"Bcg Matrix Of Icici Bank Frfee" Essays and Research Papers

  • Bcg Matrix Of Icici Bank Frfee

    BCG Matrix Opportunity - Threat Analysis Submitted to: Professor Clyde By : Parth Mithani Roll No. 60 F.Y.M.M.S. Alkesh Dinesh Modi Institute for Financial & Management Studies. 1) The BCG Matrix The BCG / Growth-Share matrix is a model developed by the Boston Consultancy Group in the early 1970’s. It is a well known tool for a marketing manager. It is based on the observation that a company’s business units can be classified into four main categories based on combinations...

    Boston Consulting Group, Cash cow, Growth-share matrix 1688  Words | 7  Pages

  • Bcg Matrix

    What is BCG matrix? The BCG matrix is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1968 to help corporations with analyzing their business units or product lines. This helps the company allocate resources and is used as an analytical tool in brand marketing, product management, strategic management, and portfolio analysis. Analysis of market performance by firms using its principles has called its usefulness into question, and it has been removed from some...

    Growth-share matrix, Management, Market research 1481  Words | 5  Pages

  • Bcg Matrix

    BCG matrix has been a tool for Malaysian brands to classify and evaluate the products and services of a business. It is a decision making tool in order to balance the activities of a company among those which make profits, those who ensure growth, those which constitute the future of the firm or those who are its heritage. With this tool one is able to define the development policy of the company. The matrix will position the products/services in two ways which are the rate of growth of the market...

    Boston Consulting Group, Cash cow, Growth-share matrix 780  Words | 3  Pages

  • The Bcg Matrix

    The BCG Matrix (BOSTON CONSULTING GROUP) The business is represented by a circle whose size depends on the business contribution to corporate revenues. High-growth, weak-competitive position business are called question mark. They require substantial investment to improve their position; otherwise, divestiture is recommended. High-growth, strong-competitive-position businesses are called stars. These businesses require heavy investment, but their strong position allows them to generate the needed...

    Apple Inc., Cash cow, Economics 649  Words | 3  Pages

  • Icici Bank

    ICICI Bank is India's second-largest bank with total assets of Rs. 3,634.00 billion (US$ 81 billion) at March 31, 2010 and profit after tax Rs. 40.25 billion (US$ 896 million) for the year ended March 31, 2010. The Bank has a network of 2,044 branches and about 5,546 ATMs in India and presence in 18 countries. ICICI Bank offers a wide range of banking products and financial services to corporate and retail customers through a variety of delivery channels and through its specialised subsidiaries in...

    Bank, Bond, Debt 1522  Words | 7  Pages

  • Merger of Icici and Icici Bank

    MERGER OF ICICI & ICICI BANK [pic] PREPARED BY: SALONI SHARMA ROLL NO. 57 Introduction to sector- banking sector The banking sector plays an important role in the growth and development of an economy. The banks provide funds to various institutions which in finance other sectors of economy. India too relies largely on the banking sector for mobilization of deposits as well as for accelerated growth of deposits. This sector has helped in the development of rural as...

    Bank, Banks, Economics 1377  Words | 6  Pages

  • BCG Matrix

    BCG Matrix Product Relative Market Share Market Growth Classification Note D 2 Leader 3% Low Cash Cow Generates more cash than needed to maintain business. Requires frequent “milking” and very little investment. A 3 Leader 20% High Star Requires a high level of funding to battle competitors and maintain growth rate. When industry slows, has potential to become cash cow if market share is retained. C 1 Co-Leader 25% High C 1 Co-Leader 25% High Question Mark Potential to gain market share...

    Growth-share matrix, Marketing, Product management 1067  Words | 4  Pages

  • Bcg Matrix

    5 BCG matrix Brands under Gucci group The Gucci Groupe in now a muiti- brand conglomerate ,with a collection of high fashion brands ,like : Gucci Yves Saint Laurent Alexander McQueen Stella McCartney Sergio Rossi Balenciaga Bottega Veneta Today , it is one of the world’s leading luxury brands,in fact the name Gucci conjures a vibe of exclusivity and prestige,an Italian brand of quality. BCG Matrix of Gucci Group [pic] [pic] As the Creative director...

