 different sections. Each section has its own purpose. In the beginning‚ a brief introduction about Augmented Reality (AR) is given‚ along with its types and working mechanism. Similarly‚ the background section tells about the history of AR; how AR has evolved
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Opening page Index Index 1 Introduction 2 Definition: What exactly is augmented reality? 2 How does it work? 3 Evaluation of the current market 4 Future applications 4 Augmented reality as a product: The Google glasses 4 Risks and challenges 4 Introduction We are living in a full-connected world where most homes are connected to a high-speed Internet connection‚ where the Internet follows us on our smartphones‚ our tablets‚ our laptop‚ a world where you can access any information
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Augmented reality is a concept which on first approach may seem to be a technology for the distant future‚ or something of a work of fiction; the idea that computers can interact seamlessly with humans and their environments. The idea that there could be something of a merge between aspects of virtual reality‚ and true reality would have been thought to be only for movies and computer games by the average person a decade or so ago‚ but now augmented reality has become a reality‚ and evidence of
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Identify using a model the levels of a product. Kotler distinguished three components: need: a lack of a basic requirement; want: a specific requirement for products or services to match a need; demand: a set of wants plus the desire and ability to pay for the exchange. core benefit: the service or benefit the customer is really buying. Marketers as benefit provider. A hotel guest – room basic / generic product change core into basic represents all the qualities of the product : a hotel room includes
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CORE PRACTICAL ONE Describe how the effect of caffeine on heart rate in Daphnia can be investigated practically‚ and discuss whether there are ethical issues in the use of invertebrates. Daphnia‚ the water flea‚ is a small freshwater crustacean which lacks physiological methods of maintaining a constant body temperature. This means that if the environmental temperature changes‚ its body temperature does so too and its metabolic rate will be expected to rise or fall accordingly. So the temperature
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Are These Actual Miles In the story made of Raymond Carver “Are These Actual Miles” is about a middle-aged man and woman‚ who are in some sort of a domestic partnership‚ struggle to reconcile their decaying personal lives as they navigate bankruptcy. Toni‚ who came into the relationship with children‚ and Leo‚ who had no children of his own‚ had a comfortable consumerist life that now seems to be in disrepair. They liquidated their personal belongings that not had been reclaimed by credit agencies
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Jealousy generates progress Neg. 1st speaker Good afternoon. History is the best proof of all the atrocities caused by jealousy. The Bible tells of the first murder in the world. Cain was jealous because God favoured his brother Abel‚ and he murdered Abel. He was thus condemned to a life of suffering. Jealousy led to his sibling rivalry‚ broken family and miserable life. Moving on to Ancient Greece‚ Greek states were jealous of Athens’s great achievements in literature and art‚ and started
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