• Csr and Consumer
    the links between CSR and marketing. The Indian consumers are now well aware that, in pursuing their business endeavors, companies now have to show more responsibility towards society and the environment where they are operating and at the same time do managers increasingly see CSR as a marketing...
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  • The Impacts of Csr Toward Consumer Behaviour in Malaysia
    THE IMPACTS OF CORPORATE SOCIAL RESPONSIBILITY (CSR) TOWARD CONSUMER BEHAVIOUR TAN KAH CHUAN SCHOOL OF SOCIAL SCIENCE AND HUMANITIES TUNKU ABDUL RAHMAN COLLEGE PERAK BRANCH 2012/2013 THE IMPACTS OF CORPORATE SOCIAL RESPONSIBILITY (CSR) TOWARD CONSUMER BEHAVIOUR TAN KAH CHUAN...
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  • Chinese Consumers’ Perceptionof Corporate Social Responsibility (Csr)
    Journal of Business Ethics (2009) 88:119–132 DOI 10.1007/s10551-008-9825-x Ó Springer 2008 Chinese Consumers’ Perception of Corporate Social Responsibility (CSR) Bala Ramasamy Mathew Yeung ABSTRACT. The findings of this article increase our understanding of corporate social...
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  • Impact of Csr
    Do Consumers Expect Companies to be Socially Responsible? The Impact of Corporate Social Responsibility on Buying Behavior Companies are facing increasing pressure to both maintain profitability and behave in socially responsible ways, yet researchers have provided little information on how...
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  • Faith
    Introduction of Corporate Social Responsibility. Corporate social responsibility also known as corporate responsibility , corporate citizenship, responsible business , sustainable business and corporate social performance which is in the form of corporate self regulation integrated into a business...
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  • project to consumer
    main features of this Act are; 1 This act has provide various right and responsibilities to consumers. 2 It provides safeguard to consumers against the defective goods, deficients, services, and other from theory of exploitation. 2 THE CONTRACT ACT 1982. This act is formed to bind people on their...
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  • Research Paper
    African Journal of Business Management Vol. 4(4), pp. 475-485, April 2010 Available online at http://www.academicjournals.org/AJBM ISSN 1993-8233 © 2010 Academic Journals Full Length Research Paper Effects of corporate social responsibility on consumer retention in cellular industry of...
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  • Csr of Hong Kong Mtr Service
    Methodologies Limitations Consumer benefits Society benefits Government Employee benefits Analysis Conclusion Recommendation Q&A 3 INTRODUCTION - BACKGROUND Corporate Social Responsibility Popularity for business Key factor for building up corporate image Increasing...
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  • Consumer Rights in Pakistan
    emergence of an organized movement in Pakistan, so that the citizens could have legally enforceable rights." The Rights and Responsibilities of Consumers Consumer Rights Commission of Pakistan(CRCP) aims to educate, protect and promote the interest of consumers. While initiating the drive to...
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  • Bodyshop Case Study
    quantitative and qualitative research into public perceptions of Corporate Social Responsibility (CSR) in Poland. It was commissioned by the World Bank Development Communication Division and the World Bank Warsaw Office1 to assist the Polish Office for Competition and Consumers’ Protection...
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  • Global
    In today’s global market consumers are concerned with all issues related to business ethics and social responsibility. Business ethics and social responsibility include topics such as: diversity in hiring practices, safety practices, green production, supporting the local community and accounting...
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  • Ethics and the Consumer
    the importance of ethics in business and the involvement of government in consumer policy, to make a short approach to moral and social responsibility which are the pillars for our work and for all society. Business ethics is the study of business situations, activities, and decisions where...
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  • Corporate Social Responsibility
    | |The importance of CSR | |Consumer Social Responsibility | |Ethics and CSR...
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  • Marketing and Social Responisbility
    banking industry have had consumers call out for accountability of these actions. One way that many organizations are answering these calls for accountability are by implementing and/or improving their involvement in areas of social responsibility...
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  • The Importance of Corporate Social Responsibility in the Brand Image
    The Importance of Corporate Social Responsibility in the Brand Image – Abstract The purpose of this paper is to investigate the relationship of the consumer perceptions about the branding of organizations that invest in social responsibility and the consumer behaviour regarding loyalty and...
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  • Murat
    framework to examine consumer demand and behaviors for CSR (Valor, 2008). However there is still a wide gap between positive attitudes toward social responsibility and consumer actual purchase behaviors. Opinion surveys reveal that there is a growing interest of consumers in the use of socially...
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  • Business and Its Customers
    produced? The Consumer Movement: * Differences of opinion exists concerning whether or not business have lived up-to its social mandate of providing goods and services at the lowest price with adequate quality. * Many consumers feel that business has not lived up-to its responsibilities, and the...
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  • Business Principles
    product. Exercising corporate responsibility Market research Meeting consumer needs Corporate responsibility GDAs This case study shows how market research has helped Nestlé to exercise corporate NESTLÉ responsibility. It has done this by promoting healthy eating. The company...
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  • Essay
    is important in marketing regardless of the business sector. At the same time, though, particular reference has been made in the literature to the requirement for the financial services provider to meet their fiduciary responsibility or their duty of good faith to the consumer. The suggestion is that...
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  • Maggie
    concept Consumers (want satisfaction) Company (profits) *Assistant Professor, Institute of Engineering and Management, Kolkata, Correspondence address: 22/4 Ruby Park (East), Kolkata 700078. E-mail: sudeepchatty@yahoo.co.uk Part I – Social Responsibility, Ethics & Marketing Social...
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