    Fashion design, Gucci, Gucci brands 662  Words | 4  Pages

  • BCG Matrix

    Boston consulting group (Boston Matrix) Company’s name: ChopChop (international chocolate producing company) Industry name : Confectionary ( Chocolate products ) Headquarters: Russia. ( Moscow ) Company introduction: Our company was established for more than 8 years since 2006, and it has recently developed to be one of the strongest international enterprise of chocolate industry of the world. We are the chocolate producing company, producing many varieties of chocolate. However, we has considered...

    Chocolate, Chocolate chip, Chocolate chip cookie 1360  Words | 8  Pages

  • Swot Analysis of Icici Bank

    analysis of ICICI bank is made to understand the positioning of the bank better: STRENGTHS 1. BRAND NAME: ICICI Bank has earned a reputation in the market for extending quality services to the market vis-à-vis its competitors. It has earned a strong Brand name in banking in a very short span of time. 2. MARKET SHARE: ICICI Bank has the largest market share of 34% in the IT & ITES industry in Hyderabad according to our survey (within the limitation of the sample size.) 3. HUGE NETWORK: ICICI Bank...

    Bank, Consultative selling, Customer 1189  Words | 4  Pages

  • Icici Bank and Bank of Rajasthan Merger

    formed. Basic information of icici bank (Industrial Credit and Investment Corporation of India Bank): ICICI Bank was established by the Industrial Credit and Investment Corporation of India, an Indian financial institution, as a wholly owned subsidiary in 1994. The parent company was formed in 1955 as a joint-venture of the World Bank, India's public-sector banks and public-sector insurance companies to provide project financing to Indian industry.[10][11] The bank was initially known as theIndustrial...

    1916, 2009, Bank 1099  Words | 4  Pages

  • Bcg Matrix Critique

    Marketing Critique: BCG Matrix Your Name Here Table of Contents Introduction 3 Concept Overview 3 Functional Critique 5 Intellectual Critique 6 Ethical Critique 7 Political Critique 8 Conclusion 8 Bibliography 9 Introduction This paper will attempt to provide a broad critique of the Boston Consulting Group Matrix in light of the ideas of Hackley (2009). In his book Marketing:A Critical Introduction, Hackley presents a framework for analysing marketing models. He suggests...

    Boston Consulting Group, Boston Consulting Group's Advantage Matrix, Management 1973  Words | 7  Pages

  • Bcg Growth Share Matrix

    Dublin Institute of Technology MSc COMPUTING SCIENCE (Information Technology for Strategic Management) BCG Growth Share Matrix Research Assignment No. 2 The BCG Growth-Share Matrix The BCG Growth-Share Matrix is a portfolio planning model that was developed by Bruce Henderson of the Boston Consulting Group in the early 1970's. It is based on the observation that organisations business units can be classified into four categories based on combinations of market growth and market share...

    Boston Consulting Group, Cash cow, Cash flow 772  Words | 3  Pages

  • Bcg Growth-Share Matrix

    B OSTON C ONSULTING G ROUP (BCG) G ROWTH -S HARE M ATRIX MS-Excel & MS-Word Templates User Guide In the early 1970’s the Boston Consulting Group (BCG) developed a model for managing a portfolio of different strategic business units (SBUs) or major product lines. The BCG Growth-Share Matrix is a four-cell (2 by 2) matrix used to perform business portfolio analysis as a step in the strategic planning process. . www.business-tools-templates.com 11/1/2009 © Copyright Business Tools & Templates...

