"Channel organizations conventional vertical horizontal and multichannel marketing systems" Essays and Research Papers

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    Fashion Industry Channels

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    merchandise – this applies for budgeters like C&A as well as for luxury brands like Gucci or Prada. This paper aims to assess those emerging forms of distribution channels by outlining the prevailing formats and exhibiting examples of such innovations by the means of a mini case study for each respective innovative distribution channel. Characteristics of the Fashion Industry What Is Fashion? "Fashion is a form of ugliness so intolerable that we have to alter it every six months." (Oscar Wilde)

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    place where the consumers require the products is very far away from each other. For example: Tata Motors has a "Indica car" manufacturing plant in Pune but its customers are all over India. So‚ Tata Motors needs to set up an efficient distribution system so that the products reach its consumers. In case of some perishable food products‚ physical distribution is a very important part of the whole business. The transportation of "Amul Butter" to the stores that sell "Amul Butter" is a big challenge

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    COMMUNICATION NETWORKS AND CHANNELS EFFECT OF ICT ON MANAGERIAL COMMUNICATION As organizational workforces become more and more diverse and widespread throughout the world‚ communication issues increase in importance. Organizational communication network It is the pattern of information flow among task group members. Five major network structures have been identified. 1. The three centralized networks are structured so that most messages must flow through a pivotal person in the network.

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    Establishing Communications Channels Transmission path: point A  point B • Networking Modes: connection-oriented; connectionless • Switching Modes: circuit switching; packet switching Networking Modes Connection-Oriented: connection is established before information transfer occurs. All information from source follows the same path to the destination. The line is disconnected after the transmission is complete. No delay in transmission since the path is predetermined. NWs operate

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    takes up extracellular donor DNA. In transduction‚ donor DNA packaged in a bacteriophage infects the recipient bacterium. In conjugation‚ the donor bacterium transfers DNA to the recipient by mating.” Horizontal gene transfer also allows bacteria to acquire new DNA‚ but keep in mind that; “Horizontal Gene Transfer (HGT) is beneficial to a cell if the acquired

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    VERTICAL INTEGRATION: A CASE STUDY OF SCANDINAVIAN AIRLINE SYSTEM IN 1988 Name Course Instructor Institution 1 Month‚ Year Vertical Integration: A Case Study of Scandinavian Airline System In 1988 Introduction The Scandinavian Airlines System (SAS) applied vertical integrations strategic management approach as a way of overcoming the challenges it faced especially in the 1980s. The threats in the aviation environment such as competition from other major airlines caused the

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    Organization

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    Organizational Behavior-II Faculty: Dr. Neerpal Rathi Course Objectives: An organization does not really accomplish anything on its own. Plans do not accomplish anything either. Endeavors succeed or fail because of the people involved. Apart from their own personality attributes‚ peoples’ efforts in an organization are also influenced by the changes in economic‚ technological and social conditions‚ inside and outside the organization. The course Organizational Behavior-II is planned and designed to help

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    distribution channel is the specific chain of businesses or intermediaries through which products or services flow till these arrive the end customer. This encompasses wholesalers‚ retailers‚ distributors or the internet or web-based. Channels can be classified into direct and indirect channels. A direct channel enables the customer to purchase the products from the manufacturer‚ and an indirect channel enables the customer to purchase the items from wholesaler or retailer. A distribution channel is a

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    Fashion Channel Case

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    PROBLEM STATEMENT Dana Wheeler‚ The Fashion Channel’s (TCF) senior vice president of marketing‚ must focus on TCF’s segmentation‚ branding‚ and positioning strategy. BACKGROUND TFC is a cable TV network specially devoted to the latest fashion broadcasted 24 hours per day‚ 7 days per week. TFC was successful and experienced constant revenue and profit growth above the industry average. TCF was one of the most common niche network‚ shared with 80 million U.S. households. A LT E R N AT I V E

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    Designing A Reward System That Works In any type of business reward systems offer employees the incentive to more effectively and efficiently perform. Whether the rewards are financial‚ material‚ recognition based‚ or just beneficial they are important in helping to motivate employees in performing better and going above and beyond the minimum requirements. There are nine major factors that motivate employees to perform better. These nine factors are: “Respect for employee as a person; good pay;

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