• Global Warming and the Greenhouse Effect
    The Greenhouse Effect and Global Warming Recently, global warming has moved to a serious scientific issue. Because sunlight is constantly falling on the earth, the law of physics say that the planet has to radiate the same amount of energy back into space. Infrared radiation is sent out by t...
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  • Global Big Business Is the Most Powerful Force for Improving Labor Standards in Developing Countries. Discuss.
    Global big business is the most powerful force for improving labor standards in developing countries. Discuss. In their insatiable hunt for increased profits, large corporations have developed an increasingly global presence. This presence exists to facilitate both the import and export of goods...
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  • Global Outsourcing of American Products and Services
    Global Outsourcing of American Products and Services Global outsourcing of American products and services is a trend that is becoming increasingly popular with large corporations. For the same services provided in the United States, corporations are finding quality work in other countries for a fr...
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  • Global Communications
    Running head: PROBLEM SOLUTION: GLOBAL COMMUNICATIONS Problem Solution: Global Communications University of Phoenix MBA 500 Problem Solution: Global Communications Global communications has been under pressure. Its stock value has declined by more than 50% in the last two years....
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  • Global Benchmarking
    In today's business industries, one of the largest obstacles that they are facing is a matter of trying to keep current with the drastic changes in technology. One of the most important aspects of a product is how it compares to others. If a company is not technologically advanced, they will find...
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  • Global Versus Localized Marketing Strategies
    Introduction In recent years, considerable attention has been focused on the debate over global versus localized marketing strategies for firms competing in international markets. In this assignment, we are going to analyze the debate over global versus localized marketing from a cross-cultural...
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  • Chapter 1 Summary: Warren J. Keegan: Global Marketing Management, 7th Edition
    Chapter 1 Introduction to Global Marketing § What is Global Marketing? Global Marketing is the process of focusing the resources and objectives of a company on global marketing opportunities. It means widening the business horizons to encompass the world when scanning for opportunity and threa...
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  • Global Branding
    Table of contents CONTENTS Page No 1. 2. Executive Summary The Evolution 2 3 -Global Brands and Globalization 3 3. Why Branding? 9 -Brand : Meaning 10 -Brand Equity 12 -Aspects of a Good Brand 13 - What makes brands great? 14 - What makes brand leaders lose their way...
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  • Kfc and Global Fast Food Industry
    Kentucky Fried Chicken and the Global Fast-Food Industry Jeffrey A. Krug University of Illinois at Urbana-Champaign Copyright © 2001 by Jeffrey A. Krug. Used with permission. Kentucky Fried Chicken Corporation (KFC) was the world's largest chicken restaurant chain and third...
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  • Economic Sustainability
    Economic Sustainability The business of staying in business Deborah Doane & Alex MacGillivray New Economics Foundation March 2001 Executive Summary Although sustainability is now generally understood to be a combination of environmental, social and economic performance, this...
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  • Glocal Product Design: a Sustainable Solution for Global Companies in Regional and/or Local Markets
    GLOCAL PRODUCT DESIGN: A SUSTAINABLE SOLUTION FOR GLOBAL COMPANIES IN REGIONAL AND/OR LOCAL MARKETS Download PDF fomat here: http://www.sd.polyu.edu.hk/iasdr/proceeding/papers/Glocal%20Product%20Design_%20A%20Sustainable%20Solution%20for%20Global%20Companies%20in%20Regional%20and_or%20Local%20...
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  • Andy Warhol: Influence on the Twentieth Century Pop Art Movement
    As a profound influence on the twentieth century pop art movement, Andy Warhol ascended to become a cornerstone in the modern art world. After taking cues from society in the mid-twentieth century, as well as conversing with Muriel Latow, Warhol did what many artists strived to do but failed. Andy...
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  • Transnational Actors and International Organizations in Global Politics
    Transnational Actors and International Organizations in Global Politics By Peter Willetts From J. B. Baylis and S. Smith (eds.), The Globalisation of World Politics, (Oxford and New York: Oxford University Press, second edition, 2001), pp. 356-383. This copy does not contain the various boxes an...
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  • Economic Globalization
    1.0 Executive Summary In relation to the statement of the Minister of Youth Affairs to the Federal Standing Committee which shall provide the general consensus of Australian youth as to why Australia should not support a policy of globalization, a report has been compiled outlining the adverse affe...
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  • Global Brands and Labour in Developing Countries
    Global Brands and Labour in Developing Countries Topic: Grounded Theory Study of Unethical Labour Practices Associated with Global Brands in Developing Countries (2006, 2845 words, 80%) Abstract This is a grounded theory study about unethical labour practices associated with global brands' oper...
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  • Problem Solution: Global Communications
    Problem Solution: Global Communications Global Communications is facing challenges with competing in the telecommunications industry. The nine step problem solving model, PBL, will be used to propose a viable solution. (PBL Aid, 2006). For this scenario the situation will be explained, setting th...
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  • The Coca-Cola Company: a Global Presence
    The Coca-Cola Company: a global presence First question: what are the management functions performed by Mr. Goizeta, Mr. Hunter, and Mr. Ivester? How their responsibilities differ? Management leading functions are planning, organizing leading and controlling. All four functions are used by ev...
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  • Global Issues
    Abstract The object of this paper is to establish a set of principles for a global legal and ethics policy for an e-business. The consultant team preparing this legal and ethics policy evaluated current legislation and regulations in both the global and U.S. arenas, with particular attention giv...
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  • Discuss the Company’s Reputation (Justified or Not) in Light of the Concept of “Managing Interdependence Around the World.” What Does It Take to Be a “Good Citizen” in Host Countries? How Well Has Coca-Cola Fared in This Regard? What Doe...
    When discussing company’s reputation in the light of the concept of managing interdependence, first we have to understand what is meant by managing interdependence. Global interdependence is a compelling factor in the global business environment creating demands on international managers to take a...
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  • Coca Cola Crisis Case Study
    Table of Contents I. INTRODUCTION Page 3 II. CRISIS HITS COKE Page 3 III. COCA COLA’S RESPONSE Page 4 IV. THE AFTER MATH Page 5 V. FINANCIAL CONSEQUENCES Page VI. PUBLIC CONSEQUENCES Page VII. WHAT WAS LEARNT Page IIX. IMPACT ON STAKEHOLDERS Page IX...
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