    Boston Consulting Group, Boston Consulting Group's Advantage Matrix, Cash cow 1139  Words | 5  Pages

  • Swot Analysis of Icici Bank

    Project on S.W.O.T. analysis of ICICI BANK. INDUSTRIAL CREDIT AND INVESTMENT CORPORATION OF INDIA. INTRO: The Bank went on to cross-sell and up-sell its products aggressively, growing into India’s second largest bank. But ICICI was not only looking at banking. In 1993, the company set-up ICICI Securities and Finance Company Limited in a joint venture with JP Morgan, and the same year, it set up ICICI Asset Management Company. This was the just the beginning; several...

    Bank, Cheque, Credit card 1136  Words | 4  Pages

  • Case Study on Icici Bank

      Bank Profile Established in 1994, ICICI Bank is today the second largest bank in India and among the top 150 in the world. In less than a decade, the bank has become a universal bank offering a well diversified portfolio of financial services. It currently has assets of over US$ 79 billion and a market capitalization of US$ 9 billion and services over 14 million customers through a network of about 950 branches, 3300 ATM's and a 3200 seat call center (as of 2007). The hallmark of this exponential...

    Bank, Banking, Banks of India 974  Words | 3  Pages

  • Bcg Matrix Using Excel

    Boston Consulting Group Matrix (BCG Matrix) Basic of BCG Bigger the Market share of a product has or faster the Market growth of a product is better for a company Market Growth Rate ? Low High High Market Share Low The BCG model is based on the product life cycle theory that can be used to determine what priorities should be given in the product portfolio of a business unit. To ensure long-term value creation, a company should have a portfolio of products that contains both high-growth...

    Boston Consulting Group, Cash cow, Economics terminology 925  Words | 4  Pages

  • General Mills BCG Matrix

    BCG Matrix Analysis on General Mills Canada General Mills is a company that has many brands in the food industry, however, they are more famously known for their individual brands. Their primary brands include Cheerios, Nature Valley, Pillsbury, Green Giant, Old El Paso, Hamburger Helper, Betty Crocker and Yoplait (General Mills Canada). When these brands are organized into different categories, General Mills’ product mix is the result. Taken right from General Mills Canada website and how they...

    Boston Consulting Group, Cash cow, Cheerios 1213  Words | 6  Pages

  • Bcg Growth Share Matrix

    WHAT IS THE BCG GROWTH-SHARE MATRIX? To begin with, BCG is the acronym for Boston Consulting Group—a general management consulting firm highly respected in business strategy consulting. BCG Growth-Share Matrix (see figure 1) happens to be one of many of BCG's strategic concepts the organisation developed in the late 1970s, and is being taught at leading business schools and executive education programmes around the world. It is a management tool that serves four distinct purposes (McDonald 2003;...

    Boston Consulting Group, Cash cow, Economics terminology 1059  Words | 3  Pages

  • Thumps Up Bcg Matrix

    Coca-cola occupies about 58% market share in India. Pepsi comes second with 36% Thums-up is the highest selling brand among carbonated beverages in India with a market share of about 15% of the total CSD market. Bcg matrix : What Is BCG Matrix? BOSTON CONSULTING GROUP (BCG) MATRIX is developed by “BRUCE HENDERSON “of the BOSTON CONSULTING GROUP IN THE EARLY 1970’s. According to this technique, businesses or products are classified as low or high performers depending upon their market growth...

    Carbonation, Coca-Cola, Cola 1303  Words | 5  Pages

  • Crm at Icici Bank

    Focus on ICICI Bank’s Initiatives The use of Customer Relationship Management (CRM) in banking has gained importance with the aggressive strategies for customer acquisition and retention being employed by banks in today’s competitive milieu. This has resulted in the adoption of various CRM initiatives by these banks to enable them achieve their objectives. The steps that banks follow in implementing Customer Relationship Management (CRM) are: Identifying CRM initiatives with reference to the objectives...

    Bank, Banking, Cheque 1916  Words | 5  Pages

  • General Comparison Between HDFC Bank And ICICI Bank

    General Comparison between HDFC Bank and ICICI Bank HDFC Bank ICICI Bank Second largest private Sector bank largest Private Sector Bank Retail assets constituted 51.3% of advances in FY12. Retail assets constituted 34% of advances in FY12 Comparison on the basis of services: ...

