• Term Paper
    industry by setting up Lakme Beauty Salons all over India. Now HUL (Hindustan Unilever Limited) has about 110 salons all over India providing beauty services. Lakme' has been ranked as 47th most trusted brand in India by The Brand Trust Report[2] The company is the title sponsor for Lakme Fashion Week (LFW...
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  • Lakme
    LAKME INDIA LIMITED [pic] A COMPARATIVE STUDY CONTENTS 1. Acknowledgement. 2. Management problem. 3. Objectives of the research. 4. Executive Summary. 5. Limitations. 6. Main Chapters a. Introduction of the Companies. b. Data...
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  • Maybelline
    also started its new business in the beauty industry by setting up Lakme Beauty Salons all over India. Now HUL (Hindustan Unilever Limited) has about 110 salons all over India providing beauty services. Lakme' has been ranked as 47th most trusted brand in India by The Brand Trust Report[2] The company...
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  • Mascara
    India providing beauty services. Lakme' has been ranked as 47th most trusted brand in India by The Brand Trust Report[2] The company is the title sponsor for Lakme Fashion Week (LFW) a bi-annual fashion event which takes place in Mumbai. BLUE HEAVEN : Blue Heaven Cosmetics was started in 1974 by two...
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  • lakme and revlon
    CONTENTS  Introduction  Brief overview of marketing strategies.  Company Profile of LakmeCompany Profile of Revlon  Various Marketing strategies adopted by the twoCompany along with product profile  Objectives of the Study  Research Methodology  Data Analysis...
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  • 5 brands project
    services. Lakme' has been ranked as 47th most trusted brand in India by The Brand Trust Report. The company is the title sponsor for Lakme Fashion Week (LFW) a bi-annual fashion event which takes place in Mumbai. Forever 21, inc (private) is an American chain of clothing...
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  • Project Report on Lakme
    S Grover My Project Paper Mail me at: Chanpreet@myprojectpaper.com Research Report on Lakme (A Product of Hindustan Unilever Ltd) [pic] CONTENTS EXECUTIVE SUMMARY 1. INTRODUCTION 2. CRITICAL REVIEW OF LITERATURE 3. RESEARCH METHODOLOGY 3.1...
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  • My Project
    10 Appendix II Article: "Rebuilding the Coke bubble" 11 Introduction Company Profile Lakme is the Indian woman’s Beauty Sutra” – inspiring expression of her unique beauty and sensuality Lakme brings expert products and services that are borne out of true understanding of the needs...
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  • Lakme
    Research Report on Lakme Strategies to Retain its Market Share A Project Report Submitted in Partial Fulfillment of award of MBA Degree Project Guide Prof. Siraj Bloch Submitted by: Ekta Sheth Jay Lalseta 107340592050...
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  • Hul Lackme Project Report
    Research Report on Lakme (A Product of Hindustan Unilever Ltd) [pic] Submitted by: mayur wali CONTENTS EXECUTIVE SUMMARY 1. INTRODUCTION 2. CRITICAL REVIEW OF LITERATURE 3. RESEARCH METHODOLOGY 3.1 OBJECTIVE OF THE STUDY 3.2 HYPOTHESIS...
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  • Consumer Behavior Towards Lakme Products
    research is based on:- Primary Data 1) Questionnaire Secondary Data Internet Company Reports& Broachers Magazines Newspapers Articles &journals Data is also gathered by talking to the respondents (Target Audience, understanding their beauty needs, what inspire them to go for the (lakme...
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  • Mba for Fun
    Group. The company received the highest scores for endurance and financial soundness [28] HUL was ranked 39th in The Brand Trust Report (2011) published by Trust Research Advisory.[29] Seven HUL brands also featured in the list: Lux, Pond’s, Dove, Lakme, Axe, Sunsilk and Pepsodent.[30][31]...
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  • Human Resourse Management
    launch ‘Lakme Pure Defense’. The company has deployed a bevy of beauty advisors at 1200 Lakme retail outlets across the country to promote its new launch-dumping mass media ad campaigns. On the other hand, HUL’s arch rival Procter & Gamble India (P&G) has kicked off an aggressive consumer...
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  • Unilever in India
    announced a major top management reshuffle. According to many press reports, this restructuring which had taken place at the instance of parent company, Unilever, seemed to be a public admission of the challenges being faced by the company. The question uppermost in the minds of analysts was whether...
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  • Fmcg Products & Classification
    company received the highest scores for endurance and financial soundness HUL was ranked 39th in The Brand Trust Report (2011) published by Trust Research Advisory.Seven HUL brands also featured in the list: Lux, Pond’s, Dove, Lakme, Axe, Sunsilk and Pepsodent. HUL emerged as the top 'Dream Employer...
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  • Icici Research Paper
    Equity Research Shareholding pattern (Q1FY13) Shareholder Promoters Institutional Investors Public Holding (%) 52.5 29.9 17.6 Company Background Hindustan Unilever Ltd (HUL) is the country’s largest FMCG company with an annual turnover of | 21735.6 crore (FY12). It is a subsidiary of Unilever...
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  • Hindustan Unilever
    Responsibility and Reputation and the Audit Committee, half-yearly reports to the Unilever Executive and an annual report to the Board. Day to day responsibility is delegated to all senior management of the regions, categories, functions and operating companies. They are responsible for implementing...
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  • Mba Marketing
    SUMMARY HUL is India's largest Fast Moving Consumer Goods (FMCG) company. HLL's brands like Lifebuoy, Lux, Surf Excel, Rin, Wheel, Fair & Lovely, Pond's, Sunsilk, Clinic, Pepsodent, Close-up, Lakme, Brooke Bond, Kissan, Knorr-Annapurna, Kwality Wall's are household names across the country...
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  • Hindustan Group
    . Simultaneously, deregulation permitted alliances, acquisitions and mergers. In one of the most visible and talked about events of India's corporate history, the erstwhile Tata Oil Mills Company (TOMCO) merged with HUL, effective from April 1, 1993. In 1995, HUL and yet another Tata company, Lakme Limited...
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  • Business Policy
    , deodorants, cosmetics, tea, coffee, packaged foods, ice cream, and water purifiers, the Company is a part of the everyday life of millions of consumers across India. Its portfolio includes leading household brands such as Lux, Lifebuoy, Surf Excel, Rin, Wheel, Fair & Lovely, Pond‘s, Vaseline, Lakmé...
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