    Bank, Cheque, Credit card 528  Words | 3  Pages

  • Icici

                      The Bank went on to cross-sell and up-sell its products aggressively, growing into India’s second largest bank. But ICICI was not only looking at banking. In 1993, the company set-up ICICI Securities and Finance Company Limited in a joint venture with JP Morgan, and the same year, it set up ICICI Asset Management Company. This was the just the beginning; several mergers, acquisitions and joint ventures followed                                       ICICI is one of the leading private...

    Bank, Bond, Human resource management 630  Words | 3  Pages

  • BCG Matrix and the Product Life Cycle

    Introduction: The BCG Matrix and the Product Life Cycle are two important tools that relate to different aspects of a product’s performance: • The BCG looks at market share and market growth and how they impact on cash usage and generation. • The PLC looks at sales/revenues over time and levels of profitability. Boston Consulting Group (BCG) Matrix Businesses must keep their product offerings relevant and profitable to stay in operation. The Boston Consulting Group developed a tool, called the BCG matrix...

    Boston Consulting Group, Management, Marketing 1379  Words | 4  Pages

  • Google's Bcg Matrix

    appliance, mobile search, cloud computing and internet advertising. This article is divided as two parts---first part is to analyze Google’s businesses by using BCG matrix. [1] Then, another part is useful recommendations on how Google can formulate corresponding strategies to capture and sustain competitive advantage in each business. BCG matrix is commonly used to analyze business portfolio by comparing relative ratio of one’s market share to the largest competitor’s in the industry. Google’s search...

    Cloud computing, Google, Google search 1043  Words | 3  Pages

  • State Bank of India vs Icici

     STATE BANK OF INDIA. SBI Debt-Equity ratio : 12.43 (march'12) A high debt/equity ratio generally means that a company has been aggressive in financing its growth with debt. This can result in volatile earnings as a result of the additional interest expense. If a lot of debt is used to finance increased operations (high debt to equity), the company could potentially generate more earnings than it would have without this outside financing. If this were to increase earnings by a greater...

    Bond, Debt, Dividend 838  Words | 4  Pages

  • Case Study/Research Paper of Mergers Icici and Icici Bank

    ------------------------------------------------- icici with icici bank merger For Mergers and Acquisitions in the BANKING SECTOR AAKANKSHA KUMAR * EXECUTIVE SUMMARY ICICI- Industrial Credit and Investment Corporation of India Limited (ICICI) was founded by the World Bank, the Government of India and representatives of private industry on 5 January, 1995. The objective was to encourage and assist industrial development and investment in India. Over the years, ICICI has evolved into a diversified...

    Bank, Bank regulation, Banking 1223  Words | 5  Pages

  • Apple Bcg Matrix

    2007, Apple Computer, Inc. changed their name to Apple, Inc. They made this change because they shifted their focus from only producing computers to producing other products for industries such as entertainment and mobile telecommunications. BCG MATRIX iPod iTunes iPod iTunes iPhone iPad iPhone iPad Mac Mac QUESTION MARK Mac * The Mac software in the Question Mark category shows their potential to either gain market share or degenerate to the Dog...

    App Store, Apple Inc., IPhone 1044  Words | 4  Pages

  • bcg matrix of public bank(not correct)

    BCG ANALYSIS OF PUBLIC BANK The Boston Consulting Group (BCG) matrix is a tool that used to evaluate strategic business units. It is organizes business by two dimension, the business growth rate and market share. The growth rate is use to show how rapidly the entire industry is increasing and the market share is whether a business unit has a larger or smaller share than its competitors. The combination of market share and business growth rate have provides four categories to determine the SBUs...

    Deposit account, Investment, Loan 694  Words | 1  Pages

  • Bcg Growth Matrix

    QUESTION 1 Product portfolio analysis can be used to examine products and brands in an organization. Examine the brands of Bidco Oil Company using the Boston Consulting Group (BCG) matrix. INTRODUCTION The BCG Growth-Share Matrix is a portfolio-planning model developed by Bruce Henderson of the Boston Consulting Group in the early 1970's. It is based on the observation that a company's business units can be classified into four categories based on combinations of market growth and market share...

    Boston Consulting Group, Boston Consulting Group's Advantage Matrix, Cash cow 1969  Words | 7  Pages

  • BCG Matrix

    1.1 SUMMARY OF THE CASE STUDY OF GASCOYNE GOLD Tropical Cyclone Steve has dumped so much rain in the northwest, which makes the Gascoyne River has broken its banks and tens of thousands of tons of rich red topsoil has been washed out to the sea. This has made their soil and their crops as well as irrigation lines and the year’s profits have washed away from the growers, which causing them to have huge losses that cost millions of dollars. After that, the growers are back in their business...

    Boston Consulting Group, Cash cow, Cash flow 6784  Words | 21  Pages

  • Icici Bank- Strategy Analysis

    ICICI Bank : Strategy Analysis Table of Contents ICICI Bank : Strategy Analysis 1 ICICI Bank 4 Brief History: Evolution of the Entity with respect to Time 4 Inception 4 Establishing Synergy: Consolidation 5 ICICI Bank in the Retail sector 6 How it all began 6 ICICI’s perspective of the retail market and the elements of strategy 7 Corporate relationships 7 Technology 8 Operational excellence 8 ICICI and International Business 9 International remittance key corridors for...

    Bank, Banking, Banks of India 12511  Words | 40  Pages

  • Bcg Matrix

    BCG MATRIX Boston Consulting Group (BCG) Matrix or also called BCG model relates to marketing. This model is a known as portfolio management tool that used in product life cycle theory. BCG matrix is often used to prioritize which products within company product mix get more funding and attention. BCG matrix is developed by Bruce Henderson of the Boston Consulting Group, USA in the early 1970's. The BCG Matrix graphically portrays differences among divisions of the firm in terms of relative...

    Boston Consulting Group, Cash cow, Growth-share matrix 345  Words | 2  Pages

  • Difference Between Icici Bank N Axis

    SERVICE SECTOR MANAGEMENT | ICICI BANK AND AXIS BANK | WHAT IS A BANK? A banker or bank is a financial institution whose primary activity is to act as a payment agent for customers and to borrow and lend money. In other words, an institution where one can place and borrow money and take care of financial affairs ABOUT The Banking sector in India has always been one of the most preferred avenues of employment. In the current decade, this has emerged as a resurgent sector in the Indian...

    Bank, Banking in India, Banks of India 2146  Words | 6  Pages

  • Bcg Matrix

    Bcg Matrix-Nike Nike BCG Matrix Nike Corporation is a Fortune 500 company, founded in 1964 and listed on the NYSE as NKE. Headquartered in Beaverton, Oregon, Nike is a proven leader in the sports equipment, apparel and athletic shoe industries. As of 2013, Nike employees more than 44,000 people worldwide. The brand portfolio, in addition to a wide variety of Nike premium products for leisure and sports activities, includes: Cole Haan, Converse, Umbro, Ltd., Hurley and Nike Golf. Nike contracts with...

    Athletic shoe, Cole Haan, Converse 432  Words | 2  Pages

  • The BCG Matrix

    The BCG Matrix has a few different names. It is also called the Growth-Share Matrix, Portfolio Analysis, and The Boston Matrix. Management consultants at the Boston Consulting Group developed their matrix in the early 1970s. They designed it to help managers at large corporations decide which business units they should invest in Mindtools.com, 2014). So, which areas of the business deserve more resources and investment? The BCG Matrix consists of four categories based on the growth rate of the industry...

    Boston Consulting Group, Boston Consulting Group's Advantage Matrix, Cash cow 466  Words | 2  Pages

  • Bcg Matrix

    the more important snags in practice. • Wensley(1981) points out that in BCG matrix there are problems of market definition and measurement. • Wind and mahajian(1981) believe that BCG matrix is a rigid framework and has no adaptability. • Nicholls(1995) says that the BCG matrix can not give guidance on the relative merits of any claim on resources. • Abell and hammond (1979) identify a number of weaknesses in BCG model. Assumes market growth rate. A firm may grow the market. A “Dog”...

    Advertising, Boston Consulting Group, Cash flow 384  Words | 2  Pages

  • BCG matrix

    The BCG Matrix is a method used by businesses to identify market growth and market shares for organizations. It was developed by Bruce Henderson of the Boston Consultant’s Group in the early 1970s. To establish long term value creation, a company should have a portfolio of products that contain both high growth products in need of cash inputs and low growth products that generate a lot of cash and use this information to improve it. The basic idea behind it is that the bigger the market share a product...

    Boston Consulting Group, Economics, Investment 346  Words | 2  Pages

  • Bcg Matrix

    actually have to use several conceptual models to be efficient particularly in their decision making. First of all, we will determine why conceptual models are so commonly used in strategic management. Then, we will describe and explain the BCG Growth / Share Matrix and finally, we will evaluate the different strengths and weaknesses of this conceptual model by analyzing and synthesizing the views of several authors. More abstract from Conceptual models in strategic management: The Boston Consulting...

    Boston Consulting Group, Business, Decision making 575  Words | 2  Pages

  • Bcg Matrix

    The BCG matrix can be used to determine the appropriate mission of an organization with four common missions to choose from: Build (?), Hold (Star), Harvest (Cash Cow), Divest (Dog). Yellow Trubrite Dye: 1) For Monarch, In the BCG matrix I think this product should be Build (?), it is because Monarch got about 50% of the market share, however because of the obsolescent technologies used, the vast industry overcapacity, the severe price competition, the limited profitability, the possibility of...

    Competition, Cost, Economics 450  Words | 2  Pages

  • Bcg Matrix

    Boston Consultancy Group (BCG Matrix) This product portfolio matrix classifies product lines into four categories. The BCG models suggests that organisations should have a healthy balance of products within their range. The Boston Consultancy Group classified these products as following: Dogs These are products which have low market shares and low market growth rates. The options for many companies is to phase these products out, however some organisation do go for the strategy of ...

    Boston Consulting Group, Boston Consulting Group's Advantage Matrix, Cash cow 3270  Words | 10  Pages

  • Icici Bank

    CUSTOMER SUCCESS ICICI Bank Limited Boosting Datacenter Availability for Largest Private Bank in India with the Help of Symantec ICICI Bank Limited (ICICI Bank) is a trendsetter in the use of banking technology in India. Since 1999, ICICI Bank leverages comprehensive datacenter availability and data protection solutions from Symantec. Using Veritas Storage Foundation and Veritas Cluster Server, the bank is achieving 99.9 percent application availability and 99.99 percent uptime for its server infrastructure...

    Adaptive Server Enterprise, Backup, Bank 3051  Words | 11  Pages

  • ICICI Bank

     ICICI Bank is an Indian multinational banking and financial services company headquartered in Vadodara. As of 2014 it is the second largest bank in India in terms of assets and market capitalization. It offers a wide range of banking products and financial services for corporate and retail customers through a variety of delivery channels and specialized subsidiaries in the areas of investment banking, life, non-life insurance, venture capital and asset management. The Bank has a network of 3,800...

    Bank, Banks of India, Credit union 2838  Words | 9  Pages

  • Bcg Matrix

    {draw:frame} The BCG matrix method is based on the product life cycle theory that can be used to determine what priorities should be given in the product portfolio of a business unit. To ensure long-term value creation, a company should have a portfolio of products that contains both high-growth products in need of cash inputs and low-growth products that generate a lot of cash. It has 2 dimensions: market share and market growth. The basic idea behind it is that the bigger the market share a product...

    Cash cow, Growth-share matrix, Investment 568  Words | 2  Pages

  • Bcg Paper

    Management BCG Matrix Written by : Afringga Qurani A.S. (008201100114) Dery Apriani S. (008201100033) Firdausi Fananiar (008201100086) Mutmainnah Hauliyah (008201100120) Putri Azizah S. (008201100023) Rizqi Mulia Raya (008201100106) Lecturer : Mr. Irfan Habsjah Class : Accounting 2 President University Jababeka Education Park, Jalan Ki Hajar Dewantara, Cikarang – Bekasi 17550 BCG Matrix Definition of BCG Matrix Boston Consulting Group (BCG) Matrix is a four celled matrix (a...

    Boston Consulting Group, Cash cow, Coca-Cola 1933  Words | 6  Pages

  • Bcg Matrix

    A STUDY OF THE CONSTRUCTION OF BCG MATRIX FOR NESTLE INDIA Tarun Jain1 TABLE OF CONTENTS Executive Summary Objectives Research Methodology Introduction Studying the construction of BCG matrix for Nestle Conclusion Suggestions Limitations Bibliography Annexure – I (The BCG Matrix explained) Annexure – II (List of Nestle Products worldwide) Annexure – III (List of Nestle Products offered in India) Annexure – IV (List of provisional stores surveyed for the study) 1 For details, visit http://ssrn...

    Brand management, Chocolate, Maggi 8096  Words | 23  Pages

  • BCG matrix

    Relevance. Widely used in the practice of strategic choice has received a two-dimensional matrix , developed by the Boston Consulting Group. Therefore, this matrix is ​​a matrix known as " Boston Consulting Group " or BCG matrix . This matrix allows the company to classify the products in its market share relative to its main competitors and the rate of annual growth in the industry. Matrix enables us to determine which products company occupies a leading position compared to competitors , what...

    Boston Consulting Group, Cash cow, Growth-share matrix 4378  Words | 14  Pages

  • Bcg Matrix

    BCG Analysis In term of Boston Consulting Group, there are four types of business. According to the research, it shows that Poh Huat Resources Holding is exists as a question mark in BCG matrix. Question marks represent business units having low relative market share and located in a high growth industry. Hence, Poh Huat Resources Holding should invest huge amount of cash to maintain or gain market share. If successes in gaining a huge market share, then Poh Huat Resources Holding has potential...

    Boston Consulting Group, Economics, Economy of scale 468  Words | 2  Pages

  • Bcg Matrix

    Group (BCG) Modal Hello students! After having an understanding of what an SBU is you also need to now how do the companies select a particular strategy for which they need to analyze their SBUs? There is a matrix given by the Boston Consultancy Group, which can be used by the companies for the purpose of analysis, which will be discussed in this lesson, and also how useful it is. BCG Model The BCG Matrix, named after the Boston Consulting Group (BCG), is perhaps the most famous 2x2 matrix. The...

    Boston Consulting Group, Cash cow, Growth-share matrix 4255  Words | 15  Pages

  • Comparative Study of Training and Development of Sbi and Icici Bank

    INVESTMENT CORPORATION OF INDIA”(ICICI) with “STATE BANK OF INDIA”(SBI). BY Mr. R. CHRISTURATNAM Research Scholar for part time Reg No: Y12COMR006 UNDER THE GUIDANCE OF Prof. S.VIJAYA RAJU Department of Commerce and Business Management ACHARAY NAGARJUNA UNIVERSITY NAGARJUNA NAGAR GUNTUR - 522002 INDEX I. INTRODUCTION II. REVIEW OF RELATED LITERATURE III. OBJECTIVES AND METHODOLOGY IV. PROFILE OF THE BANKING SECTOR AND SELECTED BANKS V. COMPARATIVE STUDY OF TRAINING...

    Business, Business process reengineering, Concept 585  Words | 3  Pages

  • Bcg Matix

    Placing products in the BCG matrix results in 4 categories in a portfolio of a company: BCG STARS (high growth, high market share) - Stars are defined by having high market share in a growing market. - Stars are the leaders in the business but still need a lot of support for promotion a placement. - If market share is kept, Stars are likely to grow into cash cows. BCG QUESTION MARKS (high growth, low market share) - These products are in growing markets but have low market share. - Question...

    Growth-share matrix, Marketing, Strategic management 613  Words | 3  Pages

  • Bcg on Hul

    BCG Matrix of Hindustan Unilever regarding its Products with proper reasons for the same BCG Matrix of Hindustan Unilever [pic] BCG analysis is mainly used for Multi Category / Multi Product companies. All categories and products together are said to be Business portfolio. Thus, the various entities of your business portfolio may move forward by a different pace and with a different strategy. The BCG analysis actually helps you in deciding which entities in your business portfolio are actually...

    Boston Consulting Group, Cash cow, Growth-share matrix 1874  Words | 7  Pages

  • bcg matrix

    Tbk. memiliki 2 divisi yaitu Home & Personal Care dan Food & Ice Cream.Berdasarkan Boston Consulting Group (BCG) Matrix, Divisi Home & Personal care memiliki kontribusi terbesar dalam persentase penjualan yaitu 78% dari total revenue Rp. 12.545 Milyar, dengan growth rate rata-rata sebesar 22% sedangkan Divisi Food & Ice Cream hanya 22% dan growth rate sebesar 19%. Sesuai diagram BCG Matrix, Divisi Home & Personal Care dianggap sebagai stars karena memiliki kontribusi pertumbuhan penjualan yang besar...

    Ben & Jerry's, Brand, Brand management 512  Words | 3  Pages

  • bcg of nestle

     BCG MATRIX, GE FOR A PRODUCT PORTFOLIO ERUKULLA SURESH -138919 SCHOOL OF MANAGEMENT, NIT WARANGAL SUBJECT: MARKETING ENVIRONMENT AND ANALYSIS ASSIGNMENT-2 SUBMITTED TO DR.RITANJALI MAJHI, ASSISTANT PROFESSOR, SOM ON 9TH OCTOBER 2013 ABSTRACT BCG matrix is a framework created by Boston Consulting Group to evaluate the strategic position of the business brand portfolio and its potential. It classifies business portfolio into four categories based on industry attractiveness...

    Boston Consulting Group, Cash cow, Dimension 1711  Words | 6  Pages

  • bcg marketing

    famous is the Boston Matrix. U ntil the 1960s, models were the impenetrable domain of economists. The man who can be largely credited with bringing business models into the mainstream was Bruce Henderson (1915-92), an Australian engineer who worked as a strategic planner for General Electric. From GE, Henderson joined the management consultancy A rt hur D. Li tt le. In 1963, he announced that he was leaving to set up his own consultancy, the Boston Consulting Group (BCG). An engineering...

    Arthur D. Little, Bain & Company, Boston Consulting Group 966  Words | 2  Pages

  • bcg model

    construct a BCG model for a company having multiple business org. and discuss the following strategies with example: 1) Market penetration 2) Market development 3) Product development 4) diversification ii : discuss related diversification and unrelated diversification. Here we construct BCG model for Unilever brand. Company’s mission: “we meet everyday needs for nutrition,hygine and personal care with brands that help people feel good,look good and get more out of life.” What is BCG model? The...

    Boston Consulting Group, Innovation, Market share 615  Words | 9  Pages

  • Merger of Icici Bank with Icici Ltd.

    MERGER OF ICICI BANK WITH ICICI LTD. ICICI was formed in 1955 at the initiative of the World Bank, the Government of India and representatives of Indian Industry. The principal objective was to create a development financial institution for providing medium–term project financing to Indian businesses. In the 1990s, ICICI transformed its business from a development financial institution offering only project finance to diversified financial services group offering a wide variety of products and services...

    Bank, Bank regulation, Banking 3010  Words | 8  Pages

  • Comparison of Icici Bank and Hdfc Bank

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